Bridgestone Golf Launches Limited Edition Walk It In Capsule

Bridgestone Golf, the #1 Ball-Fitter in Golf, today launched its new limited-edition capsule entitled “Walk It In,” in celebration of the second major of the year. The nostalgic collection, which comes in packaging reminiscent of an old VHS tape from the year 2000 when Tiger Woods captured the “Tiger Slam,” is decorated with a profile of Tiger’s famous “walk it in” moment during the decisive playoff that he won in dramatic fashion.

The limited-edition capsule includes one dozen TOUR B X golf balls with custom packaging and “Walk It In” inscribed on each ball, as well as a vintage-inspired Walk It In Throwback snapback cap and period-correct Walk It In crew socks complete with Bridgestone’s iconic “B” logo and Walk It In detailing. The nostalgic styling of the kit appeals not only to Tiger Woods fans who remember his historic Y2K season, but anyone who yearns for the days when analog videotapes were the primary source of content.  

 

“Tiger’s win in 2000 was an iconic moment in golf history and a cornerstone of the Tiger Slam,” said Adam Rehberg, Bridgestone Golf’s senior product marketing manager. “The Walk It In capsule channels the energy of Tiger’s unforgettable win at the second major of the year and packages it in a fun, nostalgic way golfers can appreciate. We all remember that famous point as he walked and willed the ball in the hole, and this capsule pays homage to that moment in history.” 

The new TOUR B X golf ball included in the capsule is built with VeloSurge technology, delivering a seamless synergy between the mantle and core. The new material discovery features a denser mantle material pushing the Moment of Inertia (MOI) to bounds never seen in a golf ball for increased ball speed and distance. Testing with Bridgestone TOUR staff members Chris Gotterup and Jason Day, along with amateur players of varying swing speeds, produced average gains of 2.3 mph in ball speed and 8.7 yards in distance across the board, making the new TOUR B family the most exciting and advanced available today*.

The limited-edition Walk It In capsule ($99.99) will be available starting May 11 exclusively on Bridgestonegolf.com. To learn more about the TOUR B series and start playing the right golf ball for your game visit bridgestonegolf.com and try Bridgestone’s online ball fitting tool.

Callaway Announces Chrome Tour Major Series: May Major Golf Balls

Where major championship golf meets Philadelphia pride.

The limited-edition Chrome Tour May Major features four unmistakable symbols - the Broad Street sign, Liberty Bell, Ben Franklin, and the Philly-shaped soft pretzel - delivering a bold, city inspired look on every shot.

Fujikura Launches 2026 American Century Championship Sweepstakes: Win a VIP Experience of a Lifetime

Fujikura is offering the opportunity to experience the 2026 American Century Championship in Lake Tahoe, Nevada, through a fully hosted VIP package.

Running from May 6 through June 10, the competition will award one winner and their guest with a tournament experience like no other, including premium on-site access across the weekend and a selection of fantastic product prizes courtesy of the leading name in composite shaft innovation.

Cobra and Chipotle Bring Back Fan-Favorite Headcover

Back by popular demand, Cobra Golf, in partnership with Chipotle and Max Homa, is re-releasing the limited-edition foil-wrapped burrito driver headcover. First released last year at The Memorial, the drop sold out within hours.

Homa, a Cobra ambassador with a known love for Chipotle, worked with the two companies on this collaboration, bridging the gap between golf and lifestyle. Homa will have the headcover in his bag at the Truist Championship.

Callaway Quantum Max Irons vs. Titleist T350 Irons Review

Two heavyweight brands, Callaway and Titleist.  Two game-improvement irons, Quantum Max and T350.  Ladies and gentlemen, welcome to the main event!  The gloves are off and this head-to-head review will compare performance (and appearance and feel) in five categories highlighted below.  All numbers were recorded by Trackman, the same Pro V1x ball was used during testing, and both Quantum Max and T350 irons had the same NS Pro Modus Tour 120 S shafts installed.

Both irons bring easy launch, long carry, and plenty of forgiveness.  But one pulled ahead on the scorecard landing cleaner punches in this split-decision showdown.

Wilson Golf Released Signature Headcovers

Wilson Golf has announced their all-new Signature Headcover range.

These are currently available exclusively in the U.S. through the www.wilson.com site.

8AM Golf is Proud to Support McLaren in Newly Formed McLaren Golf

8AM Golf, the world's leading golf-focused holding company, is pleased to be partnering with and supporting McLaren in their newest venture, McLaren Golf.

The official launch of McLaren Golf took place earlier today in Miami, coinciding with Formula 1’s Miami Grand Prix, as well as the PGA Tour’s Cadillac Championship tournament at Trump National Doral in Miami. 

Odyssey Announces Limited Edition Damascus Milled Putters: Seven DB and Seven CH

See it.  Hear it.  Feel it.  Want it.  That probably best sums up the new limited edition Odyssey Damascus Milled putter drop.  Damascus Milled are the most premium putters in the Odyssey lineup.  Built to turn heads.  Tuned to sound right.  And crafted to feel perfect.

Damascus Milled will be available in limited quantities in Seven DB and Seven CH models (two of Odyssey's most popular models in history).  And each Damascus Milled putter will have its own unique appearance.

Cobra Golf and Volition America Release Limited Edition OPTM X Driver Honoring American Military Heroes

COBRA Golf, a leader in golf club innovation, today introduced the limited-edition OPTM X VOLITION AMERICA driver.

Featuring an army green color and military-inspired design, a portion of proceeds from the OPTM X Volition America driver will go directly to Folds of Honor Foundation, which supports the families of fallen American military heroes by providing educational scholarships to their families.

