Tiger Woods Headlines Field at Hero World Challenge with Coverage Across NBC, Golf Channel, and Peacock

Tiger Woods returns to professional golf for the first time since the Masters at this week’s Hero World Challenge at Albany Golf Club in The Bahamas on NBC, GOLF Channel and Peacock.

The Hero World Challenge – hosted annually by Tiger Woods – will be held from Albany Golf Club in Albany, Bahamas, with Woods making his first professional appearance since competing at the Masters in April. The field consists of 20 of the top players in the world including Scottie Scheffler (World No.1), Viktor Hovland (World No. 4), and Max Homa (World No.7).  Hovland is looking to win this event for the third consecutive time after beating Scheffler the last two years.

Bettinardi Golf Unveils 2024 BB Putter Line

Bettinardi Golf, leading innovator and maker of the world’s finest precision-milled putters for over 25 years, is proud to unveil the new 2024 BB Series. For this redefined line, Robert J. Bettinardi has built upon years of experience and harnessed feedback from Tour players to optimize the center of gravity and apply a new face milling technology to the series.

The exquisite 2024 lineup features seven putter models including the BB1, BB1 Wide, BB8 Flow, BB48, and the BB28 Slotback as a Spud Neck, Center Shaft, or Armlock. Creating a harmonious blend of tradition and cutting-edge technology, each model has been meticulously designed by Robert and Bettinardi’s team of engineers to deliver superior performance and a smooth and consistent stroke.

Sacks Parente Golf Launches New Golf Shaft Division with Newton Shafts

Sacks Parente Golf, Inc. (Nasdaq: SPGC) (“SPG” or the “Company”), a technology-forward golf company with a growing portfolio of golf products, including putters, golf shafts, golf grips, and other golf-related accessories, proudly unveils a significant expansion of its product portfolio. Introducing “Newton,” SPG’s latest business division and the Company’s first foray into the world of golf club shafts.

“We’re proud to introduce Newton shafts, a new business division at Sacks Parente Golf,” said Tim Triplett, President, CEO and Co-founder Sacks Parente Golf. “This expansion into golf club shafts complements our well-established putter division, reflecting our ongoing commitment to innovation and quality. We’re looking forward to seeing Newton enhance the game for golfers worldwide.”

Srixon Announces Buy Two Get One Free Holiday Promotion

SRIXON, a global leader in golf ball technology and innovation, is excited to announce their holiday golf ball promotion, when golfers buy two dozen golf balls and get one dozen free. Save for the holidays with this limited time offer, available online while supplies last or at any participating authorized Srixon dealer locations until December 31, 2023.

Trusted by major champions and avid golfers worldwide, Srixon carries a vast variety of high-performance golf balls designed with premium technologies and features to propel players’ games tee to green, no matter the level of skill.

Give The Fit That Keeps Giving From Club Champion

Club Champion has you covered this holiday season with their Black Friday sale! For a limited time only, receive a 20% bonus card when you purchase a Club Champion gift card. Additionally, the leading club fitter is offering $100 full bag fittings or other fitting types for just $50 with a purchase — that’s a savings of up to 80%. You can take advantage of both offers now through December 4.

Club Champion fits, sells, and builds custom golf clubs using brands like Callaway, TaylorMade, Ping, Titleist, Cobra, Fujikura, Golf Pride, and many more. The company delivers a Tour-level fitting that produces longer, more accurate shots with a nearly 100% satisfaction rate for golfers of any ability level, making a gift card purchase the perfect gift for any golf-enthusiast in your life.

New PXG 0317 ST, 0317 CB, 0317 T Irons and Battle Ready II Putters (2023) - A PXG Fitting Review

I recently went through a PXG fitting for the new 0317 irons and Battle Ready II putters.  I hit every iron, the 0317 ST, 0317 CB, and 0317 T as well as many of the new Battle Ready II putters.  And the entire fitting was ignite, sizzle, blaze, and repeat.  A legit mood enhancing experience.

