Motocaddy, the world’s leading electric caddy brand, has upgraded two of its award-winning remote control models with a sleek sporty design and on-course performance features ahead of the 2025 season.
Responding to the growing trend among American golfers to turn away from riding carts to improve their health, the all-new M7 GPS REMOTE and M7 REMOTE models have been designed with American golfers in mind, with over 80% of Motocaddy’s 2024 U.S. sales being in the remote category.
ECCO GOLF, leaders in golf footwear innovation, continue to push the boundaries of comfort, style, and technology with the introduction of the ECCO GOLF BIOM H5, a performance golf shoe built for the elements. Drawing inspiration from the rugged Scottish Highlands and leveraging ECCO’s renowned Danish innovation, the BIOM H5 is a step forward for the golf shoe experience and represents the true nature of golf.
The BIOM H5 features ECCO’s all-new ECCO-TEX waterproof membrane, which ensures golfers’ feet stay dry and comfortable even in the most extreme conditions. The next-generation BIOM golf shoe offers a modern, sporty aesthetic with all-day comfort, crafted from ECCO Performance Leather and a minimal seam-knit sock construction. Enhanced by BIOM® NATURAL MOTION® technology, the BIOM H5 offers a snug fit that provides stability and forward momentum for dynamic comfort.
To recognize custom fitters who distinguish themselves by elevating the custom-fitting experience and demonstrating how properly fit clubs translate to better and measurable results on the course, PING today announced its PING Power Fitter Award winners for 2024.
This year’s list includes 353 winners from around the United States, a mix of highly accomplished on- and off-course facilities that deliver the game-changing expertise that PING Founder Karsten Solheim envisioned when he pioneered custom fitting more than six decades ago.
Following the thrilling PGA Tour’s Mexico Open at VidantaWorld Nuevo Vallarta, where Brian Campbell dazzled with his standout victory, VidantaWorld is inviting guests to experience championship-level golf firsthand.
This exclusive package is designed for golf enthusiasts and luxury travelers alike, offering the chance to tee off on the prestigious Vidanta Vallarta course—home to the PGA Tour’s Mexico Open. Walk the same fairways as the pros, experience championship-level play, and indulge in world-class hospitality for an unforgettable golf getaway.
Today, Larry Klayman, Esq., the founder of both Judicial Watch and Freedom Watch, a former Justice Department prosecutor who was on the trial team that broke up the AT&T monopoly, and former U.S. Senate candidate, announced the filing of a complaint in the Superior Court of Los Angeles, California, Santa Monica Division which covers Beverly Hills, alleging – based on hard evidence and not conjecture – that Tiger Woods, Rory McIlroy, Justin Thomas, Davis Love III, and Fred Couples all conspired since the inception of the LIV Golf Tour, illegally and tortiously interfered with LIV players competing in major tournaments and prevented them from earning points with the Official Golf World Ranking (“OWGR”) such that the LIV players could not qualify to play in the majors and/or obtain exemptions from sponsors to play in the majors.
FlightScope, the global leader and pioneer in tracking and analyzing sports performance data, is pleased to announce the launch of Badger AI, an advanced artificial intelligence tool designed to transform the way golfers, instructors, and club fitters utilize performance data.
Badger AI seamlessly integrates with FlightScope session data and extensive knowledge bases to deliver personalized insights and recommendations, helping users better understand and apply golf performance metrics.
Srixon is celebrating another victory as South Africa’s Jacques Kruyswijk captured his first-ever DP World Tour title at the Magical Kenya Open presented by absa. After a flawless third-round 64 on Saturday to catapult him to the top of the leaderboard heading into Sunday, the Srixon staffer clinched his win with another bogey-free 67, finishing at 18-under and two shots clear of the field.
Kruyswijk excelled throughout the weekend, showing his resilience and composure in the biggest moment of his career so far. With his new Srixon ZXi7 Irons and Z-STAR XV golf ball, Kruyswijk showcased his pinpoint accuracy and composure while he plotted his way around the tough Muthaiga Golf Club.
