Jordan Spieth, Invited Host Inaugural “Crush It! Cup” and Raise $250,000 for Charity

Invited, the largest owner and operator of membership clubs, and Jordan Spieth, three-time major winner and Invited partner and brand ambassador, hosted the inaugural Crush It! Cup youth golf tournament and fundraiser at Brookhaven Country Club in Dallas on September 16, 2024.

Crush It! Cup featured 36 top juniors from Invited Clubs nationwide who earned their spot in the tournament by participating in a three-month-long Golf Marathon Fundraiser to raise funds for the Jordan Spieth Family Foundation. Together with Invited, the athletes raised $250,000 for the Jordan Spieth Family Foundation. Hundreds of young athletes across all Invited golf clubs participated in the fundraiser. 

Evnroll Presents ZERO, a New Era in Putter Design and Performance

Evnroll, the award-winning putter line featuring patented ‘SweetFace’ Technology, is proud to introduce the new ZERO line. Three models, precision-milled from 6061 aluminum and 303 Stainless Steel, in Carlsbad, California.   Each putter is hand-finished and assembled to the exact specifications defined by Guerin Rife, CEO and Chief Designer: The Z1 high MOI mallet, the Z2s wide-body blade, and the Z5s full-size mallet.

Scotty Cameron Introduces Xperimental GOLO 6.2 LTD

Scotty Cameron’s Xperimental GOLO 6.2 LTD putter is a special release compact mallet crafted in a limited run with a brilliant Chromatic Bronze finish and a tour inspired plumbing neck configuration.

Inspired by wins on the global professional golf tours, this precision milled model includes a new chain-link face milling technology, a custom Full Contact grip and the rare, desirable Chromatic Bronze finish usually available only on putters made for tour.

Vokey WedgeWorks Launches 2024 V Grind

The Vokey Design V Grind, a lob wedge that offers players increased bounce on square-faced shots with enhanced relief for open-faced shots, is now available through WedgeWorks on Vokey.com. 

V Grind, a go-to lob wedge for Tour players such as Ludvig Åberg and Billy Horschel, features high measured bounce forward on the sole, which works to prevent excessive digging. However, when the face of V Grind is opened, its heel, toe and trailing edge sole relief allows the leading edge to stay closer to the ground, providing exceptional versatility. The grind is ideal for players with a steeper angle of attack playing in normal to soft conditions. 

Bridgestone Golf Partners with Eastside Golf for New Golf Ball Collab

Bridgestone Golf, the #1 Ball-Fitter in Golf, today announced a new collaboration with Eastside Golf. The collaboration celebrates Eastside Golf’s mission to inspire the culture and promote diversity and consists of custom printed TOUR B X golf balls in a limited-edition package. The launch of the product is just in time for the Eastside Golf Invitational, which will be played at Liberty National on September 16^th. 

“It is very cool to be working with Eastside Golf,” said Dan Murphy, President of Bridgestone Golf. “Not only are they great to work with, but Eastside is also growing the game of golf, and they are doing it in a way that is authentic to their brand, and we are proud to be partnering with them on this collab.”

Canon PowerShot GOLF Digital Laser Rangefinder Review

It's not quite a Tiger Woods "hello, world" moment,  but Canon USA's entry into the golf rangefinder market (to quote Ron Burgundy) is kind of a big deal.

The new Canon PowerShot GOLF Digital Laser Rangefinder does some things as well or better than any other premium rangefinder on the market.  It also does some things no other rangefinder does.  And this feature-rich unit is competitively priced at $329.99, making a compelling case to be the go-to laser rangefinder for amateurs and dedicated golfers alike.

Gahm, Ryskova Storm Back to Earn Berths in 37th U.S. Women’s Mid-Am Final

Winning the U.S. Women’s Mid-Amateur Championship requires a combination of skill and fortitude, both mental and physical, through eight rounds of golf over six days. On Wednesday at historic Brae Burn Country Club, two players broke through with late surges in the semifinal round to procure their spots in Thursday morning’s 18-hole final.