Hitting the 0317 irons was like an all you can eat shotmaking buffet with a side of razzle dazzle.  Rolling the Battle Ready II putters made me feel like I was on some kind of dopamine and adrenaline drip.  PXG is clearly not holding anything back with these new releases.

Winners on the Champions Tour Trust in Fujikura

Fujikura, the leader in performance golf shafts, was honored to be #1 driver shaft across the PGA, LPGA and Champions Tours last week. This included multiple wins for the players on the Champions Tour and LPGA Tour.

At the final event of the Champions Tour season, Fujikura was the #1 driver of choice at the Charles Schwab Cup. In total, 19 players in the field used a Fujikura driver shaft during the week, over 50% of the entire field.

Ritz Carlton Maui Kapalua Offers Ultimate Bucket List Tournament Package

The Ritz-Carlton Maui, Kapalua is pleased to offer the Ultimate Bucket List Tournament Package to celebrate The Sentry PGA Tournament and officially kick off the PGA TOUR’s FedEx Cup season.

The prestigious tournament returns to the famed Plantation Course at Kapalua from January 4-7, 2024, honoring the resilient people of Maui after devastating wildfires in 2023.

Stay and Play at the PNC Championship Host Ritz-Carlton Golf Club at Grande Lakes

The Ritz-Carlton Golf Club at Grande Lakes hosts the PNC Championship next month.  A favorite event among professional golfers featuring 20 major champions paired with members of their families.

It is a tournament like no other played in a setting like no other, at the breathtaking championship course designed by Greg Norman.  And guests of Grande Lakes can play the same course enjoyed by many of the all-time greats with the PNC Championship Package.

Dottie Pepper to Receive GCSAA Old Tom Morris Award

Dottie Pepper, former LPGA Tour professional and current television golf broadcaster, has been named the recipient of the 42nd Old Tom Morris Award, presented by the Golf Course Superintendents Association of America (GCSAA). Pepper will be honored Jan. 31 at the Sunrise Celebration as part of the 2024 GCSAA Conference and Trade Show in Phoenix, Ariz.

The Old Tom Morris Award is presented to an individual who, through a continuing lifetime commitment to the game of golf, has helped to mold the welfare of the game in a manner and style exemplified by Old Tom Morris. Old Tom Morris was a four-time British Open winner and the legendary greenkeeper at St. Andrews in Scotland.

Tour Edge Finishes 2023 Season as Number 1 Fairway and Hybrid at Schwab Cup Championship

Tour Edge finished the 2023 PGA TOUR Champions season with a bang by earning the #1 fairway and hybrid model in play ranking at the season-finale Charles Schwab Cup Championship this past weekend.

In the season-ending tournament that featured the top 36 players on the tour, Tour Edge bested every manufacturer for #1 fairway and hybrid model in play with nine of their C723 models in play. That beat the next closest manufacturer model by three clubs.

Duca del Cosma Steps Up to the PGA Show with Bold New Golf Shoes

Italian golf fashion brand Duca del Cosma is set to build on its rapid growth in North America by stepping up to The PGA Show with the introduction of the all-new SS24 golf shoe collection offering stockists a great opportunity to drive premium shoe sales next season.

The eye-catching booth (#6573) located in a key footfall area of the show floor will feature all the latest golf shoes, along with technical displays and a striking visual of a deconstructed golf shoe. The brand will be celebrating 20 years of Italian heritage with the introduction of a new lightweight Airplay 15 outsole – tested in collaboration with Tour stars Joost Luiten and Kelly Tan – on several designs including the limited-edition JUBILEE and ALANA anniversary styles.

PXG Announces New Line of Officially Licensed Military Hats and PXG Xtreme Golf Balls

PXG is proud to introduce a new line of officially licensed military hats and PXG Xtreme Golf Balls. Featuring United States Marine Corps, Army, Navy, and Air Force designs, the special edition collections make it easy for heroes and customers alike to share their pride in country on the golf course this Veterans Day and beyond.

“As an American company, it’s PXG’s privilege and duty to recognize and honor those who have dedicated their lives to protecting others,” said United States Marine Corps Vietnam War Veteran and PXG Founder Bob Parsons. “This new military-focused collection is just one more way for us to acknowledge and appreciate our troops not only on Veterans Day but all year long. Semper Fi!”

