Golf’s tee time booking system is antiquated and it’s costing the industry billions. In a world where virtually every other reservation-based industry has evolved with dynamic “open-market” online buying and selling platforms (e.g., SeatGeek, StubHub, Vivid Seats, etc.) to the tune of millions of dollars in previously unrealized revenue, golf’s system remains in the digital dark ages.
But there’s hope…a knight in shining armor standing in waiting, ready to usher tee time booking into the modern era and with it billions in new revenue for courses across the country: Golf District.
There are approximately 15,000 golf courses across the United States, yet operators routinely struggle to fill and have follow through from golfers on a growing number of tee time slots despite almost 550 MILLION rounds played annually. Courses are operating at record play levels despite about 2,000 fewer facilities than at the peak of Tiger Woods’ powers in the early-2000s, which is shrinking supply and intensifying demand for tee times.
Still, something isn’t adding up. Supported by Industry analysis from the National Golf Foundation, 9% of all booked tee times go unused due to no-shows and late cancellations. Across the U.S., that translates into an estimated $1.5 billion in lost green fee revenue every year.
Enter Golf District, an innovative and proprietary technology company working with golf courses nationwide to bring a first-of-its-kind tee time marketplace to golf course owners and operators, supporting the modernization of the sport.
Golf District enables prepaid tee times with a secure resale opportunity, protecting operator revenue while giving golfers something the industry has never truly offered - a seamless, frictionless way to book ahead, commit confidently, and resell unused spots if plans change.
Think of Golf District’s innovative back-end technology platform as the marketplace model that transformed concerts, sporting events, and travel, finally bringing it to a course near you. Like what Ticketmaster, StubHub, or SeatGeek did for tickets, Golf District is bringing transparency, liquidity, and a modern commerce model to a sport that needs change through a seamless, easy-to-use model.
Why Golf District Matters?
- For Golf Course Owners & Operators:
- Guaranteed revenue
- Fewer empty tee times
- Protection from bots and speculative booking
- For Golfers:
- Earlier access to premium tee times
- Peace of mind
- Flexibility
With record rounds being played and a persistent supply-and-demand issue with tee times, the old cancel-anytime model no longer reflects reality. As operators seek to modernize booking policies without alienating golfers, a marketplace-based model is emerging. Golf District isn’t changing golf; it’s modernizing how the game is booked.
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