This summer in Myrtle Beach, kids 16-and-under can tee off for free at select golf courses when accompanied by a paying adult. The Kids Play Free program is the perfect way to introduce young players to the game of golf while enjoying uninterrupted quality family time on the greens.
With more than 50 courses participating, families and friends can take advantage of this great opportunity to share some time on the golf course without breaking the bank.
Full Swing, the industry leader in pioneering sports technology, announces special Father’s Day pricing on two of its flagship products, the KIT launch monitor and KIT Studio.
From June 1 to June 8, KIT will be available for $3,999 on fullswinggolf.com. This is $1,000 off regular price for the award-winning portable launch monitor. A one-year subscription to Full Swing Golf on KIT software package ($500 value), allowing for indoor play on 15 iconic courses like TPC Sawgrass and Spyglass Hill, will also be included.
New York City-based fashion and lifestyle brand Aimé Leon Dore, known for its blend of classic and contemporary style, and FootJoy, the unrivaled leader in golf footwear, proudly announce their inaugural collaboration.
The partnership debuts a bespoke edition of the Premiere Series Field LX, a fusion of over a century of world-class craftsmanship from FJ and ALD’s signature design sensibility.
Five Iron Golf, the global leader in golf and entertainment, is marking a summer of major developments with exclusive offers for Father’s Day, graduations, and golfers of all ages. Whether you’re gifting the dad or grad in your life, gathering with friends for the U.S. Open watch parties, or looking to improve your own game, Five Iron’s signature experiences and advanced technology make it easy to learn, play, and enjoy the season.
At the core of Five Iron’s summer lineup are flexible three- and six-pack lesson options, designed for everyone from beginners to seasoned players. Each lesson is led by a certified coach and powered by Trackman simulator technologyfor real-time, data-driven feedback and measurable improvement. Five Iron’s instructional program—developed and overseen by co-founder and Golf Digest Best Young Teacher Mike Doyle—offers every student a welcoming, technical, and results-driven path to progress.
MGI Golf, global leader in technology for the walking golfer and maker of America’s No. 1 electric golf caddy, is proud to announce it has been named the official electric caddy partner of the Hurricane Junior Golf Tour (HJGT), the largest multi-day junior golf tour in the United States.
This two-year partnership is MGI’s first official collaboration with a junior golf tour in the U.S., highlighting the brand’s long-term commitment to accessibility and player development. It also grants MGI category exclusivity and a prominent presence at more than 300 HJGT events annually, an important milestone in supporting the next generation of competitive golfers.
Stephen Curry, the 2023 American Century Championship winner, is back in the field to defend his title of two years ago in the 36th annual tournament, July 9-13, at Edgewood Tahoe Golf Course.
The NBA icon was unable to compete last year as the call for country had the four-time NBA champion and two-time league MVP winning a Gold Medal with Team USA’s Olympic basketball team in France, with yet another electric performance in his chosen sport.
The Hills Country Club, a member of Invited Clubs’ national portfolio of member properties, is proud to announce an exciting enhancement to its most iconic offering: The Signature Course, designed by the legendary Jack Nicklaus, will undergo a comprehensive greens renovation this summer.
The course will temporarily close at the end of May, with a grand reopening slated for mid-September. This strategic investment reflects the club’s ongoing commitment to delivering an elevated golf experience worthy of its world-class legacy. The greens renovation will use Champions G12 Bermuda, a superior turfgrass trusted by top PGA Tour venues for its elite performance, consistency, and durability.
GT Golf Supply Co. (“GT Golf”), the largest wholesale golf accessories distributor in the United States, today announced it has acquired global rights to the Clicgear brand and all associated intellectual property from Clicgear Industrial Design Ltd. Clicgear is the leading brand in the golf pushcart market, having established a legacy of innovation and excellence that continues to shape the industry.
This strategic acquisition marks a new chapter for GT Golf, further strengthening its position in the golf industry. GT Golf has been the exclusive U.S. and Mexico distributor of Clicgear products since 2016. This latest expansion of GT Golf’s portfolio will accelerate innovation and growth for one of the most respected names in golf pushcart technology and design.
Carlisle Country Club, one of central Pennsylvania’s most historic golf clubs, announces a multi-million-dollar renovation project under its new ownership group. This transformation will include comprehensive upgrades to its clubhouse and golf course, enhancing the overall member experience, and positioning the club for the next generation of membership.
Founded in 1924 and celebrating its 100thanniversary, Carlisle Country Club was recently acquired by a group of local businessmen led by entrepreneur Mark Toigo.
Titleist unveils Vokey Design’s new limited edition Old Glory SM10 wedges, available to golfers beginning today until mid-July, while supplies last.
The wedges feature an American flag designlaser-etched over SM10’s Nickel finish, and a custom Old Glory SM10 shaft label is included to round out the setup.
