Nicklaus Design—the world’s acknowledged leader in golf course design — recently wrapped up one of the most successful quarters in company history. With more than 60 design projects currently taking place in 19 countries,
Nicklaus Design now has more active projects than at almost any other point in the company’s 50 year history.
Volcano Golf Course – set on the Kīlauea volcanic crater rim with panoramic views of Mauna Loa and Mauna Kea – has partnered with the charming Kīlauea Lodge & Restaurant to debut the new “Kīlauea Stay & Play Package.”
Special rates are available for kama‘aina and visitors. When visiting the Island of Hawai‘i, this package combines natural beauty, adventure, relaxation and indulgence.
SKYTRAK is proud to announce the launch of their newest simulation software product, Course Play powered by Foresight Sports. This launch marks a significant step forward for SKYTRAK as it continues to enhance its simulation experience through a strategic collaboration with Foresight Sports, one of the most trusted industry leaders in precision simulation and launch monitor technology.
Course Play powered by Foresight debuts with 30 stunning courses — including the legendary Pebble Beach Golf Links — and sets the stage for continued expansion with access to Foresight Sports’ extensive and growing course library.
Galvin Green has announced that long-standing Tour Ambassador and current World Number 50 ranked player Laurie Canter has confirmed his spot at The Masters.
To mark Canter’s debut at Augusta National Galvin Green has assembled a selection of standout outfits for him to wear during the Tournament.
Pro’s Choice Golf Shafts, Inc. announced today that the winner of the PGA Tour Valero Texas Open held at TPC San Antonio Oak Course in San Antonio, TX, was playing a Graphite Design Tour AD IZ-5 Stiff flex wood shaft in his Titleist Tsi2 9.0° Driver. The champion won his 4th career PGA Tour tournament after shooting a 4-round score of 66, 66, 72, and 75, finishing with a score of 9-under par.
“Congratulations to the winner of the Valero Texas Open on his fourth professional win. The former Open Champion trusted his Graphite Design driver shaft in very challenging weather conditions”, stated Erik Boysen, Vice President of Tour Promotions, Pro’s Choice Golf Shafts, Inc.
In celebration of the first major of the season, PUMA GOLF has introduced the BEAUTIFUL GAME apparel collection. Consisting of sophisticated, fresh patterns, an elegant color palette, and stunning floral designs, a BEAUTIFUL GAME will appeal to any player who loves the start of the golf season and everything that goes with it.
“Every golfer in the world loves when Spring arrives, the weather warms up, and the first major rolls around,” said Mike Diaz, Director of Puma Golf Marketing. “It’s an exciting time of the year that’s all about rebirth and the Beautiful Game collection is aimed at players who want to capture that feeling with their apparel.”
Adidas announces the return of the iconic Originals to golf. With streetwear becoming more entrenched in the sport’s landscape and the fashion community looking to the fairways and greens for design inspiration, adidas is launching Originals Golf – reimagining its heritage as an original style leader on and off the course.
Available now, Originals Golf returns with a range of apparel, footwear and accessories for men and women that take inspiration from the designs that respect adidas’ history but are crafted for the course through a modern lens. Select pieces from the range will also be worn by adidas athlete Ludvig Aberg at the first major of the year.
Nicklaus Companies, a global leader in premium golf-inspired lifestyle products, is pleased to announce a limited edition brand collaboration with top activewear innovators Rhoback.
The collection contains a limited edition hoodie and two styles of short sleeve performance polos with pattern prints incorporating Nicklaus-branded motifs.
Part Two of my piece on The Best and Worst Shots in Masters History features brutal meltdowns, blazing triumphs, and legacies cemented.
Masters week is finally here. And to help you get ready for the 89th edition of The Masters, I'm looking back at the best and worst shots in Masters history on each hole at Augusta National.
SiriusXM, the exclusive audio broadcaster of the Masters Tournament, today announced its extensive broadcast plans for Masters week, April 5-13. SiriusXM listeners across North America will get live coverage of all four days of Tournament play, daily Masters talk programming, specials and more.
Masters Radio on SiriusXM will be available to subscribers in SiriusXM enabled vehicles (channel 92) and on the SiriusXM app.
In ESPN’s 18th year of live coverage of the Masters Tournament, viewers will have extensive and multiple viewing options as the world’s top players converge on Augusta National Golf Club for the 89th edition of the classic and iconic event. Viewers will be able to watch on both television and digital platforms, with a robust slate of surrounding offerings the week of April 7-13.