PUMA Golf Introduces Limited Edition Palm Tree Crew Slipstream G Shoes

Teaming up with KYGO and PALM TREE CREW, PUMA Golf has created an iconic, limited-edition PUMA x PTC Slipstream G Shoe – the ultimate blend of tropical vibes, golf performance and style. This unique golf shoe effortlessly combines classic design elements with a bold, reimagined swagger that’s ready for fun both on and off the course.

“We wanted to use a Slipstream, originally a PUMA lifestyle shoe, to make a statement on the course, so we designed a pair with our unique PTC spin,” said Kygo. “Palm Tree Crew has flourished into an epic collaboration between Rickie Fowler and myself and I am always blown away by the designs and gear we are able to bring to the golf course with Puma Golf.”

STITCH Launches SL2 AIR WALKER Golf Bag

Stitch Golf, a leading provider of premium golf gear and apparel, is thrilled to announce the launch of its latest innovation in golf bag design – the SL2 Air Walker Golf Bag. This groundbreaking carry golf bag redefines convenience, style, and functionality to elevate every golfer's game.

“We’re thrilled to introduce the SL2 Air Walker Golf Bag, a testament to our commitment to innovation and quality in the world of golf gear," said Brad King, CEO of Stitch Golf. "The enhanced features and meticulous design of this bag truly reflect our dedication to meeting the evolving needs of golfers, ensuring they have both style and functionality at their fingertips."

Vessel Player IV DXR and Player IV Pro DXR Stand Bag Review

Vessel Golf has a reputation for making some of the absolute best golf bags in the business.  And their Player carry bags in particular are so popular they have almost a cult-like following.  Craftsmanship and appearance are in a class of one.  Comfort and functionality are premium with nothing sacrificed.  You'll hear a lot of golfers call the Vessel Player bags the perfect golf bag,

When you design a bag like Vessel's Player bag and really check all the boxes (I'll touch on all of these below) the room for improvement is small.  But when Vessel released their new Player IV and Player IV Pro carry bags they proved once again they aren't a company to rest on their accomplishments.  And even small changes can lead to big advantages.

Premier PXG Custom Golf Club Fitting and Retail Experience Now Open in South London

PXG, a company dedicated to developing the world’s finest golf equipment and apparel, announced the grand opening of PXG London South today. A premier golf destination, PXG London South supports a top-quality golf club fitting experience for players of all skill levels and presents the company’s high-performance golf and lifestyle apparel.

PXG’s first brick-and-mortar location in the United Kingdom, PXG London South, is an exciting addition to the PXG UK custom build and distribution center, which opened in 2022 to function as the company’s European headquarters.

Are Golf Course Dress Codes a Thing of the Past

Did you know wearing a white lab coat has been scientifically proven to increase focus? That dressing elegantly enhances abstract thinking, which is essential to creativity and problem-solving?

What we wear matters, apparently. Emerging viewpoints in the world of science suggest that clothing can affect us in meaningful ways — our negotiating skills, athletic performance, posture, confidence, motivation, mood and hormone levels. Psychologists at Northwestern coined a term for this phenomenon: “enclothed cognition.”

Linksoul Announces Amazing Daily Promotions Leading Up to Black Friday

Linksoul is gearing you up for the holidays with some amazing daily promotions leading up to Black Friday.

In addition to the promos, Linksoul has also curated a holiday gift guide to help you navigate your holiday gifting season with ease.

Shot Scope Debuts MyStrategy - First-of-its Kind Game Management Feature

For the first time, golfers can log onto an app and match their game performance stats with any new course they are playing and receive advanced insight on how to play each hole from tee to green. Today, Shot Scope (www.shotscope.com), the golf industry-leader in advanced GPS and shot tracking technology, unveiled MyStrategy, an app feature that can be synced with the Company’s GPS Rangefinders and Smart Watches that allows golf travelers, competitive tournament players, or any golfer playing a new course, to plan ahead by matching their stats and getting advanced insight on how to play each hole from tee-to-green.