Softspikes congratulates the winner of the Mexico Open at VidantaWorld on capturing a long-awaited first PGA Tour title, wearing Tour Flex Pro in his FootJoy Traditions shoes.
Nearly a decade after turning pro, the 31-year-old from California finally got to step into the winners’ circle following a clutch birdie on the second playoff hole. The win makes it three victories in the past four PGA Tour events for the No.1 spike on tour, Tour Flex Pro and six victories in the past seven events for players equipped with Softspikes.
Original Penguin®, a division of Perry Ellis International, Inc., proudly congratulates brand ambassador Brian Campbell on securing his first PGA TOUR victory at the 2025 Mexico Open at VidantaWorld. After 187 TOUR-sanctioned starts, Campbell’s perseverance and dedication to the game paid off with his breakthrough win.
Campbell showcased both skill and resilience throughout the tournament, sealing his victory with a thrilling birdie on the second playoff hole. The victory not only marks a career milestone for the 31-year-old but also highlights the synergy between his game and the performance-focused apparel that Original Penguin provides.
Uneekor, a global leader in golf technology and simulation, is excited to offer an exclusive first look at two of its most anticipated launches: GameDay Software and the enhanced AI Trainer.
From March 4, 2025 to March 31, 2025, current Uneekor customers will have the opportunity to experience the beta versions of these cutting-edge products, providing valuable feedback before their full release.
Zinkand Golf Design(ZGD) – led by golf course architect David Zinkand and his more than 25 years of experience designing, managing and shaping projects in the field – has completed a multi-year bunker and greens restoration project at suburban Chicago’s Old Elm Club.
Thanks to the course’s one-of-a-kind design pedigree, the engagement represented a unique opportunity for ZGD and its principal designer, David Zinkand. Harry S. Colt routed the golf course in 1913 during one of his rare visits to the United States. Donald Ross then led the construction, including its greens, during his absence. Together, these two legends of the “Golden Age” of golf course architecture are credited with 16 designs among GOLF Magazine’s 2023-24 Top 100 Courses in the World. Yet Old Elm, recently ranked among GOLF Magazine’s 2024-25 Top 100 Courses in the U.S., represents the only project where the two men crossed paths.
PXG Apparel proudly unveils its Spring/Summer 2025 Collection, a modern reinterpretation of classic Americana preppy style. Drawing inspiration from the refined elegance of ‘Sloane Ranger’ fashion and its evolution into American prep culture, this collection seamlessly blends vintage style with contemporary performance wear.
The PXG Apparel Spring/Summer 2025 Collection offers 53 styles that feature nautical influences, playful golf ball-inspired patterns, retro rugby designs, and bold asymmetrical stripes. A muted, worn-in color palette of Stone Fruit, Celadon, Natural, Khaki, Silver, and Dark Navy complements luxurious fabrics like knitted pique, jacquard, seersucker, breathable perforated mesh, and premium Italian textiles. A head-turning fusion of heritage and modern style for men and women, the new collection delivers exceptional quality, performance, and lasting comfort.
The PGA TOUR, Copperhead Charities and The Sherwin-Williams Company have announced that the Valspar brand, which has sponsored the Valspar Championship since 2014, will continue its commitment to the Tampa Bay area tournament through 2030.
The extension was unveiled earlier today during a media event ahead of the 24th edition of the Valspar Championship, which returns to the Tampa Bay area March 17-23, 2025. The tournament features a purse of $8.7 million, with $1.72 million and 500 FedExCup points awarded to the winner. Peter Malnati will return to defend his 2024 title after claiming his second career PGA TOUR victory and first in more than eight years.
Canon U.S.A., Inc., a leader in digital imaging solutions, announced that SwingRec, an ultra-wide-angle camera dedicated to capturing your golf swing for hands-free AI-triggered recording, is currently available for early investors on Indiegogo. Through the use of the companion app, users can receive detailed analytics on swing, angle, and form to potentially help improve a user’s golf game.