As it has since 2008, ESPN will again televise live play in the first and second rounds of the Tournament on Thursday and Friday, April 10-11. The telecasts from 3-7:30 p.m. ET will air in Spanish on ESPN Deportes, with ESPN Deportes also televising live third and final round coverage.
For the 70th consecutive year CBS Sports is set to broadcast the Masters Tournament, April 10-13 from Augusta National Golf Club in Augusta, Ga. The Masters is the longest-running sporting event broadcast on one network.
CBS Sports’ multiplatform coverage is highlighted by the debut of five additional hours of live third and final round coverage across CBS and Paramount+. The CBS Television Network and Paramount+ will air the Tournament live from 2:00-7:00 PM ET on Saturday, April 12 and Sunday, April 13, along with an additional two hours of live coverage airing on both Saturday and Sunday from 12:00-2:00 PM ET on Paramount+.
Tour Edge staff player and golf legend Bernhard Langer will make his final appearance at The Masters this April, marking an extraordinary 41st showing at Augusta National.
To honor Langer’s historic career, Tour Edge has created a commemorative 41 Collection themed staff bag and headcovers, which he will carry during the tournament.
Ahead of this season’s opening Major Championship, premium high-tech golf apparel brand Galvin Green is introducing a special-edition Winning Green capsule collection of distinctive layering garments to ensure golfers can celebrate the eagerly anticipated event in style.
Inspired by the refreshing color palette of the Georgia venue, the capsule collection comprises the ABEL GORE-TEX Paclite® jacket; the DARIO half-zip INSULA™ sweater in three color combinations; the striking MIGUEL and MILTON VENTIL8™ PLUS shirts in three and two color options respectively; plus the SPENCER bucket hat for an extra special touch.
Club Champion, the world’s top custom club fitting destination, is proud to announce an expanded partnership with Titleist, offering an enhanced GT fitting experience designed specifically for women. With an increased selection of Titleist GT1 fitting tools, Club Champion has even more options to help female golfers unlock their full potential on the course.
The all-new Titleist GT lineup delivers transformative performance, and now, with Club Champion’s expert fitters and cutting-edge technology, women golfers can find the perfect combination of head, loft, and shaft to optimize their game. The GT fitting experience is designed to deliver personalized recommendations that maximize distance, accuracy, and overall consistency.
COBRA Golf, a leader in golf club innovation, is celebrating golf’s inaugural major championship with the release of new limited-edition DS-Adapt Season Opener drivers.
Available in LS, X, and MAX-K models, the Season Opener drivers feature unique graphics inspired by vintage postcard designs with iconic flowers found on-course across the sole, paired with a two-tone crown; with stunning looks and performance this driver will have your game as pure as the course that inspired it!
Bridgestone Golf, the #1 Ball-Fitter in Golf, today announced a new limited collection in celebration of springtime and the first major of the year called Peach Reserve. Featuring ultra-premium, limited-edition milled putters, golf balls, hats, and towels, as well as unique packaging, the Peach Reserve collection is designed to capture the essence of the days when the first major of the year was a true invitational played on land where a fruit orchard once thrived.
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“The first major of the year is an inspiring time for golfers,” said Elliot Mellow, Golf Ball Marketing Manager, Bridgestone Golf. “Our new Peach Reserve capsule is designed to celebrate this amazing time of the year, and the contrast between the hi-tech, TOUR B X golf balls and Hanna putters and the unique, retropackaging of the collection reflect this feeling perfectly.”
BOYNE Golf, one of North America’s largest golf resort destinations, has been recognized by USA Today as No. 1 among the 10BEST Golf Destinations in the U.S. for a golf getaway. In addition, The Highlands was ranked No. 2 in the 10BEST Golf Resort category.
“It’s an honor to be recognized by USA Today 10BEST, alongside some of the best golf destinations in the country,” said Josh Richter, PGA, Senior Vice President of Golf Operations for BOYNE Golf. “To be ranked No. 1 among these great destinations is a testament to our BOYNE Golf teams from golf professionals, agronomy, lodging, and food and beverage who ensure that our guests have the best golf experience when visiting BOYNE Golf.”
Elevate your swing with a 5-night golf immersion for two at The Ritz-Carlton, Grand Cayman. Refine your skills under the expert guidance of a renowned Golf Pro who has coached some of the game’s top professionals.
Hone your short game, master your technique, and play the resort’s Greg Norman-designed 9-hole course.Then, unwind like champions with a 90-minute signature massage at the award-winning Ritz-Carlton Spa.
