Thursday, January 19, 2023

Mizuno Introduces S23 Wedges - Engineered for Spin

Japanese manufacturer Mizuno is constantly striving to offer the best products to customers, blending classic design with the latest in technical innovation. The S23 wedges provide a perfect demonstration of that fusion.

The S23 wedges showcase a shorter hosel and a heel-orientated cavity allowing greater mass to be pushed towards the toe. This creates a centered sweet spot, as opposed to a heel-side location in conventional wedges. The centered sweet spot contributes to longer impact time, less head deflection and higher spin from both full and partial shots. And all those benefits are delivered with the unmistakable feel of a Mizuno one-piece Grain Flow Forging.

“That check and spin you see from the pros isn’t purely because of newer grooves – most of us don’t have the consistency of strike to get that kind of action,” says David Llewellyn, Director of R&D for Mizuno. “For the vast majority, a centralized sweet spot makes it much easier to find and get that repetitive action.”

S23 wedges are One-piece Grain Flow Forged HD at Mizuno’s iconic facility in Hiroshima Japan – where Mizuno irons have been produced since 1968. They have a Tour-ready design with a player’s preferred, versatile look at address. But, with weight pushed to the toe, a partial heel cavity and short hosel they offer a centralized sweet spot delivering a more consistent strike and reliable high-spin numbers.

The wedges offer a loft-specific profile with stronger lofts featuring a tear-drop straight edge, flowing into a more rounded lob wedge, with grinds to suit throughout.

The precise grooves in the S23 wedges are quad cut milled and loft specific, cut into Boron infused 1025 mild carbon steel for a longer effective lifespan. In addition, Mizuno’s HydroFlow Micro Grooves are laser etched to release moisture and reduce spin drop off in wet conditions.

The S23 wedges come in either a white satin brush chrome or copper cobalt finish to suit individual visual preferences.

“The S23 is one of those surprise products that wasn’t meant for the tour – but breaks its own way through,” says Jeff Cook of PGA Tour Operations. “Take away the absolute world-class short game players, and we’re left with many pros who get better spin control from the centralized sweet spot.”

Mizuno’s S23 wedges will be available at retail from February 2023. For further information on Mizuno’s full range of golf equipment, apparel and accessories visit: MizunoGolf.com #reachbeyond #nothingfeelslikeamizuno

RRPs:

S23: $160

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