Thursday, April 13, 2023

First Look at New St Andrews Links by TravisMathew Tartan Collection

TravisMathew has launched their St Andrews Links by TravisMathew Tartan Collection, the second collection in the partnership between the California-based lifestyle apparel brand TravisMathew and St Andrews Links, “The Home of Golf”.

The collection seamlessly merges classic with contemporary, on-trend with the explosive resurgence Tartan has had in the fashion industry.

The Tartan Collection is not your father’s golf apparel line - plain and predictable, with plaid patterns - but rather a fashion-forward creation with an ode to the Tartan’s rich history.

The collection includes a mix of co-branded products for both on and off the course - including polos, t-shirts, hoodies, button downs, hats, and gear like golf gloves and belts to accessorize.

About the St Andrews Links by TravisMathew Tartan Collection

Inspired by the rich history of Scottish tartan dating back to approximately 3000 BC, this collection pulls inspiration from the traditional, symbolic pattern. The design blends the two together with modern silhouettes as TravisMathew and St Andrews Links take the next step in their relationship to build a one-of-a-kind collaborative product collection.

The collaborative apparel line comes less than a year after TravisMathew became the first brand to open a storefront at St Andrews.

St Andrews House of Travis Polo

Description: Feel at home in the highlands when you’re wearing the HOUSE OF TRAVIS polo. Designed with the St Andrews Links logo on the left chest and our signature Tartan pattern in a color-blocked style, this polo delivers rich history and modern style.

Sandy Grey Polo

Description: The SANDY GREY polo provides the ultimate on-the-course style, featuring two cut-and-sew chest stripes in our signature Tartan pattern, the polo pays homage to the Home of Golf with the St Andrews Links logo on the left sleeve. Available in heather dark grey.

St Andrews Tartan Time Polo

Description: The TARTAN TIME polo features both the St Andrews Links and TravisMathew logos as a part of the Tartan Collection. With a contrast collar and inner placket featuring our signature Tartan pattern, embrace the history of golf in a clean, modern style.

Shadow Check Quarter Zip

Description: SHADOW CHECK quarter-zip features the St Andrews Links logo on the left chest and our signature Tartan pattern in the inner collar placket with a reverse coil zipper. Available in black. 

Sand and Shadows Hoodie

Description: SAND AND SHADOWS hoodie features the TravisMathew logo intersected with St Andrews Links block text with a Tartan twist. Crafted from our softest fabric, the hoodie pays homage to the Home of Golf with the St Andrews logo on the left arm. Available in heather grey.

Highland Plaid Cap

Description: Celebrate the Home of Golf with the HIGHLAND PLAID mesh snapback hat, featuring the St Andrews Links logo in a circular patch overlaid onto our new signature Tartan pattern. The ultimate one size fits all cap, features flexfit technology, stretch sweatband and adjustable back closure.

St Andrews Tees and Tartans Tee

Description: The TEES AND TARTANS t-shirt features the signature Tartan pattern on a contrast pocket and the St Andrews Links logo on the back yoke.

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