Troon, the leader in providing golf and club-related leisure and hospitality services, is pleased to announce a 10-year management agreement renewal with Forest Preserves of Cook County to manage the Illinois county’s 11 golf facilities. Indigo Sports, a Troon company, has managed the Forest Preserve Golf facilities since 2003 and has since improved service levels, playing conditions and overall financial performance, making the courses staples of the greater Chicago community.
From championship layouts to beginner friendly golf courses, driving ranges and mini golf, Forest Preserve Golf facilities are located throughout the Chicagoland area and include Billy Caldwell Golf Course, Burnham Woods Golf Course, Chick Evans Golf Course, Edgebrook Golf Course, George W. Dunne National, Harry Semrow Driving Range, Highland Woods Golf Course, Indian Boundary Golf Course, Joe Louis Golf Course, Meadowlark, and River Oaks Golf Course.
Kickstart your golf season in Puntacana. When you book 4 nights with 2 rounds you get a free round on arrival day.
This Marriott Golf Global Getaways offer is good until April 30th.
With the 2025 golf season officially underway and the Masters just around the corner, Under Armour is debuting its limited-edition ‘Going for the Green’ collection—a bold, high-performance capsule that blends modern takes on classic golf style with cutting-edge innovation.
This collection will be front and center at the season’s first major, with UA athletes Jordan Spieth and Maverick McNealy debuting various pieces from the line. See below for what these pros will be sporting in Augusta!
Callaway Apparel, developed by global fashion leader Perry Ellis International, is thrilled to announce the launch of its Spring 2025 Collection for men and women, an inspired line that encapsulates the emotional journey of playing 18 holes.
Drawing from the concept of ' A Day on the Golf Course,' the collection uses color, pattern, and design to reflect the different stages and emotions golfers experience from the first tee shot to the final putt.
Toptracer, the world’s number one range technology and official range technology of The Home of Golf, announces an exclusive competition taking place at its partner ranges around the globe featuring the Old Course Reversed from April 2 – 30.
In the 19th century, as standardized golf course routings emerged, the original Old Course at St Andrews’ 18-hole routing was typically played in a clockwise direction, starting from the current first tee and finishing at the current 17th green. In the 1860s, Old Tom Morris, who served as the Keeper of the Greens at the time, separated the seventeenth green from the first green creating the current counterclockwise routing we know today.
Nicklaus Companies and Stix Golf, a brand known for making premium, easy-to-buy sets of clubs, are proud to announce that the first golf club sets derived from their brand collaboration are now available to consumers.
“Greatness Made Simple” is the motto for this inspired joint effort which blends Nicklaus Companies’ legacy of excellence with Stix’s commitment to simplicity. This launch marks a significant evolution for Stix, reinforcing its commitment to minimalist design, straightforward pricing, and an uncompromising approach to performance.
Callaway Golf has extended their acclaimed line of Elyte drivers today to now also include an Elyte Mini, an Elyte Triple Diamond MAX, and an Elyte Triple Diamond Tour Draw so that every player as an Elyte and ideal driver for their unique swing and needs.
Looking back over the last few years Callaway Golf has won six major championships and common to all these championships is a Triple Diamond driver and its validation as the driver choice of the best players on the PGA and LPGA Tours.
Mauna Lani, Auberge Resorts Collection further cemented its status as Hawaii’s premier golf destination as both of its championship courses earned top honors in GolfPass’ Top 25 Public Golf Courses in Hawaii – Golfers’ Choice 2025 rankings. Mauna Lani’s South Course was crowned the No. 1 public golf course in Hawaii, while Mauna Lani’s North Course ranked No. 2.
More than 1,900 reviews by everyday golfers were used to determine the annual Golfers’ Choice rankings with GolfPass’ Ratings Index logic to weigh recent reviews and course subcategory averages. The recognition of both Mauna Lani courses at the top of the list highlights the resort’s exceptional course designs, breathtaking oceanfront scenery, and world-class playing conditions.
With close to 100 species—such as deer, turkey, bears, lizards, alligators, foxes, squirrels, panthers, bobcats, fish, and several native and exotic birds—the Fazio Course at Heathrow Legacy Country Club near Orlando, is well known for its spectacular wildlife.
This dedication to nature conservation and preservation has enabled the course to earn Audubon International Signature Sanctuary Certification. This bronze level honor is one of the top certifications that Audubon International recognizes for golf courses. The Fazio Course is now one of approximately 100 golf courses in the world with this prestigious designation.