Now available for pre-order for early investors on Indiegogo**, the ultra-wide-angle; compact camera is paired with AI-powered automated recording technology to capture the details of your swing as you move, granting you a hands-free and virtually seamless experience. Recording 120 frames per second via WiFi wireless technology, SwingRec sends replays of your swing frame by frame and analysis to your compatible smartphone or tablet through the companion app.
Bobby Jones Links (BJL), the golf industry’s leading client-centric, boutique management company, is proud to be included on The National Golf Foundation’s 2025-2026 list of the “Top 100 Businesses in Golf.”Celebrating its 25th year in business in 2025 and headquartered at its Club Support Center in Atlanta, BJL is a club management and development company with a solid foundation of resources, experience, and expertise to serve a diverse collection of private, semi-private, daily-fee and municipal golf properties.
Recognizing the “most influential, successful, prominent, and innovative companies on the commercial side of the U.S. golf industry,” the biennial NGF Top 100 highlights companies and brands that deliver products and services primarily aimed at recreational golfers and golf courses that conduct most of their business in the United States.
While the popularity of “off-course” forms of golf entertainment continue to keep pace with the traditional game, GolfNow today announced a pivotal new collaboration that will expand its world’s largest online tee-time marketplace to also offer the ability to book reservations with Trackman, the global leader in golf technology solutions across simulators, driving ranges and mobile outdoor practice.
Golfers across the country who are eagerly waiting out the winter for a chance to resume their golf games – or anyone, anywhere looking for an alternatively fun way to enjoy the game – need no longer wait. Through the partnership, GolfNow and Trackman are integrating their reservation technologies, which now will allow the millions of golfers who visit GolfNow’s tee time marketplace each day the opportunity to reserve a simulated round of golf, training session or fun golf game 24/7 at any of the 1,000-plus indoor and outdoor locations across North America using Trackman technology.
Brian Campbell won in his 178th start on the PGA/Korn Ferry Tour using a Diamana GT 60TX in a Ping Driver to win in a playoff with Aldrich Potgeiter.
Brian switched into Diamana GT out of the Ventus Black at the Farmers Insurance Open just 4 weeks ago. He finished the event hitting 81.48% of his fairways (10th in accuracy). This also gets Campbell into a couple of the majors and Players Championship.
The United States Golf Association (USGA) today announced qualifying sites for the 45th U.S. Senior Open Championship, to be held at The Broadmoor’s East Course, in Colorado Springs, Colo., from June 26-29. The Broadmoor is hosting its third Senior Open and ninth USGA championship.
For the first time since its inception in 1980, the U.S. Senior Open will feature a qualifying framework that is comparable to the U.S. Open with two stages that includes local and final sites. The USGA has established 27 exemption categories from local and final qualifying, including 5-year exemptions for the major champions of the Senior PGA Championship, Senior Open Championship, Kaulig Companies Championship and Regions Tradition. Winners of the U.S. Senior Open, from 2014-24, are also exempt.
The USGA has named David Jacobsen, of Portland, Ore., as the 2025 recipient of the Joe Dey Award, in recognition of his exemplary service to the game and incredible impact in welcoming thousands to the sport through junior golf.
Named after Joe Dey, USGA executive director from 1934-1969, the award honors the game’s most exceptional volunteers. Beyond his service to the Oregon Golf Association (OGA), Jacobsen has volunteered at the national level with the USGA for more than four decades.
Pro’s Choice Golf Shafts, Inc. announced today that the winner of the LIV Golf Adelaide event held at The Grange Golf Club in Grange, South Australia was playing a Graphite Design Tour AD DI-6 X-Stiff flex wood shaft in his Ping G440 LS 10.5° Driver, a Graphite Design Tour AD DI-8 X-Stiff flex wood shaft in his Ping G440 Max 15° Fairway metal wood, a Graphite Design Tour AD DI-8 X-Stiff flex wood shaft in his Ping G425 20.5° Fairway metal wood and a Graphite Design Tour AD DI-95 X-Stiff flex hybrid shaft in his Ping G430 26° Hybrid.
