Fujikura Golf Wins Honda Classic and Top Spot on PGA and LPGA Tour for Driver and Wood Count

 Fujikura, the leader in performance golf shafts, was honored to be the #1 driver, wood and hybrid shaft on the PGA Tour in Florida, including the PGA Tour winner who claimed his victory with all VENTUS driver and wood shafts in the bag.

At the Honda Classic, Fujikura took the top spot in the driver, wood and hybrid shaft manufacturers count. In total, over 39.6% of the field used a Fujikura driver shaft during the week, with another 36.1% of players using a Fujikura wood shaft. The eventual winner was also included in these figures, using the VENTUS Blue 6X in his driver, the VENTUS Blue 8 X in his 3-wood and the VENTUS Blue 8X in his 5-wood.

First Tee-Naples/Collier Swing Fore the Future Gala Brings in $1.3 M for Learning Center

First Tee Naples/Collier has reached the halfway mark on the capital campaign for its new Learning Center thanks to the patrons who attended the “Swing Fore the Future” Gala on February 13th at Arthrex in Naples. The sold-out event featured 13 one-of-a-kind auction items including artwork by local pop golf artist Christopher “CR” Obetz. The evening included a fireside chat with PGA and Champions Golf Legends Bernhard Langer, Peter Jacobsen and Jeff Maggert, moderated by Golf Channel Host Rich Lerner.

“Having a Learning Center will give kids a much-needed head start on understanding the fundamentals and disciplines of the swing but, more importantly, the opportunity to build life skills and leadership skills along the way,” says Jacobsen, a Bonita Springs resident.

Thai Golfers Look Ahead to Home Fixture for International Series Thailand at Black Mountain GC

As the Asian Tour gears up for the third International Series event of 2023 at Black Mountain GC in Thailand, 9-12 March, professionals have been united in praise for the season openers in the Middle East.

161 players representing 31 different countries have teed up in The International Series 2023 to date at tournaments in Oman and Qatar.

California Ranks as the World's Number 1 Playground for Arccos Members

Playing sunlit California golf courses and benefiting from the latest shot-tracking data and Artificial Intelligence to improve their scoring has proved an irresistible combination for Arccos members, according to rounds recorded using the award-winning Arccos platform in 2022.

Courses in California dominated the ‘Most Played’ rankings for Arccos members playing 18-hole rounds with Arccos smart sensors in 2022, with eight of the top 10 facilities located in the Golden State, the majority of which are situated in the San Francisco area. Only the Jumeirah Estates’ Earth and Fire Courses in Dubai proved the exception on a global basis.

Aon Risk Reward Challenge at the Arnold Palmer Invitational at Bay Hill Club and Lodge

With the difficult two closing holes ahead of it, the 16th at Bay Hill is an important scoring opportunity for players down the stretch. At least 80% of the field has gone for this green in two each of the last eight years, a decision that yields an advantage of more than half a stroke over laying up.

No hole played a larger role in Scottie Scheffler’s ability to contend and ultimately win here in 2022, as he became the first to eagle 16 twice the week of a Bay Hill victory since Tiger Woods in 2013.

Charles Howell III Gives L.A.B Golf LINK.1 its First Tour Win

Charles Howell III is known as one of the nicest guys on tour. And last week, he was one of the best putters in the world.

Howell III put on a clinic at the LIV Golf Mayakoba to win for the first time since 2018. And there was never a doubt on Sunday, as he recorded just 22 putts in the final round with his L.A.B. Golf LINK.1 Custom putter to finish at 16-under par, four shots clear of the field.

USGA Announces Opening of Entries, Exemptions for 2nd U.S. Adaptive Open

The United States Golf Association (USGA) today announced that entries are open for the 2nd U.S. Adaptive Open Championship, to be contested July 10-12, 2023 at Pinehurst Resort & Country Club’s Course No. 6 in the Village of Pinehurst, N.C.

 

Entries for the second playing of the U.S. Adaptive Open – a national championship that debuted last year and showcases the world’s best adaptive players – will close on Wednesday, May 3 at 5 p.m. EDT, with the final field to be posted on approximately May 22.

Ogletree Bidding to Scale New Peaks at Black Mountain

In-form Andy Ogletree will be aiming to continue his rich vein of form when he spearheads a strong entry for the second edition of the International Series Thailand.

