Miura Golf Locks in Abraham Ancer as its First PGA Tour Ambassador

Miura Golf today introduced Mexico's Abraham Ancer as the first PGA Tour Ambassador in the legendary brand's history.  In conjunction with this unique partnership with Miura, Ancer has joined with two prominent entrepreneurs to form Dead Solid Perfect (DSP) Golf Mexico, which will become the official distributor of Miura Golf in Mexico. 

 

Ancer and Miura launch their new relationship as the PGA Tour arrives in Ancer's home country today for the WGC-Mexico Championship at Club de Golf Chapultepec.  Ancer's ascension up the Official World Golf Ranking (OWGR) and his use of Miura clubs is not a coincidence. Before switching to Miura in 2017 Ancer was ranked 727th in the World.  Today, he's ranked 61st. 

As a PGA Tour Ambassador, Ancer will work directly with the Miura family in Himeji, Japan to craft his custom-designed forged irons, and will don the trademarked Miura hat at Tour events.  In selecting its inaugural PGA Tour Ambassador, Miura has established an unprecedented relationship with the rising star and 2018 Emirates Australian Open winner. 

 

Ancer and Master fitter Genaro Davila (who originally fit Ancer for Miura clubs two years ago) teamed up with entrepreneur Gerardo Benavides to form DSP Golf Mexico.  The agreement between Miura and DSP Golf Mexico will further Miura's reach throughout Mexico.  Based in Monoclonal, Coahuila, DSP Golf Mexico features a professionally staffed fitting studio and club assembly facility with the full line of Miura products. 

 

Miura Golf President, Hoyt McGarity said, 

"This is a first for Miura and it was important to us that this partnership transcend the traditional sponsorship model.  Abraham is the perfect partner to grow Miura's presence on and off the course.  As one of the most successful Mexican golfers ever, his personal investment in Miura is the strongest endorsement as we increase our operations in Mexico and other parts of the world." 

 

Ancer said, 

"I switched to Miura irons well before any partnership because I just wanted to play the best forged irons available.  I am honored to represent Miura and look forward to introducing Miura to the Mexican market." 

The partnership with DSP Golf Mexico is the latest milestone in an international campaign to introduce the greater golfing community to the meticulous craftsmanship of Miura.  The brand has scaled its international network, now with four exclusive distributors and over 200 authorized dealers on five continents.  Golfers can find the closest authorized club fitter or order fully-assembled clubs directly from the manufacturer at www.miuragolf.com. 

 

Golf industry professionals in Mexico who are interested in becoming a Miura authorized dealer can contact Genaro Davila at gd@dspgfit.com.