Saturday, February 29, 2020

From Many, One: USGA Unveils New U.S. Open Brand Platform

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As part of the United States Golf Association's ongoing commitment to invest in the U.S. Open and elevate the championship experience fo...
Friday, February 28, 2020

The 74th Western Intercollegiate at Pasatiempo to be Televised on Golf Channel

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The 74th annual Western Intercollegiate at Pasatiempo will be televised on Golf Channel on  April 13th to April 15th.    To learn mor...

Ben Hogan Golf Unveils 2020 Golf Bag Line

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Ben Hogan Golf Equipment Company has added two options to its 2020 line-up of golf bags; a midsize staff bag and a Sunday bag, joining the e...

Finn Gets an App

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Finn, the new electric golf cycle that's adding fun and speeding up pace of play, now has its own app for scan & ride ease. S imply ...

Golf Rounds Played Increase Slightly in 2019 Despite Second-Wettest Year on Record

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The golf gods can be a fickle bunch but they have nothing on Mother Nature, producer of the one element general managers or course superinte...

Club Champion Hits Business Milestone

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Tour-level fittings are an experience like no other, just ask the tens of thousands of custom-fit Club Champion customers who dialed their g...
Friday, February 21, 2020

Topgolf Augusta to Debut During Masters Week with One Floor, 36 Bays, Mini Golf and Backyard Games

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Topgolf is unveiling a new venue concept in Augusta, Georgia, during this year's Masters Tournament, a single-floor location with an ope...

Sun Mountain Adds 14-Way Top to its Lightest Golf Bag

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Golf bags with individual club dividers are more popular every year.  To answer this demand, Sun Mountain is introducing the 2.5+ 14-way bag...

SIK Putters Continues Strong Performance on PGA Tour with Top-5 Finish at Genesis Invitational

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SIK Golf captured a T-5th Place Finish on the PGA Tour last past weekend at The Genesis Invitational held at the Riviera Country Club in Pal...

Launch of New Exotics EXS 220 Clubs Pushes Tour Edge to over 100 Different PGA Tour Players and over 700 Clubs in Tournament Play Since 2018

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Tour Edge surpassed 700 clubs in play and 100 different players who have played Tour Edge clubs over the past two years on the PGA Tours las...

USGA Announces Local Qualifying Sites for 120th U.S. Open Championship

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The United States Golf Association (USGA) has announced local qualifying sites for the 120th U.S. Open Championship.  The U.S. Open will be ...
Thursday, February 13, 2020

Clubbing with Vosh - Epsiode 1: Mizuno M-Craft Putters

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Mizuno is releasing their new line of M-Craft putters tomorrow, marking the first time they've introduced a putter to the U.S. market in...
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Wednesday, February 5, 2020

Adidas Golf Changes the Game with New CODECHAOS Golf Shoes

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Adidas is continuing to redefine the golf dress code, this time starting from the ground up.  Pushing the boundaries in golf footwear once a...

New Titleist AVX Golf Ball Engineered for Higher Speed, Longer Distance, and More Control

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The next generation of Titleist AVX ­is engineered for greater ball speed, longer distance, and increased short-game spin, advancing the mul...

Titleist Introduces New Vokey Design SM8 Wedges - A Giant Shift Forward in Wedge Performance

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Master Craftsman Bob Vokey's relentless mission to design and craft better performing, better feeling wedges has reached a new height of...

New Galvin Green Apollo Jacket Breaks the Mold

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The new APOLLO waterproof jacket that headlines the Galvin Green 2020 Part One collection is the first model made in GORE-TEX Paclite Techno...
Thursday, January 30, 2020

Golf Pride Launches New MCC Teams Collection so Golfers can Confidently Show Their Team Colors

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Golf Pride, an industry leader in grip innovation and the #1 Grip on Tour, has announced it is expanding its popular MCC family of hybrid gr...

Bridgestone Launches VFIT Video Golf Ball Fitting Service

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Bridgestone Golf, the #1 Ball Fitter in Golf, has officially launched its innovative, new VFIT video ball fitting service, providing consume...

Bridgestone and Tiger Woods Reinvent the Golf Ball with Groundbreaking REACTIV Cover Technology in New Tour B Family

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Bridgestone Golf, the #1 Ball-Fitter in Golf, has unveiled its ground-breaking 2020 TOUR B family of golf balls, reinventing the Tour ball a...

Cleveland Golf Announces CBX Full Face and Smart Sole 4 Wedges

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Cleveland Golf is proud to announce the release of two new wedge offerings, the Cleveland CBX Full-Face and the Smart Sole 4.    Buil...