Six of the top-seven from the current Asian Tour Order of Merit have confirmed their participation in the event at Hua Hin’s Black Mountain Golf Club which will carry a purse of US$2 million, a 25% increase on last year’s prize money.

Marriott Announces 22 Locations for Annual Family Golf Festival

Golfers of all ages and abilities are invited to join their family members to experience a day on the golf course at one of twenty-two scheduled Marriott International Family Golf Festivals in 2023. The first event will kick off on March 4, 2023, at La Iguana Golf Course at the beautiful Los Suenos Marriott Ocean & Golf Resort in Costa Rica and will continue across the U.S. through December 6, 2023.

The Marriott International Family Golf Festival is an important annual component of Marriott’s commitment to player development programs.  Families are invited to Marriott Golf properties for a day of fun-filled activities, including complimentary golf instruction, clinics, interactive golf games, contests, family golf programs, prizes, giveaways and more. Under the guidance of PGA/LPGA Professionals, each resort location offers a welcoming environment where families can learn and play the game together.

Major Champions and Top World Players Headline Early Commitments to the DIO Implant LA Open

Tournament officials announced the preliminary field list for the 2023 DIO Implant LA Open at Palos Verdes Golf Club on March 30-April 2, the first of two LPGA Tour events taking place this spring in the greater Los Angeles area. The tournament is expected to feature a strong international field, with eight of the top-10 players in the Rolex Women’s World Golf Rankings currently slated to play in the event.

World No. 1 Lydia Ko, Nelly Korda (2), Minjee Lee (3), Jin Young Ko (5), Brooke Henderson (7), In Gee Chun (8), Hyo-Joo Kim (9), and Nasa Hataoka (10) headline early commitments. Additionally, all four past champions; Moriya Jutanugarn (2018), Minjee Lee (2019), Brooke Henderson (2021), and Hataoka (2022), are set to return for the event’s fifth year on the LPGA Tour. Los Angeles-area residents Andrea Lee, Lilia Vu, Alison Lee, Lizette Salas, and Angel Yin are also entered into the championship.

Montcalm Golf Club Announces March Membership Madness Promotion

Montcalm Golf Club in Enfield NH is running a March Membership Madness sweepstakes for a chance to win a 2023 membership at its award-winning golf course. The promotion which begins March 1 will also include three runner-up prizes with winners being rewarded a free foursome of play.

All winners will be randomly selected.  Click here to enter. The promotion begins March 1 and runs through midnight on March 31, 2022. No purchase is necessary to enter. Please see official entry rules for details.

AboutGOLF Spring Series Competition Tees Off in March

Following on the heels of its popular 2022-23 Ryder Cup Sim Series, officials at aboutGOLF today announced the details of the 2023 aboutGOLF Spring Series, another free competition available to anyone with access to a public or personal aboutGOLF simulator. The three-month contest includes nine-hole stroke play and closest to the pin competitions on three prestigious courses available on aboutGOLF simulators.

The competition will open with Myrtle Beach favorite Caledonia Golf & Fish Club as the featured course for March. Annually ranked in Golf, Golf Digest and Golfweek “Top 100” lists since opening in 1994, Caledonia Golf & Fish Club has been recognized for both its design and incredible beauty.

Fred Perpall Elected as USGA President

Fred Perpall of Dallas, Texas, was elected to serve as the 67th president of the USGA today at the Association’s Annual Meeting in Napa, Calif.

Perpall will serve a three-year term leading the USGA Executive Committee, the all-volunteer policy-making board that provides strategic direction and oversight to the Association’s full-time staff.

USGA Launches U.S. National Development Program to Strengthen American Golf Pipeline and Foster Top Junior Talent

The United States Golf Association (USGA) today launched the U.S. National Development Program, creating the country’s first unified pathway to nurture the potential of America’s top players, starting in competitive junior golf and progressing to the pinnacles of the sport.

The U.S. National Development Program will identify, train, develop, fund and support the nation’s most promising junior players – regardless of cultural, geographical or financial background – to ensure that American golf is the global leader in the game. The program’s elite juniors, amateurs and young professionals will be invited to join one of three national teams with dedicated staff and resources and compete internationally under the U.S. flag.

Austin Country Club Unveils Newly Renovated Clubhouse

Austin Country Club in Austin, Minn., recently hosted a ribbon cutting ceremony celebrating the completion of its clubhouse renovation project. Ceremony attendees included Austin Chamber of Commerce leadership and ambassadors, as well as Austin Country Club members, associates, and its board of directors. The H. Chambers Company of Baltimore, Maryland oversaw the three-phase project, while the Joseph Company of Austin completed the renovations.