As the only company to offer game performance tracking across all GPS product categories – rangefinders, smartwatches, and tracking tags – Shot Scope’s MyStrategy feature, available exclusively on the Shot Scope mobile app (iOS and Android) or web dashboard, allows golfers to overlay their statistics and devise a strategy for every hole. They can identify which club is better off the tee and where they should aim to give the best chance at making a par or birdie, or even just staying out of trouble. The new feature will be supported through Shot Scope’s golf industry partnerships with the Middle Atlantic, New Jersey and Southern California PGA Sections.

USGA, The R&A Announce 2024 World Handicap System Revisions

The USGA and The R&A today announced the first update to the World Handicap System™ (WHS™) as part of an ongoing review of the Rules of Handicapping™ and Course Rating System™ with a continued emphasis on accuracy, consistency and equity. The latest revisions will go into effect beginning January 1, 2024.

Many countries have seen significant increases in the number of scores being submitted for handicapping purposes since the WHS was introduced in January 2020, reflecting golf’s broadening appeal. More than 100 million scores have been posted each year, unifying millions of golfers through a standard measure of playing ability. The 2024 update leverages the performance data gathered from around the world, in addition to feedback received from many of the 125 countries now using the system.

Introducing the New KBS Tour Pro + Shaft

The KBS Golf Experience R&D and Build Teams have created KBS TOUR PRO + as an exclusive product for the golf club fitting community.

The KBS TOUR PRO + is weight sorted to the same standards as shafts used on professional tours worldwide, and features a NEW KBS PRO + shaft band label along with exclusive KBS PRO + silk screen located at the tip section.

Aon Risk Reward Challenge: The ANNIKA Driven by Gainbridge at Pelican Golf Club

The Annika Driven by Gainbridge kicks off this week and the 14th hole at Pelican GC is a long, straight par five with bunkers protecting landing areas both on the fairway and near the green. Only the longest players in the field will be able to go for the green in two: in 2022, just 7.8% made that decision. Those who did gained more than half-a- stroke on the field. Nelly Korda took advantage of her prowess off the tee here last year, going for the green in two of three rounds on her way to victory.

At the end of the regular season, the most consistent player across each tour, with the lowest average score under par, on the Aon Risk Reward challenge holes captures the $1 million prize.

TGL Presented by SoFi to Include Shot Clock, Timeouts, and a Referee

TGL presented by SoFi has announced several competitive elements bringing fundamentals from other sports like a shot clock, timeouts, and a referee to the new primetime, team golf league developed by Tiger Woods and Rory McIlroy’s TMRW Sports in partnership with the PGA TOUR.

“The competitive format and tech-heavy environment enables TGL presented by SoFi to incorporate elements that are familiar to sports fans from other sports in ways that would not translate on a traditional golf course but are commonplace in a sports arena environment. Instituting a shot clock and timeouts will help make matches entertaining, fast-paced, and exciting for sports fans. These elements also add another level of strategy for the players in how they approach team decisions similar to other sports,” said Mike McCarley, CEO and Founder TMRW Sports and TGL.

PXG Introduces Two New Stunning Finishes for Celebrated PXG GEN6 Irons

Introduced in early 2023, PXG GEN6 Irons are loaded with advanced technologies, made from top-quality materials, and feature the most impactful precision weighting system in the golf industry. Now, in addition to its original statement-making two-tone finishes, PXG has released two gorgeous new options – Double Black and Double Chrome.

The new Double Black option features a black Diamond-like Carbon (DLC) coating that significantly increases the surface hardness of each club’s finish. Its counterpart is a new Double Chrome. The sleek, all chrome finish is engineered for enhanced performance and durability. Paired with matching weighting elements, these tone-on-tone irons wrap PXG’s industry leading technology in a strikingly clean aesthetic.