“Congratulations to the LIV Golf winner at the Grange Golf Club in Australia. The winner has trusted Graphite Design shafts in his Ping woods and hybrids for a few years. This is the Adelaide champions third LIV Golf Tour win, and we look forward to also seeing him play in Major Championships”, stated Erik Boysen, Vice President of Tour Promotions, Pro’s Choice Golf Shafts, Inc.
The all-new line of SOFT FEEL golf balls from SRIXON® bring maximum all-around performance to the course with their irresistibly soft, yet remarkably solid feel at impact.
Featuring an updated FastLayer Core, SOFT FEEL golf balls generate increased ball speeds for enhanced distance and feel.
The United States Golf Association (USGA) today announced that online entry applications are now available for the 125th U.S. Open Championship, to be played from June 12-15 at Oakmont (Pa.) Country Club.
Thousands of golfers are expected to qualify for the championship through a two-stage process, with a final field of 156 players advancing to Oakmont, where a U.S. Open champion will be crowned. Non-exempt players will compete in one of 110 local qualifiers (108 in the United States and one each in Canada and Mexico) between April 16 and May 19.
Gamble Sands, the Top 100 golf resort located in Brewster, Washington, has unveiled the logo for its new Scarecrow Course, the much-anticipated David McLay Kidd design slated to open to resort-guest and public play on August 1st.
The Scarecrow logo was designed by the Gebbers family (owners of Gamble Sands) and features a tall, slender figure holding a flagstick. The Gebbers family also illustrated the original Gamble Sands rabbit logo, the QuickSands course logo and The Barn restaurant icon.
Sun Mountain is reinventing the modern stand bag with the new-for-2025 Eclipse E-Series.
Performance golf bags in the E-Series include the E-2.5, E-3.5, and E-3.5 14-way. Notable advancements include the Internal Compression Bottom, zip-off ball pocket, and new duratech mesh shaft protection.
Fujikura is proud to be trusted by the champion at Torrey Pines. The 2025 winner used 3 VENTUS wood shafts in the bag on is way to victory. Fujikura was the #1 most used driver and wood shaft of the professional field, accounting for 40+% of the field, this past weekend in Torrey Pines.
This victory is the 2nd professional level victory for the recent champion. They notably use a VENTUS Black 6X in their driver, a VENTUS TR 8X in their fairway wood, and a VENTUS TR Blue 9X in their 7 wood. The champion ranked 4th among the field in Strokes Gained off the tee, and 2nd in average Driving Distance, with the trust of VENTUS.
FlightScope, the global leader and pioneer in tracking and analyzing sports performance data, today announced the revolutionary i4 laser rangefinder is now available online for immediate delivery. Officially launched at the PGA Show in Orlando, the new unit includes several unique features and benefits for golfers of all skill levels such as effective playing distance based on ball speed, launch angle and spin, considering the individual’s ball flight for the current weather, including wind speed and direction, personalized club recommendations, as well relative landing height.
The FlightScope i4 goes far beyond the traditional slope compensation when it comes to relative landing height, as a complex ball trajectory is calculated using the golfer’s personal ball flight data within the current weather and wind, for every club and then calculating the intersection of all possible clubs relevant to the target distance.
The face of golf may have changed more in the past five years than the previous 50.
Golf’s latest participation numbers reveal unprecedented diversity in the game.
COBRA Golf, a leader in golf club innovation, today announced as part of their ‘Go Chase More’ brand platform, a new video series that celebrates the passion and obsession for the game shared by some of the world’s most maniacal golfers. Comprised of six episodes, the ‘Go Chase More’ series shines a light into every corner of the modern golf game, celebrating the undying spirit and relentless drive of golfers in their never-ending pursuit of personal progress.
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Each episode follows one of six unique characters– Kyle Berkshire, Shasta Averyhardt, Peter “Tubes” Dale, John Nichols, Patrick Koenig, and Rob Hogan – all of whom are chasing MORE from the game, carving their own paths, and loving every minute of it. – MORE results, MORE fun, or simply MORE golf.
