Aerotech Golf SteelFiber Shafts Win Lacoste Ladies Open de France

Aerotech Golf SteelFiber graphite iron shafts won the Lacoste Ladies Open de France last week, as Nelly Korda cruised to an 8-shot victory in France. 

 

Playing SteelFiber i80 composite irons shafts in her irons, Korda won her first Ladies European Tour title with a strong fourth-round finish that included six birdies on a blustery day at Golf du Medoc near Bordeaux. 

Mitsubishi Golf Shafts Win 2019 BMW PGA Championship

Danny Willett won the 2019 BMW PGA Championship last week at the Wentworth Club in the UK using a Mitsubishi Chemical Diamana DF 60X in his driver. 

 

Willett averaged more than 297 yards off the tee en route to a three-shot over runner-up Jon Rahm.  The BMW victory was Willett's seventh European Tour title, and apart from major championships is considered one of the biggest events on the European Tour. 

Sun Mountain Golf Kube Travel Bag Preview: Folds Up Small, Protects Big

The innovators at Sun Mountain have done it again with the introduction of the Kube golf travel bag. Kube looks like an ordinary, small, plastic suitcase but unbuckle it and it opens into a full-sized golf travel bag. 

 

Kube’s folded size is merely 9" x 13" x 14.5" and weighs only 6.8 pounds.  Kube is available in eight colors with a retail price of $229.99. 

Rocco Mediate Breaks 3-Year Winless Drought after Switching to a Bridgestone Ball

Bridgestone Golf Tour team member, Rocco Mediate, returned to the PGA TOUR Champions winner's circle for the first time in three years on Sunday, with a thrilling victory at the 2019 Sanford International. 

 

Mediate finished birdie-birdie to close out his best single round score of the year (a 64) winning the event by 2 strokes, and his victory with Bridgestone's TOUR B XS golf ball vaults him into top 25 of the current Charles Schwab Cup points standings. 

Stephen Curry and Under Armour Golf Launch the SC30 Range Unlimited Golf Collection

Stephen Curry has gotten used to being in the spotlight, spawning countless highlight reels on the way to three NBA titles and two MVP awards.  But this past June, he stepped onto the course at Mission Hills Golf Club in Shenzhen, China to show the world something it had never seen from him before; the SC30 Range Unlimited Golf Collection. 

 

This 14-piece collection combines Stephen's unique style with Under Armour's best-in-class product innovations across tops, bottoms, footwear and outerwear, most notably in Iso-Chill polos. 

Cleveland Golf Launcher Irons and Launcher Halo Preview: More Speed, More Precision, More Launch

Cleveland Golf is releasing new Launcher HB Turbo irons, Launcher UHX irons, and Launcher Halo built for speed and more precision. 

 

The latest generation of irons and hybrids from Cleveland Golf officially launch in North America on October 4, 2019, and promise to be the longest, most accurate, and most forgiving irons and hybrids in the Launcher family. 

2019 Sun Mountain H2NO Lite Golf Bag Review: Complete Waterproof Protection and Incredibly Comfortable to Carry

If you golf in the rain or enjoy walking as much as riding, there aren't many bags out there better than the 2019 Sun Mountain H2NO Lite Stand bag.  It's completely waterproof, extremely lightweight to carry, and incredibly stable and durable. 

 

I've been using my H2NO Lite all season, and throughout the year I became more and more impressed with the features I knew about, as well as the little things I didn't.  And ultimately I came to realize H2NO is a bag that does it all, and actually delivers more than what's advertised. 

New Balance Fresh Foam Golf Shoes Preview: Taking Comfort and Stability to New Levels

New Balance Golf shoes are already some of the most comfortable shoes you can buy.  And now they're introducing the Science of Soft with their latest golf footwear line featuring Fresh Foam technology. 

 

New Balance's Fresh Foam technology utilizes data-driven designs to determine zones in the midsole where altering levels of compression and resistance are aligned to provide ultra-soft cushioning and lateral stability.  The company first introduced Fresh Foam in performance running shoes and is now used across almost all categories of New Balance footwear. 

Cleveland Golf Launcher HB Turbo Driver and Woods Preview: Speed and Forgiveness for All

Cleveland Golf is releasing the new Launcher HB Turbo Driver and Launcher HB Turbo Fairway Woods for sleeker, faster, and more forgiving performance than ever before. 

 

Reintroducing Cleveland Golf Woods and Irons two years ago proved to be very successful, and the new Launcher HB Turbo woods represent an even bigger step up from the previous generation. 

Callaway Golf JAWS MD5 Wedge Preview: Callaway's Most Aggressive Grooves for Maximum Spin and Control

Callaway Golf is releasing new wedges named JAWS MD5 and touting them as a breakthrough in wedge design and performance. 

 

Master wedge designed Roger Cleveland and his extensive R&D team have created a new JAWS Groove to take spin and control to the next level, with the end result that delivers total performance, with premium shapes, striking finishes, outstanding versatility, and exceptional spin. 

GolfLogix is Speeding Pace of Play at Courses Worldwide

This season has seen a remarkable debate on the PGA Tour over the slow play of some professionals and the effect of greens books on the pace of tournament play. 