PXG Pro and Major Champion Celine Boutier Claims 4th Win of the Year

PXG LPGA Tour Professional Celine Boutier continued her winning streak with a spectacular victory at the Maybank Championship at Kuala Lumpur Golf and Country Club. With eight birdies during her final round, Boutier found herself tied for the lead after 18-holes. The tournament went into a head-to-head nine-hole playoff, tying the record for second-longest playoff in LPGA Tour history. Boutier ultimately came out on top, conquering the competition to clinch the win.

“I feel like my game has been solid this season and was confident if I stayed focused this week, I could earn another win,” PXG LPGA Tour Professional Celine Boutier shared. “Lifting the trophy after playing an additional nine-holes was very overwhelming. I am so proud to celebrate this win with my family, friends, caddie, and the rest of my team – including PXG – who have invested so much to help me pursue my dreams.”

Inspired Sunday Secures Second PGA Tour Title for ECCO Golf Ambassador Erik van Rooyen

ECCO GOLF ambassador, Erik van Rooyen, delivered a sensational Sunday afternoon comeback to win the World Wide Technology Championship in Mexico.

Van Rooyen, who was battling to secure his PGA Tour status at the start of the week, sat four shots adrift at the turn on Sunday afternoon, before shooting an incredible back-nine 28 to triumph by two shots.

Odyssey Announces Transformative New Ai-ONE and Ai-ONE Milled Putters

Odyssey has been the Number 1 Putter on Tour for 13 years, the Number 1 Putter on the DP World Tour, Champions Tour, and LPGA Tour for 20 years, and Odyssey putters have compiled over 1,800 tournament wins since 2000.

And now Odyssey wants to unlock the next frontier of putting performance with the new Ai-ONE and Ai-ONE Milled putters.

Pinehurst Resort and Country Club to Host Six Additional USGA Championships

Following the monumental announcement in 2020 of the establishment of "Golf House Pinehurst" and the first U.S. Open Anchor Site at Pinehurst Resort & Country Club, the United States Golf Association (USGA) announced today that Pinehurst will serve as the host for six more prestigious USGA championships in the coming years. These events include the 2027 U.S. Women’s Amateur, 2032 U.S. Junior Amateur and U.S. Girls’ Junior, 2038 U.S. Amateur, 2044 U.S. Women’s Amateur and a future U.S. Adaptive Open. The 2027 and 2044 U.S. Women’s Amateurs and 2038 U.S. Amateur will be held on Pinehurst No. 2, with the remaining championship’s courses to be determined at a later date.

“Bringing more championships to a venue like Pinehurst is a testament to the USGA’s commitment to our long term partnership with the Resort and our promise of expanding the presence of our organization in the area,” said John Bodenhamer, USGA chief championships officer. “Pinehurst's rich golfing heritage and commitment to excellence make it the perfect setting for all of the USGA’s world-class events. Their commitment to our Open championships is incredible, and now we are able to shine a light on the amateur game here as well.”

The Bob and Renee Parsons Foundation and PXG Double Down for Veterans with a $10 Million Match

For the 12th consecutive year, Semper Fi & America’s Fund (The Fund) is partnering with The Bob & Renee Parsons Foundation (The Foundation) and PXG (Parsons Xtreme Golf) for the Double Down for Veterans match campaign. Through the end of the year, The Foundation, with support from PXG, will generously match up to $10 million in donations made to The Fund. If met, this match will bring support of The Fund from The Bob & Renee Parsons Foundation and PXG to $100 million!

The Fund will celebrate its 20th anniversary this Spring. Since its inception in 2004, it has given more than $320 million in grants to support 31,000 combat-wounded, ill, and injured service members, veterans, and military families.

Kyle Berkshire Captures Third World Long Drive Title with Cobra PUMA Golf

Kyle Berkshire captured his third World Long Drive Championship on Sunday, tying the all-time record for championship wins. He sealed the deal at the Bobby Jones Golf Course in Atlanta with a 398-yard bomb in the final, making him officially the longest hitter on the planet. His longest drive of the day came in the quarterfinals, where he launched a 432-yard drive straight down the middle of the grid.