Over the past few months, NGF has been exploring the concept of loyalty in golf, including a surprising disconnect between industry self-perception and customers’ actual experience, plus what it’ll take to build more meaningful connections. Today, we take the conversation a step further by examining a more fundamental challenge: the narrow conceptualization of who plays golf and why.
It begins with something as innocuous as stock photography, where a look at the most downloaded “golfer” images reveals startling uniformity: middle-aged white men, dressed neatly in their pressed khakis and polos, captured swing posing – perfect form – against pristine backdrops.
Five Iron Golf is making it easier — and more fun — than ever for women to engage with golf this June. Aligning with the golf industry’s official Women’s Golf Month, the brand’s expanded initiative builds on its success celebrating women during Women’s History Month in March. This year’s campaign offers more ways for women to connect with the sport, from complimentary play and social gatherings to partnerships with some of golf’s leading voices and communities.
At the center of the celebration is Golf Digest Woman, Five Iron Golf’s presenting partner for Women’s Golf Month. Together, they’re shining a spotlight on opportunities for women to discover, enjoy, and grow their connection to the game.
First Tee, a youth development organization that enables kids to build character through the game of golf, announced that acclaimed CBS Sports broadcaster Jim Nantz will serve as its new Honorary Chair. The news comes as the youth development organization celebrates First Tee Week nationwide, a campaign to recognize coaches and their impact on participants and their communities.
Nantz, whose distinguished broadcasting career spans more than four decades, becomes the third Honorary Chair in First Tee’s history, following President George W. Bush (2011-2024) and President George H.W. Bush (1997-2010). As Honorary Chair, Nantz will help promote First Tee’s purpose and expand its reach to empower even more young people.
NBC Sports will present nearly 100 hours of comprehensive coverage of the 80th U.S. Women’s Open Presented by Ally from Erin Hills Golf Club in Erin, Wis., next Thursday, May 29, through Sunday, June 1, across NBC, USA Network, GOLF Channel, and Peacock.
This year’s U.S. Women’s Open field is once again led by World No. 1 Nelly Korda, who has finished inside the top 30 at all seven of her LPGA Tour starts this season but is still in search of her first win of 2025 and her first U.S. Women’s Open title. Yuka Saso is the defending champion, capturing her second U.S. Women’s Open last year at Lancaster Country Club, defeating fellow Japanese player Hinako Shibuno by three shots. Current World No. 2 Jeeno Thitikul finished in a tie for sixth last year.
U.S. Open Final Qualifying begins on Monday, June 2, at 10 sites (nine in the U.S., one in Canada).
Final qualifying is conducted over 36 holes. Here are the locations and players to keep your eye on.
Fans will be able to follow the U.S. Women’s Open Championship Presented by Ally like never before thanks to a comprehensive suite of digital offerings that will immerse audiences in the action at Erin Hills, in Erin, Wis., from May 29-June 1.
“We’re thrilled to provide fans with an exceptional level of access to this year’s championship through a number of innovative digital offerings that are sure to bring golf fans closer than ever before to the action at Erin Hills,” said Jon Podany, USGA chief commercial officer. “We’re especially excited to announce the debut of drone tracing technology, which will be utilized for the first time ever in any women’s golf broadcast. These expansive offerings will provide fans across the world the opportunity to engage in the U.S. Women’s Open.”
The United States Golf Association (USGA) today announced tee times for the first two rounds of the 2025 U.S. Women’s Open Championship Presented by Ally, Thursday (May 29) and Friday (May 30), at 6,829-yard, par-72 Erin Hills.
The U.S. Women’s Open is a 72-hole, stroke-play competition. A field of 156 players will play 18 holes of stroke play on May 29 and 30, after which the field will be reduced to the low 60 scores and ties. Those players making the cut will play 18 holes on May 31 and June 1. If there is a tie upon the completion of 72 holes, a two-hole aggregate playoff will immediately follow.
COBRA Golf, a leader in golf club innovation, is partnering with Chipotle to launch a limited-edition foil-wrapped burrito head cover and golf ball shag bag. The collaboration is driven by COBRA golfer and longtime Chipotle superfan, Max Homa. He will debut the burrito-inspired head cover at the upcoming Memorial Tournament in Dublin, OH.
Homa, known for his fantastic ball-striking and fun sense of humor, joined the COBRA team at the beginning of the year. He went through extensive equipment testing when joining the team and fell in love with COBRA’s DS-Adapt driver with FutureFit33 technology as well as the cutting-edge 3D Printed Tour irons. A popular character both on and off the course, Homa, alongside COBRA and Chipotle, is helping bridge the gap between golf culture and lifestyle through this unique collaboration.
Quell the Storm and Ride the Thunder. Callaway Golf is reloading their Elyte series of drivers with the limited edition Elyte Sandstorm.
Desert Camo has shaped military history and Elyte Sandstorm salutes the brave men and women of our Armed Forces with three Elyte Sandstorm drivers.