Today Tour Edge introduced their all-new Hot Launch 525 Series, a groundbreaking line of game-improvement golf clubs designed to elevate the performance of golfers demanding distance and forgiveness.
Available at retail starting March 1, 2025, the Hot Launch 525 Series introduces the game-changing X-range for the first time in the brand’s best-selling Hot Launch family.
If you head over to the LA Golf website you'll see LA Golf has given us a first look and chance to preorder their new Face ID drivers. There are five LA Golf Face ID drivers and each has a unique bulge and roll (face curvature) based on swing speed that's designed to optimize side-spin and straighten off-center hits.
These new LA Golf Face ID drivers were designed by LA Golf and Bryson DeChambeau with the goal of creating drivers that are built for individual performance needs while taking into consideration that everyone's game and swing is different. And a key factor in accomplishing this is the Face ID driver's unique bulge and roll.
PXG, the world-class golf equipment and apparel company, has expanded its award-winning PXG Black Ops Collection with the introduction of the PXG® Black Ops® Ultra Lite Driver. This exceptional new offering is engineered to benefit amateur golfers with slower swing speeds. The result: a much lighter club that is easy to swing and for many players easier to swing faster!
The PXG Black Ops Ultra Lite Driver features a lightweight design with a clubhead mass of 189 grams, which is 14 grams lighter than the standard PXG Black Ops Driver. The clubhead mass is also adjustable between 179 grams and 196.5 grams leveraging PXG’s signature Precision Weighting Technology. With a single rear weight port, this driver has a deeper center of gravity (CG) that increases both forgiveness and consistency and enhances stability.
The new Graphite Design Raune (Raw-nay) iron shafts offer a unique profile to golfers of all skill levels by utilizing high-modulus materials as the core for stability and pitch fiber as the outer layer for optimized stiffness and feel.
The word Raune is derived from a Japanese word meaning “Aim,” and it is offered in four individual weights. The Raune Unitized .370” tip OD Iron shaft designs are offered in 60g Regular, 75g Regular, and 90g Stiff flex at a raw length of 39”. The Raune 105g Irons are offered in S and X Flex with a .355” taper tip OD and are constant weight and discrete in shaft length.
Mitsubishi TENSEI doubled down this past week with wins in Bradenton, FL, and Phoenix, AZ!
The United States Golf Association (USGA) has announced the eight qualifying sites for the 4th U.S. Adaptive Open Championship, which will be contested at Woodmont Country Club in Rockville, Md., on July 7-9.
Conducted over 18 holes, qualifiers will be held at eight sites across the United States between Apr. 23 and May 28. They will be managed by Allied Golf Associations (AGAs). This year’s championship will be the second year to feature a qualifying method. In its first two years, the championship field was determined largely by Handicap Index®.
The United States Golf Association (USGA) today announced qualifying sites for the 80th U.S. Women’s Open Championship Presented by Ally, to be held at Erin Hills, in Erin Wis., from May 29-June 1. It is the first U.S. Women’s Open for the resort.
Conducted over 36 holes, qualifying will be held at 23 sites across the United States, plus one each in Canada, Japan and Italy between April 15 and May 13. Online entry applications open today, and will continue through Wednesday, April 2, at 5 p.m. EDT (champs.usga.org).
Upper Deck Golf is pleased to announce that it will swing into 25 MLB, NFL, and College stadiums nationwide in 2025. The company is also thrilled to reveal a new multi-year partnership with PXG – a company dedicated to making the world’s finest golf equipment and apparel – to bring participants the most immersive experience ever.
Upper Deck Golf events allow fans to enjoy a once-in-a-lifetime stadium golf engagement. Those lucky enough to snag tickets to the typically sold-out events will see their favorite stadiums set up in a unique way and play golf like never before, with PXG clubs and golf balls, from the upper decks, with no screaming fans.