“Kyle worked closely with our R&D and innovation teams to build the fastest driver we have ever created,” said Dan Ladd, President COBRA PUMA GOLF. “It’s a remarkable feat to be the longest in the game and we are thrilled to have an athlete like Kyle showcase our speed innovations.”

USA Wins its 16th Eisenhower Trophy, First Since 2014

The United States of America surged to its 16th Eisenhower Trophy win, and its first since 2014, on Saturday in the 33rd World Amateur Team Championship at Abu Dhabi Golf Club. David Ford, the No. 5 ranked amateur in the world, posted an 8-under 64, while 2023 U.S. Amateur champion Nick Dunlap contributed a 4-under 68.

“I just feel so happy for these guys,” said USA Captain Mark Newell. “This is a great championship filled with lots of good players and they really earned their victory with great play all four rounds and especially today.”

USA Leads at Midway Point in Abu Dhabi

The United States of America’s Nick Dunlap, who is No. 4 in the World Amateur Golf Ranking®/WAGR®, tallied seven birdies en route to a 5-under 67 at Abu Dhabi Golf Club to position the Americans one stroke clear of France and the People’s Republic of China through the second round of the 33rd World Amateur Team Championship.

“I just like the vibe out here,” said Dunlap, the 2023 U.S. Amateur champion. “It’s a little bit different so I’m just trying to embrace it. There are a couple holes that I like hitting 3-wood where a lot of people are hitting driver, so I’m trying to play to my strengths and play to what looks good to my eye and go from there.”

TGL Announces San Francisco Team Ownership Group Led by Marc Lasry's Avenue Capital Group and Steph Curry

TGL presented by SoFi, the new tech-forward, prime time, team golf league developed by Tiger Woods and Rory McIlroy’s TMRW Sports in partnership with the PGA TOUR, today announced the formation of the ownership group that is acquiring the rights to TGL’s San Francisco team.

This fifth ownership group to be announced by TGL is led by Marc Lasry’s Avenue Sports Fund and Stephen Curry. Additional investors include NBA stars Andre Iguodala and Klay Thompson. The announcement was made today by Marc Lasry, Avenue Capital Group Chairman and CEO, and Mike McCarley, CEO, TMRW Sports Group and TGL presented by SoFi.

Opening Round Matchups Announced for 2023 LIV Golf Team Championship

LIV Golf today revealed the matchups for Friday’s quarterfinal round of the 2023 LIV Golf Team Championship, teeing off October 20-22 at Trump National Doral Golf Club in Miami. Team opponents were announced at a captains’ selection show press conference to kick off this week’s three-day tournament taking place at the iconic Blue Monster course, site of LIV Golf’s 14th and final event of the year.

For each head-to-head team matchup, three matches will take place: two singles matches and one alternate-shot (foursomes) match. All 32 players amongst the eight participating teams will compete simultaneously in a shotgun start and matches will be played until a winner is determined. Each match winner receives one point, and the first team to earn two points will advance to Saturday’s semifinals.

The TPC Sawgrass Experience

Have you always wanted to play where the pros play and experience all that TPC Sawgrass has to offer?

Well now you can enjoy a round on Stadium and Dye’s Valley with accommodations at Sawgrass Marriott Golf Resort & Spa thanks to Marriott Golf.

Galvin Green Unveils Open Skies Capsule Collection

Leading high-tech golf apparel brand Galvin Green has today unveiled a new premium OPEN SKIES capsule collection of top-performing garments in supremely vibrant aquatic color combinations and patterns that will brighten up any golfing wardrobe and golf trip.

Ideal for serious golfers looking to play in warmer regions this winter, the latest collection from the innovative Swedish brand features six fashionable shirts, a pair of shorts, plus two sweaters and a matching baseball cap centred around the vibrant Aqua color and lighter shades of Grey and White that form the mix of colors associated with vast open skies.

Club Champion Putter Fitting Review (Franklin, Tennessee) - PGAPappas Winner Guest Review

No matter who you are, what your game is like, or what you want to accomplish, a Club Champion fitting will help you play better golf and in the process make the game more fun.  I recently had a Club Champion putter fitting that was educational, eye-opening, and ultimately one of the best fitting experiences I could have possibly had.