 

Even five-time major champion Phil Mickelson chimed in, pointing out that greens books actually speed up play around the green.  As Mickelson put it, "The greens book allows me to do 80-percent of my read before I even get to the green.  And GolfLogix couldn't agree more. 

Bridgestone Golf 2019 Tour B XW-1 Wedges Review: Refined Feel with All-Terrain Versatility

When you think of Bridgestone Golf, you probably think of their award-winning golf balls and commitment to fitting golfers into the best, most technologically-advanced ball for their games.  But don't make the mistake of thinking Bridgestone is just a golf ball company. 

 

The folks at Bridgestone Golf made the path to better wedge play a whole lot easier in 2019 with their new Tour B XW-1 wedges.  Distinct sole grinds and new groove designs allow you to control your distances, manage various lies, and ultimately hit your intended targets.  And you can trust the Tour B XW-1 to hit a variety of shots on full swings, half swings, and everything in between. 

Adidas Golf Waterproof Tour360 XT PrimeKnit Preview: A New Level of Waterproof Comfort without Sacrificing Performance

Adidas Golf has released their new TOUR360 XT Primeknit, which features a waterproof knit upper, giving players a new level of comfort without sacrificing any performance  on the course. 

 

The premium knit upper in the TOUR360 XT Primeknit gives players a soft feel every time they play.  Beyond the comfort, the special yarns that make up the upper of the shoe are designed to repel water (one-year waterproof guarantee), keeping feet dry while still giving players breathability and stability where they need it most. 

Fujikura Golf Introduces Two New Lines to Ventus Shaft Series

Fujikura Golf is adding two new additional profiles to their successful Ventus line.  The new Ventus Red and Ventus Black are designed with cutting edge, premium materials and will significantly tighten shot dispersion and maximize ball speed, especially on off-center shots. 

 

The complete lineup of Ventus (Red, Blue, Black) shafts include Fujikura's VeloCore Technology, developed to boost the clubhead's performance through maximum energy transfer combined with an accelerated taper design that enhances loading and feel. 

Cleveland Golf Frontline Putter Preview: A Completely New Way to Design a Putter

Cleveland Golf has designed a new putter called the Frontline, with radical new weighting that brings the center of gravity forward for incredible performance consistency. 

 

Frontline is a completely new approach to putter design that pairs an extreme center of gravity with an improved speed optimized face.  The result is a putter that uniquely maximizes directional and speed consistency. 

Golf Pride Celebrates Banner Year on the PGA TOUR Sweeping TOUR Championship and FedEx Cup Titles

Golf Pride wrapped up another sensational year being the leading swing and putter grip choice throughout the FedEx Cup Playoffs, including at the season-ending TOUR Championship. 

 

At the TOUR Championship, the Rory McIlroy captured the tournament and the FedEx Cup title using Golf Pride's swing grips and putter grip.  And since the FedEx Cup started 13 years ago, Golf Pride has been the trusted grip in players hands for 11 titles. 

Aerotech SteelFiber Golf Shafts Win 100th Professional Victory

Aerotech SteelFiber graphite iron shafts achieved their 100 professional victory last weekend when Jin Young Ko won the CP Women's Open the LPGA Tour.  Ko's victory marked the seventh win for Aerotech on the LPGA this year (including three major championships). 

 

Ko played SteelFiber H-Tour 90 graphite shafts in her irons and J-Series shafts in her hybrids (currently available only in the Asian market) in her 5-stroke victory, and hit an incredible 16 of 18 greens-in-regulation shooting her lowest score (64) in the final round. 

Rory McIlroy WITB What's In The Bag: The Golf Equipment McIlroy Used to Win the 2019 TOUR Championship

Rory McIlroy won the TOUR Championship on Sunday, joining Tiger Woods as the only players to win the FedExCup more than once.  Winning the richest tournament in golf also landed McIlroy a cool $15 million. 

 

McIlroy exacted revenge on World No. 1 Brooks Koepka for an earlier defeat at the World Golf Championships in Memphis, and cruised to a four-stroke victory after beginning the day one shot back. 

Mitsubishi Golf Shafts Wins TOUR Championship and Scandinavian Invitation

Mitsubishi Golf shafts won the TOUR Championship on Sunday for a clean sweep in the FedExCup Playoffs.  And over in Europe Mitsubishi won the Scandinavian Invitation for it's second straight win on the European Tour. 

 

FedExCup Playoffs champion Rory McIlroy used a Tensei CK 70 shaft in his driver, a Tensei CK 80 in his 3-wood, and a Tensei CK 90 in his 5-wood and cruised to a four-shot victory at East Lake Golf Club.  While Erik van Rooyen won his maiden European Tour title at the Scandinavian Invitational playing a Mitsubishi Diamana DF 70X in his driver. 

Mitsubishi Golf MMT Iron Shafts Preview: Uniting the Best of Composite and Steel

Mitsubishi Golf is releasing new MMT Iron Series shafts that feature an all-new irons-centric technology to redefine the possibilities for feel and performance in a composite iron shaft. 

 

MMT stands for Metal Mesh Technology, an exciting, new innovation that expands the potential for composite iron shaft construction.  Born from more than 30-years of composite shaft mastery at MCA, the technology originates from Mitsubishi's Archery Division, and and opens up new avenues for continued cutting-edge exploration.