NBC Sports surrounds the 152nd Open Championship at Royal Troon Golf Club in Troon, Scotland, with comprehensive live coverage July 18-21 across NBC, Peacock and USA Network.
In total, NBC Sports will present nearly 50 hours of live championship coverage Thursday-Sunday – and more than 200 hours of live coverage from Royal Troon including featured groups, featured hole and Golf Central Live from The Open studio coverage.
SiriusXM will offer listeners nationwide a live broadcast of The 152nd Open when golf’s original championship is played July 18-21 at Royal Troon Golf Club in Scotland.
SiriusXM will air 45 hours of live on-course coverage across all four rounds of play on SiriusXM’s The Open Radio channel, which is available to listeners in their cars on channel 92 and on the SiriusXM app. Championship broadcasts will begin on SiriusXM on Thursday and Friday at 2 am ET, and on Saturday and Sunday at 4 am ET, and will continue through the conclusion of each day’s play.
LA GOLF has announced the launch of their first driver set to be released in 2025 and co-designed by Bryson DeChambeau and Jeff Meyer.
"It's time to make your mishits go straight," says two-time U.S. Open Champion golfer Bryson DeChambeau, a founding LA GOLF Partner and the co-inventor of the LA GOLF Driver. "I am so fired up to be able to share the most innovative driver ever made with all golfers in 2025!"
FootJoy, the #1 Shoe in Golf, has once again renewed its partnership with Harris Tweed Hebrides to introduce a footwear range titled “The Stamp” Premiere Series.
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This limited-edition collaboration boasts a distinctive hand-woven tweed with a ‘basket weave’ pattern, reminiscent of a postage stamp, paying homage to the iconic 8th hole at this year’s Open Championship.
Titleist announces new Scotty Cameron B3 Triple Black Design LTD putters, a special run of classic, playable blade designs crafted in a Tour Black finish.
Inspired by convertible car culture – where a black paintjob, black interior and black soft top signifies a “triple black” color combination – these special release putters feature four of Scotty’s most popular blade configurations, revisited with his own “triple black” design format: a black finish, black shaft, and black grip.
No matter our skill levels we all want the same thing from our wedges. We want control, spin, consistency and feel. A serving of forgiveness is always welcome as well.
And the new Callaway Opus and Opus Platinum wedges not only deliver in each of these performance categories. Opus also makes legitimate improvements over previous generations of Callaway wedges that add up to a simple reality.
The Open Championship has always had a unique, traditional style – a mix of lambswool, Cashmere, and wingtip shoes. In celebration of the British Isles-inspired styling of The Open, PUMA Golf is introducing the FAIR ISLE capsule. Rooted in tradition, this collection pays tribute to the oldest golf tournament, blending timeless Scottish craftsmanship with the legacy of links golf.
“We wanted to capture the feeling of being in Scotland for The Open,” said Chris MacNeill, Product Line Management Golf Apparel & Accessories, Puma Golf. “Fair Isle design is named after one of the Shetland Islands off the coast of Scotland and is a traditional knitting technique and color palette unique to the area.”
The International Golf Federation (IGF) has announced the fields for the men’s and women’s Olympic golf competitions at Paris 2024. The men’s Olympic golf competition will take place 1-4 August, while the women will compete 7-10 August. The Olympic golf competitions will be contested at Le Golf National, which annually hosts the FedEx Open de France on the DP World Tour and was the site of the 2018 Ryder Cup.
Once the Olympic Golf Rankings were finalized on 18 June and 25 June for the men’s and women’s Olympic golf competitions, respectively, each National Olympic Committee (NOC) then began the process of confirming their qualifiers for the competitions by 27 June (5 p.m. US Eastern Time). Past this deadline, all unused quota places were then reallocated as per the Qualification System for golf.
Tim Brown, won a MasterCraft X24 on Friday at the ACC Golf Tournament with his incredible hole-in-one on hole #12!! HERE is the clip from NBC Sports with the boat featured in the background.
The X24 combines luxury with top-tier features like MasterCraft’s SurfStar System and 4,300lbs of ballast that delivers world-class waves and waves, plus plush seating for 18. It’s designed to entertain, impress, and excel on the water, and is valued at over $200,000.
Dye Designs Group (DDG) – proud contributor to the Dye family’s golf course architecture legacy for more than 30 years – has completed a significant renovation of all fairway and greenside bunkers at The Club at Inverness in Englewood, Colorado.
The 10-week project was led by Cynthia Dye McGarey, principal architect for DDG and her son, Matt McGarey, the Denver-based firm’s senior design associate.
Ahead of the 152nd British Open, SportsHandle analyzed all of the past winners of the British Open since its inception in 1860 to determine what are the typical traits of a British Open winner – from average age, nationality, height, place of birth, and name to dress code and education.
Going into the tournament, Scottie Scheffler is currently moneyline favorite on many of the best betting apps as of writing.