Motocaddy, the global leader in electric caddies and push carts, has unveiled the all-new QB2, designed to enhance the experience for walking golfers and set a new benchmark in push cart design.
Combining advanced functionality with user-friendly features, the compact-folding QB2 push cart delivers seamless performance on the course.
KemperSports, a leading golf, sports, entertainment and hospitality company, announced today a partnership with Swansea Country Club to manage their semi-private and historic 18-hole golf course and nine-hole par-3 course in Swansea, Mass. Located just outside of Providence, R.I., Swansea Country Club is a scenic retreat of natural beauty with tree-lined fairways as it meanders alongside the Palmer River.
“We are very excited to partner with KemperSports to lead operations at Swansea Country Club,” said Larry Doyle, president of Swansea Country Club. “Their experience in operating semi-private properties in the Northeast will lead to a bright future at the club.”
Pro’s Choice Golf Shafts, Inc. announced today that the winner of the Japan LPGA AXA Ladies Golf Tournament in Miyazaki held at the UMK Country Club, Miyazaki, Japan, was playing a Graphite Design Tour AD VF-5 Stiff flex wood shaft in her Ping G430 MAX 10.5° Driver and Ping G440 17° fairway metal wood, a Graphite Design Tour AD VF-6 Stiff flex wood shaft in her Ping G440 MAX 21° fairway metal wood and a Graphite Design Tour AD VF-85 Stiff flex hybrid shaft in each of her Ping G430 22° and 26° hybrid clubs.
The champion shot a three-day score of 69, 70, and 67 to claim her first career JLPGA win.
FlightScope, the global leader and pioneer in tracking and analyzing sports performance data, is teeing up the first major championship of 2025 with substantial savings on its range of launch monitors and software add-ons, allowing golfers of all skill levels to elevate their game with cutting-edge technology at affordable prices.
FlightScope’s major week promotion, which starts now and runs until the end of April, includes its X3C, Mevo+, and i4 Rangefinder bundle, and Pro Package and Face Impact Location bundle.
Arccos, the global leader in A.I.-powered golf performance tracking, and Titleist, the most trusted name in golf, are partnering to help millions of players make smarter decisions, improve faster and shoot lower scores. Through this global collaboration, the Titleist community of golfers, known as Team Titleist, can now access an exclusive mix of data-driven insights, special offers, and other benefits from Arccos, golf’s #1 game tracking platform.
Leveraging Arccos’ unrivaled data set that includes more than 1.2 billion shots tracked on the course, the partnership will initially focus on bringing new analytics, content and special offers to Team Titleist.
Titleist introduces the all-new GT280, the newest addition to Titleist’s GT metalwood family. The mini driver, designed for distance and control off the tee as well as playability from the turf, leverages generational technology from both Titleist’s GT driver and fairway lineups to give golfers versatile performance at the top end of their bags.
Engineered to be longer and more forgiving than a fairway metal, yet easier to control and more workable than a driver, GT280 gives players an entirely unique set of performance characteristics compared to previous Titleist metalwoods.
Experience what Golf.com calls “Augusta Elsewhere” this Masters season.
The Gold Course, designed by Robert Trent Jones Sr., features towering pines, budding azaleas, and breathtaking par-3s over water.
Troon, the leader in providing golf and club-related leisure and hospitality services, is pleased to announce it has been selected to manage Schaffer’s Mill, a private club and community in Truckee, California and just minutes from Lake Tahoe. Troon Privé, the private club operating division of Troon, will oversee club operations, agronomy, food & beverage, and membership sales and marketing.
From award-winning golf to skiing the powdered slopes of nearby Northstar, Schaffer’s Mill is a four-season community with multiple family-friendly amenities. The Club’s Johnny Miller and John Harbottle designed 18-hole golf course was named one of the top new courses by Golfweek when it debuted in 2008. The course’s outward or “Meadow” nine ambles through firs, spruce, and Ponderosa pines at the base of a ridge, while the inward “Mountain” nine showcases elevation changes of up to 400 feet. Throughout their round, golfers enjoy views of the Martis Valley, Lookout Mountain, and the Carson Range.
OnCore Golf, known for its innovative golf ball technology and premium gear, has unveiled its highly anticipated Azalea Collection.
This limited release set celebrates the tradition and beauty of one of golf’s most iconic events, offering fans a chance to own a piece of the season.