Lindsay Gahm, 32, of Louisville, Ky., rallied from two holes down against 2015 champion Lauren Greenlief, 33, of Ashburn, Va., capturing four consecutive holes on the incoming nine to post a 2-and-1 victory. In the other semifinal match, Hana Ryskova, 25, of the Czech Republic, built an early 4-up lead, only to trail by one hole thanks to a barrage of four birdies by opponent Alexandra Vilatte Farret, of France. Ryskova steadied herself and won the par-4 18th hole with a par, then prevailed with another par on the 22nd hole of the match. 

PXG Deploys Black Ops Irons Challenge to Demonstrate the Dominance of Its New Game Improvement Golf Club Technology

PXG has officially launched the PXG® Black Ops® Irons Challenge. Designed to demonstrate the dominance of its latest game improvement golf club offering, the PXG Black Ops Irons ChallengeTM puts performance testing in the hands of consumers.

PXG, the global research and development company dedicated to creating top-of-the-line golf equipment and apparel, has previously put its technology to the test and seen staggering results. The PXG Black Ops Driver Challenge saw nearly 3,000 golfers participate and a 98-percent win rate with an average dispersion improvement of just under 19-feet and a distance gain of just over 12 yards.

PXG Deploys Two New Premium, High-Performance Golf Balls – PXG Xtreme Tour & PXG Xtreme Tour X

PXG, the global research and development company dedicated to creating top-of-the-line golf equipment and apparel, has unveiled its latest additions to the premium golf ball market – the PXG Xtreme TourTM and PXG Xtreme Tour XTM golf balls. The new golf balls deliver enhanced durability and playability to meet the needs and preferences of golfers of all abilities.

 

"The launch of our first golf ball was a huge success,” said PXG Founder and CEO Bob Parsons. “Now, we're taking it to the next level with the introduction of the new PXG Tour and Tour X golf balls. With these options, golfers can confidently be fitted for and choose the ball that best fits their playing style and performance goals."

Bremer Stuns Co-Medalist Coffman in Round of 64 at Brae Burn C.C.

What’s the old golf adage, the ball doesn’t know your age – or when it comes to match play your seeding. Raegan Bremer entered the knockout portion of the 37th U.S. Women’s Mid-Amateur Championship at historic Brae Burn Country Club, in West Newton, Mass., on Monday 15 strokes worse than her opponent, co-medalist and No. 2 seed Sabrina Coffman.

But in match play, everyone starts each day at Ground Zero and past performances are gone with yesterday’s news. Bremer, the No. 63 seed who posted 18-over 162 during stroke play, took out the 26-year-old Coffman from Toledo, Ohio, 2 and 1, in recording the biggest Round-of-64 upset.

Club Champion Celebrates Annual Putter Fitting Month

There’s nothing worse than a three-putt on a hole that should have been an easy par. Could practice help? Always. But there’s a chance something else is keeping you from reaching your putting potential — your equipment. To solve this problem, Club Champion, the globe’s top custom fitter, created Putter Fitting Month to focus on the club responsible for roughly 40% of your strokes.

From now through September 30, 2024, every Club Champion location will be offering $50 putter fittings with an equipment purchase.

Front Nine Renovation of King’s North at Myrtle Beach National is Set to be Complete for Early October Reopening

The reimagining of the front nine on King’s North at Myrtle Beach National, long one of the Grand Strand’s most popular layouts, is progressing on schedule as the course targets an early October reopening.

Architect Brandon Johnson is overseeing the two-year, two-part project (the back nine will enjoy an overhaul in the summer of 2025) that will transform the experience on the Arnold Palmer design. 

Victory at East Lake Caps Off Major Season for Fujikura

Fujikura, the leader in performance golf shafts, was honored to be the #1 driver and wood shaft at East Lake Golf Club. Finishing the season with another PGA Tour title, this latest victory in Georgia caps off another memorable year for Fujikura.