The International Golf Federation alongside LA28 announced today The Riviera Country Club, annual host of The Genesis Invitational on the PGA TOUR, will welcome the men’s and women’s golf competitions for the 2028 Los Angeles Olympic Games.
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“We are honored to work alongside LA28 and the world-renowned Riviera Country Club to host the golf competitions during the 2028 Los Angeles Games,” remarked Antony Scanlon, Executive Director of the International Golf Federation. “The Riviera Country Club will offer a prestigious and continuously challenging backdrop for golf’s most elite players, and we look forward to sharing one of the finest courses with our fans around the world.”
Titleist introduces the new Golf Ball Fitting App, a comprehensive and efficient way for golfers to find the best Titleist golf ball model for their game. The Trackman-compatible app combines individual golfer information with launch monitor data from 12 representative shots with a half-wedge, full-swing pitching wedge, 7-iron and driver with a Titleist Pro V1 golf ball (or a Pro V1 RCT golf ball for limited flight fittings). The result of each shot is fed into a proprietary algorithm developed by data gathered from thousands of Titleist golf ball fittings – ranging from those of Tour players and club professionals to dedicated amateurs – to deliver a Titleist golf ball recommendation.
The new Vokey Design WedgeWorks A+ Grind – a mid-bounce lob wedge that produces a smooth, fast feel through the turf – is now available on Vokey.com. The wedge features a wide, contoured sole and is offered in 58- and 60-degree lofts.
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The A+ Grind is closely related to the Vokey WedgeWorks A Grind. The A Grind was born out of the collaboration between Vokey Tour Representative Aaron Dill and U.S. Open champion Geoff Ogilvy, who was looking for a wedge that moved through firm turf faster than his L Grind. Dill took Ogilvy’s feedback and removed the ribbon on the L grind, resulting in a smoothed-out sole that cut through the ground with less resistance.
Club Champion is offering prime savings for golfers in need of a custom golf club fitting. You can score a 20% bonus card when purchasing a gift card July 15-21! Golfers can also take advantage of $100 full bag fittings and $50 all other fitting types with a club purchase.
“Mid-season isn’t too late for a custom fitting,” said Club Champion founder, Nick Sherburne. “If you have even one round left this season, you should be sure your clubs are optimized for your unique swing.”
Club Champion, the globe’s top custom golf club fitter and builder, announced that they have added six new brands to their already extensive brand matrix.
Nineteenth Golf Grips, Vice Golf Clubs, Aretera Shafts, JP Wedges, Newton Shafts, and Axis1 are now available at all Club Champion fittings.
In an exciting announcement made by the PGA of America on Monday, Srixon’s Keegan Bradley is set to become the next Captain for 2025’s United States team in the popular U.S. versus European team event held at the famed Bethpage Black in New York.
After earning his PGA TOUR card in 2011, Bradley found success quickly, winning the HP Byron Nelson Championship and soon after the 2011 PGA Championship in a three-hole playoff. Bradley became only the third player to win a major in his first attempt.
Fujikura, the leader in performance golf shafts, was honored to be the #1 driver and wood shaft at the Rocket Mortgage Classic. Trusted by some of the best in the field, it was another #1 driver, wood and hybrid spot and driver shaft victory on the PGA Tour for Fujikura.
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At the Detroit Golf Club, Fujikura dominated the field with another #1 driver and wood shaft combination. In total, 40.9% of the field used a Fujikura driver shaft during the week, with another 36.8% in the wood shaft count and 36.8% in the hybrid shaft count.
Club Champion, the globe’s top custom golf club fitter and builder, is pleased to announce Colin Hall as their new Chief Marketing Officer. With more than 135 studios worldwide, Hall will be stepping into a leadership role at one of the fastest-growing golf retailers in the world.
Prior to joining Club Champion, Hall served as Chief Revenue Officer and Chief Marketing Officer at Fusion Education Group, overseeing the company’s sales and marketing brands. Additionally, during his time as Chief Marketing Officer at Allen-Edmonds Shoe Corporation, Hall tripled revenue by focusing on direct-to-consumer strategies.
Pro’s Choice Golf Shafts, Inc. announces that the new 2025 Graphite Design Tour AD GC ‘Game Changer’ wood shafts will be available beginning September 6, 2024 through Pro’s Choice Golf Shafts, Inc. and their Authorized Dealer network in the United States, Europe, Australia, Canada, South America, South Africa, and the UAE.
Designed and manufactured at the Graphite Design Japan factory headquarters, the Graphite Design Tour AD GC ‘Game Changer’ are pearl white with bronze and orange accents and finished with a gloss clear coat. The Tour AD GC, like the other high performance Tour AD wood shafts, utilizes premium, aerospace quality carbon-fiber materials and are available in 40g R2, R1 and S flex, 50g R2, R1, S and X flex, 60g SR, S, X and TX flex, 70g S, X and TX flex and 80g X flex.