And the winner of my recent Club Champion putter fitting giveaway also had himself one heck of a day.  Ty was fit at Club Champion - Franklin, and describes his fitting as "thorough, detailed, and high quality."

2023 World Amateur Team Championship – Inside the Field

This week 36 teams will compete in the 33rd World Amateur Team Championship.

Italy will try to become the first team to win consecutive WATC titles since the USA did so in 2012 and 2014. Last year’s gold in the Eisenhower Trophy was Italy’s first medal in 32 championship appearances.

Patrick Cantlay, Wyndham Clark, Lucas Glover, Min Woo Lee, and Kevin Kisner Complete Committed Player Roster for TGL Presented By SoFi

PGA TOUR stars Patrick Cantlay, Wyndham Clark, Lucas Glover, Min Woo Lee and Kevin Kisner announced their commitment to complete the 24-player roster of TGL presented by SoFi, a new golf league that fuses advanced tech and live action with six teams of PGA TOUR stars across a season of matches in prime time starting on Tuesday, Jan. 9, 2024, on ESPN and ESPN+.

These players join the sport’s top names including Tiger Woods, Rory McIlroy, Jon Rahm, Collin Morikawa, Justin Thomas, Matt Fitzpatrick, Keegan Bradley, Shane Lowry, Justin Rose, Adam Scott, Xander Schauffele, Max Homa, Cameron Young, Tyrrell Hatton, Tommy Fleetwood, Rickie Fowler, Tom Kim, Sahith Theegala and Billy Horschel.

NBA Star Steph Curry to Receive The Charlie Sifford Award Presented by Southern Company for Advancing Diversity in Golf

The World Golf Hall of Fame announced today that NBA star Stephen “Steph” Curry will receive The Charlie Sifford Award presented by Southern Company, which honors recipients for their spirit in advancing diversity in golf. Curry will be presented the award on Monday, June 10, 2024, at the World Golf Hall of Fame Induction Ceremony presented by CME Group held during the 124th U.S. Open at Pinehurst Resort & Country Club in the Village of Pinehurst, N.C.

The Charlie Sifford Award was created in 2021 to honor an individual who personifies Sifford’s groundbreaking achievements through perseverance, confidence, respect, and adaptability. Curry will be recognized as the recipient of The Charlie Sifford Award during the 2024 World Golf Hall of Fame Induction Ceremony presented by CME Group, at which Padraig Harrington, Sandra Palmer along with the late Johnny Farrell, Beverly Hanson, Tom Weiskopf and the 13 LPGA Founders will be inducted as part of the World Golf Hall of Fame Class of 2024.

The Peninsula Club Breaks Ground on Next Generation Golf Renovation

The Peninsula Club, the esteemed golf and country club located on the shores of Lake Norman just north of Charlotte, NC, broke ground on an extensive golf course renovation project on October 2, 2023.

Led by Beau Welling Design (BWD), the project is set to be completed by October 2024 and will feature significant renovations to both the 18-hole championship golf course as well as other facilities which will result in a brand new feeling and playing experience for the club’s membership.

Duca del Cosma Announces Partnership with PGA of Alberta

Award-winning Italian lifestyle brand, and golf footwear trendsetter, Duca del Cosma, announced today that the company has partnered with the Professional Golfers’ Association (PGA) of Alberta, one of the nine district zones within the PGA of Canada. This partnership appoints Duca Del Cosma as the Presenting Sponsor for three PGA of Alberta Players Tour events for the 2024 and 2025 golf seasons.

“We are thrilled that the PGA of Alberta has selected Duca Del Cosma to be a Presenting Sponsor for three distinct events to be held in the North, South, and Central venues in Alberta, Canada,” said Evelien Lauwers, Managing Director of Duca del Cosma North America. “The Duca del Cosma brand continues to grow throughout Canada and this exclusive sponsorship opportunity will help to further grow brand awareness as well as product recognition in the respective region.”