At East Lake Golf Club, Fujikura dominated the field as the #1 driver and wood shaft. In total, 53.3% of the field used a Fujikura driver shaft during the week, with another 43.7% using a Fujikura wood shaft. 

GrayBull Club in the Nebraska Sandhills Opens Doors to Dormie Network

Officials at Dormie Network, a national network of private destination golf clubs, have announced that GrayBull Club has officially opened to its members and their guests. Located in Maxwell, Ne., GrayBull is built on the largest sand dune formations of the Western Hemisphere, the Nebraska Sandhills—golf’s holy land.

As the newest club in the expanding collection, GrayBull enhances member value by adding a seventh destination to Dormie Network’s exclusive membership, which is an ideal secondary membership for business entertainment.

The Most Picturesque Courses in the US

In the age of Instagram, a picture-perfect golf course is almost as important as a hole-in-one. But with so many beautiful courses across the US, which ones truly stand out?  

A new study by golf apparel experts Galvin Green has uncovered the ten most picturesque golf courses in the US, based on the number of Instagram tagged posts that mention each course. 

Uswing Mojing Named New Title Sponsor of Junior World Golf Championships

The San Diego County Junior Golf Association organizers of the annual Junior World Golf Championships announced today a new title sponsor in Uswing Mojing (www.uswingmojing.com) makers of the world’s most innovative eyewear that is statistically proven to improve on-course performance.

The 57th anniversary tournament held annually in July will once again welcome the world’s best junior golfers to San Diego for the competition. The event will be titled: Uswing Mojing Junior World Golf Championships and LPGA phenom Rose Zhang, a Uswing ambassador, will take part in a signing ceremony at Torrey Pines Golf Course to launch the partnership.

NGF Short Game: Does Golf Have A Capacity Problem

Golf is a bit unusual in that the dream scenario for many serious players is having your favorite course, grass freshly cut, and no other players on the property. That’s a fantasy not well-aligned to the success of the business.

The reality is that a greater number of golfers have played more rounds over the past several years and this means U.S. golf courses – broadly speaking — are busier than ever.

Club Champion Putter Fitting Review - Warrensville Heights Ohio Studio

It's the simplest and slowest swing we make in golf.  The distance between starting point and destination is the shortest of any shot we take.  Yet put a putter in someone's hands and too often we become something like Mayhem from the Allstate commercials.  That's where a putter fitting at Club Champion comes into play.

Using a putter that doesn't fit your swing creates a laundry list of problems.  Your ball skids, your ball rolls off line, your ball comes up short or blows past the hole.  But get fit for a putter at Club Champion that works for you and not against you?  All of a sudden you're Daniel-San catching flies with chopsticks on the greens.

Callaway Apex Ai200 Irons and Apex Ai300 Irons Comparative Review

When Callaway released their new Apex Ai200 and Ai300 irons along with the Apex Ti Fusion irons they not only raised the bar on Apex performance, they also evolved the entire Apex line to a place where every player and every skill level will now benefit from Apex craftsmanship, feel, and technology.

This review will focus on how Ai200 improves over the Apex 21, on the comparative performance of the Ai200 and Ai300 irons, and also an interesting comparison between Ai200 and Apex Pro 24.  I'll also touch on the versatility of entire Apex line and why that makes Apex destined for greatness.

New 100-Percent Waterproof Fabric Headlines Latest Galvin Green Collection

The latest hi-tech golf apparel collection being introduced today by premium brand Galvin Green includes the most innovative rain gear line-up headlined by a new fully waterproof PFC-free fabric offering a super soft feel and best-in-class stretch designed specifically with serious golfers in mind.

The new Part Two range of fully waterproof jackets and pants is spearheaded by four pieces crafted from the highly breathable Pertex® Shield Stretch fabric in a long-lasting three-layer construction, which includes the brand’s stretchiest ever jackets – the AMES and AMY for men and women golfers respectively.