The Middle Atlantic Section of the PGA of America (MAPGA), which is celebrating its 100th Anniversary since being founded in 1925, has announced its 2025 PGA HOPE (Helping Our Patriots Everywhere) Golf Program schedule, featuring over 60 programs across 31 golf facilities throughout the region, including DC, Maryland and Virginia, that will connect the game with over 1,100 military Veterans.
PGA HOPE, the flagship military program of PGA REACH, the charitable foundation of the PGA of America, is a national program that introduces golf to Veterans and active-duty military to enhance their physical, mental, social and emotional well-being through a six- to eight-week developmental curriculum taught by PGA of America Golf Professionals trained in adaptive golf and military cultural competency. It is the only adaptive golf program that has a Memorandum of Understanding (MOU) with the Department of Veterans Affairs, which enables medical staff to refer Veterans to PGA HOPE as a form of therapy. All programs are funded by PGA REACH and supplemented by PGA of America Section foundations, with no cost to all Veterans.
Breakthrough Golf Technology, the company that revolutionized the putter shaft category with Stability, is once again redefining what’s possible in putting performance with the introduction of the new Paradox™ putter. Designed using Swing Balance Technology™, Paradox is the only putter that will fight to stay square.
Paradox is more than just a zero-torque putter—where the center of gravity aligns directly under the shaft.
Set to deliver blistering ball speeds and extreme distance on every swing, SRIXON® is introducing a brand new golf ball to their highly acclaimed lineup: Q-STAR ULTISPEED. The new ball from Srixon is the brand’s first since Q-STAR TOUR, which was introduced in 2017. With a distance-focused approach and superior performance, golfers can experience the perfect balance of power and control without compromise.
Originally introduced in Japan, Q-STAR ULTISPEED is now set to launch in North America after undergoing significant advancements from its predecessors, incorporating Srixon’s tour-proven technology into all three layers. With its unique 3-piece construction, Q-STAR ULTISPEED is Srixon’s longest golf ball yet, offering impressive distance while maintaining a soft feel.
American homeowners spend on average 150 hours per year maintaining their yard — that’s enough time to drive back and forth across the country three times, play 30 rounds of golf, trek the length of Yellowstone National Park multiple times, or read 10 books in a hammock.
Just in time for National Lawn Care Month in April, TruGreen®, the nation’s leading lawn care provider that serves more than 2.2 million customers and over 4 million acres per year, is offering homeowners a chance to win the backyard of their dreams so they can spend more time doing the things they love.
Escalante Golf – a boutique owner and operator of luxury golf properties across 17 states – has acquired its 25th property, Canyata, in Marshall, Illinois.
Founded by local businessman Jerry Forsythe as an exclusive golf retreat for his family and friends, Canyata opened for 18-hole play in 2005 and quickly garnered acclaim as Golf Digest’s No. 2 Best New Private Course. Since then, the magazine has consistently ranked it among America’s 100 Greatest Courses.
Zinkand Golf Design (ZGD) – led by golf course architect David Zinkand and his more than 25 years of experience designing, managing and shaping projects in the field – is approaching the completion of a renovation project at Monterey Peninsula Country Club’s famed Shore Course in Pebble Beach, California.
Currently ranked among the Top 100 courses in the United States by Golf Digest, GOLF Magazine and Golfweek (Modern list), the Shore Course opened in 1962 but received critical acclaim after a significant reimagining in 2003 by the late golf course architect Mike Strantz.
The Mizuho Americas Open, title sponsored by the US regional arm of Mizuho Financial Group (NYSE: MFG), has announced daily tickets, weekly passes, and an assortment of corporate hospitality packages are available for the 2025 Mizuho Americas Open, taking place May 8 – 11, 2025 at the iconic Liberty National Golf Club in Jersey City.
Defending Champion and World #1 Nelly Korda will be joined by an elite field of the best golfers in the world, while LPGA Tour icon and Mizuho Americas Brand Ambassador Michelle Wie West will once again serve as Tournament Host, participating in a full line-up of activities during tournament week.
Inspired by the season’s first major of the year, ASICS® unveils their exclusive Limited-Edition JAPAN S™ Golf shoe. Featuring a White and Jasper Green colorway that pays tribute to the iconic colors of Augusta National Golf Club, the shoe blends tradition with performance for ultimate on-course style.
Combining a sleek aesthetic with premium materials, the JAPAN S Golf shoe offers excellent comfort and support, designed to transition effortlessly from on the course to everyday style.