Shriners Children's Hospital Open Winner Plays Graphite Design Tour AD IZ Hybrid

Pro’s Choice Golf Shafts, Inc. announced today that the winner of the Shriners Children’s Open, held at TPC Summerlin in Las Vegas, NV was playing a Graphite Design Tour AD IZ Hybrid Prototype X-Stiff flex shaft in his Titleist TSR3 19° hybrid.

The champion shot a 4-day score of 68, 68, 62, 66 resulting in a score of 20 under par to claim his 3rd PGA Tour Victory.

True Spec Tuscon Opens at The Club at Starr Pass

True Spec Golf, the global leader in custom club fitting and club building, is pleased to announce that they have partnered with one of the most highly regarded golf facilities in the state, The Club at Starr Pass. True Spec Tucson will open on October 31st and is the latest undertaking in a series of partnerships that brings True Spec’s bespoke fittings and best-in-class customer service to prominent clubs and resorts across the country.

The premium facility features outdoor fittings utilizing the industry’s first quadroscopic launch monitor, Foresight GCQuad. True Spec’s brand-agnostic fitting matrix has more than 50,000 club head and shaft combinations from every major equipment manufacturer which helps its master fitters find the best equipment to improve a player’s game. Each club will be custom built at True Spec’s Scottsdale headquarters to the exact specifications derived from the fitting process.

Tiger Woods Announces Initial Field for the 2023 Hero World Challenge

Tournament host Tiger Woods has announced the field for the 2023 Hero World Challenge, set to return to Albany, Bahamas, November 30 – December 3.

This year’s field features eight of the top 10 players in the world, including two-time defending champion Viktor Hovland and world No. 1-ranked Scottie Scheffler. Three members of the winning European Ryder Cup team will compete at Albany, joined by 11 members of the U.S. team. Two major champions from the 2023 season will make their debuts in the Hero World Challenge – U.S. Open winner Wyndham Clark and Open Championship winner Brian Harman. The 2023 field features nine players who boast a total of 13 major victories.

Titleist TSR3 Fairway Wood and TSR3 Hybrid Review - PGAPappas Guest Review (Jeff)

This guest review is from Jeff (@Jeff17Black on twitter) on his new Titleist TSR3 Fairway Wood and Hybrid.  Jeff was one of the players in the Play With Pete Invitational at Scioto Country Club where everyone was fit for and received a new Titleist TSR driver for their rounds.

You guys know how much I've loved playing the entire TSR line with a TSR4 driver, TSR2 and TSR3 wood and TSR3 hybrid of my own.  And Jeff's gone all in on the TSR family, saying he "can hit any shot" with the TSR3 fairway wood and calls the TSR3 hybrid "an absolute weapon."

Mizuno Introduces the New Mizuno Pro 241, 243, 245 Irons: A New Era of Forging

Mizuno, a revered name in golf equipment, proudly introduces the highly anticipated Mizuno Pro Irons, including the Mizuno Pro 241, Mizuno Pro 243, Mizuno Pro 245, and Mizuno Pro Fli-Hi.

These irons signify a revolutionary leap in golf club design, a testament to Mizuno’s enduring commitment to precision craftsmanship and forging excellence.

World’s Top-Ranked Amateurs Set to Compete in Abu Dhabi

The list of players that will represent their countries on the 36 men’s and 36 women’s teams in the 2023 World Amateur Team Championships (WATC) in Abu Dhabi, United Arab Emirates, has been finalized.

The Championships are hosted by the Emirates Golf Federation and will be played at Abu Dhabi Golf Club. The men will compete for the Eisenhower Trophy from 18-21 October and the women will play for the Espirito Santo Trophy from 25-28 October.

All True Spec Fittings Nationwide Only $100 with Any Club Purchase in October

True Spec Golf, the global leader in custom club fitting and club building, is pleased to announce the launch of their “Keep It 100” promo offer.

Until October 31st, promo code “KEEPIT100” will allow True Spec clients to take advantage of the discounted pricing, regardless of whether they are being fit for a single club like a driver, or for a full bag— either way, the cost will be $100, as long as they purchase at least one club on the day of the fitting.