Club Champion, the premier provider of custom club fittings, is proud to announce that it has once again earned a spot on the National Golf Foundation’s (NGF) 2025 Top 100 Golf Businesses list. This prestigious recognition highlights Club Champion’s unwavering commitment to excellence, customer satisfaction, and leadership within the golf industry.
The NGF’s Top 100 Businesses in Golf List honors companies that have demonstrated outstanding achievements in business growth, innovation, and their contribution to the overall success and development of the golf industry. As a pioneer in custom club fitting and equipment, Club Champion has expanded its footprint to over 140 locations worldwide, helping golfers of all skill levels achieve their optimal performance through precision fitting.
Golf Pride, a leading innovator in golf equipment and maker of the world’s most popular golf grips, introduces ALIGN MAX, revolutionary grip technology designed to help players of all skill levels maintain consistent hand placement throughout the swing.
The United States Golf Association (USGA) has announced local and final qualifying sites for the 125th U.S. Open Championship. The U.S. Open will be contested at Oakmont (Pa.) Country Club for a record 10th time from June 12-15.
Local qualifying, conducted over 18 holes at 110 sites in 43 U.S. states, Canada and Mexico, will take place between April 16-May 19. Those advancing players will join a group of locally exempt competitors in final qualifying, which will be conducted over 36 holes. This final stage will be held in England and Japan (May 19) and Canada (June 2) as well as 10 U.S. sites, one on May 19 and the remaining nine on June 2.
Pro’s Choice Golf Shafts, Inc. announced today that the winner of the LPGA Hilton Grand Vacations Tournament of Champions event held at Lake Nona Golf & Country Club in Orlando, FL was playing a Graphite Design Tour AD DI-6 Stiff flex wood shaft in her Ping G430 LST 9° Driver, a Graphite Design Tour AD DI-7 Stiff flex wood shaft in her Ping G430 LST 14.5° Fairway metal wood and a Graphite Design Tour AD DI-85 Stiff flex hybrid shaft in her Ping G430 MAX 19° Hybrid.
The champion collected her 3rd career win after shooting a 4-day score of 65, 69, 67, 67 for a total of 20 under par.
Arcis Golf has announced the combining of two of its Glendale, Ariz. clubs—Arrowhead Country Club and The Legend at Arrowhead—as The Clubs at Arrowhead. This brings the formerly daily-fee The Legend at Arrowhead and the private Arrowhead Country Club together into what Blake Walker, Founder, Chairman, and CEO of Arcis Golf, describes as “one extraordinary private club.”
Walker explained that by creating a larger, more amenity-rich club, Arcis Golf—a premier owner and operator of private, resort, and daily-fee golf and country clubs in the United States—aims to enhance the quality of customer engagement, instill a strong sense of community, and offer robust golf and family-centric programming for people who share a passion for lifetime sports, health and wellness, arts and entertainment, and first-class dining.
Troon, the leader in providing golf and club-related leisure and hospitality services, is pleased to announce it has been selected to manage the golf operations at Tapatio Springs Hill Country Resort in Boerne, Texas, located approximately 30 minutes from San Antonio.
Troon Golf, the resort and daily-fee division of Troon, will oversee golf course agronomy, golf-related sales and marketing and will work closely with resort ownership and management to further enhance Tapatio Springs Resort’s recognition as a premier destination in the state of Texas.
Casa de Campo Resort & Villas – home to the Caribbean’s premier, luxury golf experiences, including its iconic Teeth of the Dog ranked No. 20 in Golf Digest’s “Top 100 Courses in the World” – is now offering an exceptional golf stay-and-play package perfect for couples, families and group vacations in paradise.
The “Unlimited Golf” package starts at $699 (per room, per night). With celebrated Teeth of the Dog closed for restoration until December, Casa de Campo’s two additional outstanding layouts will take the spotlight. Both are absolute “must-plays.” Resort guests can tee it up to their heart’s content for unlimited play on two renowned Pete Dye-designed gems: Dye Fore (27 holes) and The Links (18). All golf rounds are based on availability and include play on arrival and departure days.