Callaway Announces New Chrome Tour Triple Diamond Golf Ball

Callaway Golf, one of the industry’s leaders in equipment design, performance, and innovation, announced their new Chrome Tour Triple Diamond Golf Balls, available at retail on April 24th.

Callaway’s Chrome Tour family is engineered for outstanding Tour performance with new speed technology for players who want outstanding performance, exceptional

speed, consistent flight and tee-to-greenside control. 

Bridgestone Golf Tees Up Support for Testicular Cancer Research

In honor of Testicular Cancer Awareness Month, Bridgestone Golf partnered with the Testicular Cancer Foundation (TCF) to release a limited-edition TOUR B RX golf ball.

The golf ball features the TCF logo and is sold in a dozen-ball box ($59.99) with specialty packaging. It is available now at bridgestonegolf.com.Testicular cancer is the most common cancer in men ages 15-35. Nearly 10,000 men will be diagnosed in the U.S. this year.

Hannah Green Wins the JM Eagle LA Championship for Third Time

Srixon staffer Hannah Green delivered another clutch performance Sunday, capturing her third career title at the JM Eagle LA Championship with an exciting playoff victory. Green sealed the win on the first extra hole, confidently draining a 20-foot putt to secure her eighth win on the LPGA Tour and continues a remarkable run of form.

The victory marks Green’s fourth win of the 2026 season, two on the LPGA Tour and two on the Ladies European Tour, cementing what has become one of the hottest stretches of her career. She fired a 4-under 68 in the final round, highlighted by a decisive back-nine surge that saw her card four consecutive birdies on holes 13-16, finding her rhythm at exactly the right time to climb back into contention and force a playoff.

Galvin Green Unveils Concept Shifting Sands Collection

Leading high-tech golf apparel brand Galvin Green has unveiled the CONCEPT: SHIFTING SANDS collection, highlighted by a host of ultra-modern garments that unite golf and streetwear style for use both on the course and in everyday life.

Inspired by the smooth curved lines of a desert landscape and a perfectly manicured golf course, the latest instalment of the CONCEPT collection is comprised of four all-new high-tech styles, plus a host of popular carryover garments crafted for use both on and off the course.

Odyssey Announces New 2026 S2S Tri-Hot SB Putters

Odyssey launched their S2S Tri-Hot putters last year and these zero torque putters were unique in moving CG forward and eliminating forward shaft lean.  Pushing the CG forward created a perfectly square setup more naturally, and the shaft entering directly into the top-line (rather than farther back) brought more players into the zero torque putter category by removing awkward appearance.

Right from initial release S2S Tri-Hot was well received by consumers and on Tour.  And now with the announcement of the new 2026 S2S Tri-Hot SB Odyssey has extended the line to include even more golfers into this category of zero torque putters.

Callaway Launches New 2026 Quantum Ti Fairway Woods

Callaway has announced the new Quantum Ti Fairway Woods.  Quantum Ti feature a titanium construction that blends the forgiveness of a Max fairway wood with the performance DNA of a Triple Diamond fairway wood.

Quantum Ti is designed for players seeking high performance in a premium confidence-inspiring fairway wood and is Callaway's most advanced fairway wood to date.

Callaway Releases New 2026 Quantum Mini Drivers

Callaway has announced their new Quantum Mini Driver.  Quantum MD features all the core technologies of the Quantum drivers but offer players a more forgiving versatile option off the tee.

Featuring all the core technologies of the Quantum drivers, Quantum MD is designed to be a fairway finder or 3-wood alternate delivering confidence inspiring launch and control in a compact shape.

Toptracer Announces Return of Old Course Reversed Virtual Competition at St Andrews Links

Toptracer, the world’s number one range technology and official range technology of The Home of Golf, announces the exclusive Old Course Reversed competition will return to its partner ranges around the globe from April 16 – May 17.

In 2025, the month-long virtual competition on Old Course Reversed at St Andrews Links garnered 41,354 rounds played by golfers from over 35 countries. In 2026, both Toptracer and StAndrews Links look to bring the competition to even more golfers around the world for a chance to win a tee time on the actual Old Course Reversed in 2027. To enter, golfers can visit any Toptracer Range to register and play The Old Course Reversed between Thursday, April 16 through Sunday, May 17.

Original Penguin Unveils Spring 2026 Men’s Golf Collection Blending Heritage Style with Modern Golf Performance

Original Penguin®, a division of Perry Ellis International, is proud to introduce its Spring 2026 Men’s Golf Collection, a refined expression of the brand’s iconic heritage infused with modern performance innovation for today’s golfer.

Drawing from Original Penguin’s mid-century roots, the Spring 2026 Men’s Collection delivers a fresh take on classic style through elevated essentials designed for both performance and everyday wear. The collection features a versatile assortment of polos, tailored bottoms and lightweight layering pieces crafted with technical fabrics that provide enhanced stretch, breathability, and all-day comfort.

Callaway Announces USA 250 Collection

Callaway has released their limited-edition USA 250 Collection to honor the spirit, craftsmanship, and performance that has defined the United States since 1776.

Featuring a patriotic lineup of precision-engineered clubs, headcovers, and hats, this is more than outstanding golf equipment. It’s a celebration of 250 years of bold ideas, relentless progress, and the pursuit of excellence.

Georgia Glory: Fujikura Makes it Five Major Championship Victories in a Row

Fujikura’s ‘Big Game’ pedigree continued after the Champion of the first Major of the season made it five successive victories for the brand in the sport’s biggest tournaments.

It was another statement of dominance for the global leader in performance golf shaft innovation. Last year, Fujikura made history as the first specialist driver shaft brand to have been in the winner’s bag at all four Major Championships.