The $5 million clubhouse renovation project began in September 2020 and addressed many areas of the facility, including dining, retail, event space and deferred maintenance. The newly renovated facilities feature modern colors and décor where members can come relax and enjoy their home away from home. The club’s new restaurant and bar named “Bunkers” has a casual/modern feel and includes a state-of-the-art golf simulator and lounge area adjacent to the space. The HD Golf Simulator hosts leagues, challenges as well as provides for practice or lessons on a year-round basis.

PING Announces Power Fitter Award Winners

To recognize custom fitters who distinguish themselves by elevating the custom-fitting experience and demonstrating how properly fit clubs translate to better and measurable results on the course, PING has announced its PING Power Fitter Award winners for 2022.

Formerly known as the Top 100 Fitters of the Year, PING evolved the honor in 2022 to bring even more recognition to its growing list of fitting experts who consistently deliver the best fitting experience in the industry.

ANNIKA Foundation Begins 2023 Share My Passion Clinic During The Players Week

The ANNIKA Foundation – golf Hall-of-Famer Annika Sorenstam’s charitable organization – will begin its 2023 “Share My Passion” clinic series on March 8, the Wednesday of THE PLAYERS week, at Sawgrass Country Club in Ponte Vedra Beach, Florida.

With the help of The First Tee of Northern Florida and The North Florida Junior Golf Foundation, the Foundation will invite 50 girls between the ages of six and 14 to participate in a special afternoon with Annika. It will begin with a clinic with Annika, followed by a photo and autograph session. Then, the groups will rotate through stations taught by local instructors covering the fundamentals of driving, putting and the importance of fitness with Annika participating in each. Throughout the afternoon, Annika will engage with the girls sharing tips and stories from her career and share her love for the game.

Billy Foster Extends Partnership with Motocaddy

Major winning Tour caddie Billy Foster has extended his role with industry leading golf trolley brand Motocaddy as a global brand ambassador, to promote its extensive range of electric caddys, bags and rangefinder products in 2023.

After first signing with the brand in 2021, Billy enjoyed a historic year in 2022 that saw him claim his first Major Championship, carrying the bag for Matthew Fitzpatrick during the U.S. Open at The Country Club at Brookline. Wearing the distinctive Motocaddy branding on his chest and sleeves, Billy helped lift the trophy during his 40th year on Tour, in a season that also saw Fitzpatrick break into the top-10 in the Official World Golf Rankings for the first time. The standout year put Foster and Fitzpatrick in a prime position to play in the 2023 Ryder Cup in Italy, which would see Billy carrying the bag for Team Europe in his 16th Ryder Cup.

NBC, Peacock, and Golf Channel Will Air More than 500 Hours of Live PGA Tour Coverage for Six Straight Weeks Beginning with The Honda Classic

NBC, Peacock and GOLF Channel will present more than 500 hours of live PGA TOUR tournament and studio coverage exclusively over the next six weeks – averaging more than 12 hours of coverage per day – as the TOUR makes its annual spring swing through Florida and Texas.

Peacock will stream all tournament coverage that airs on NBC and GOLF Channel and all Golf Central pre- and post-round coverage that airs on GOLF Channel.

Aon Risk Reward Challenge at The Honda Classic at PGA National

After clawing through ‘The Bear Trap,’ the world’s best players are greeted by a 556- yard closing par 5 at PGA National. While bunkers protect the left side of the fairway, the numbers say taking on that line is worth the risk.

A drive into the left fairway or intermediate rough has led to players going for this green in two nearly 70 percent of the time over the past decade.

Plan Your Perfect Winter Golf Getaway at JW Marriott Resorts in Arizona

When it is time to get away, reward yourself with a winter getaway at one of our JW Marriott Resorts in Arizona.

For a family–friendly escape, weekend with friends, or much–awaited romantic rendezvous, guests are immersed in luxury with exceptional services and amenities to reset from the stressors of everyday life – and it is all in Arizona.

Garsen Putter Grips Picks Up 63rd Tour Win With Lydia Ko's Victory at the LET Aramco Saudi Ladies International

Garsen Golf congratulates Lydia Ko on her 1 shot victory on the Ladies European Tour while using her custom Garsen Quad Tour putter grip.

In addition to winning her first tournament of the 2023 season, Lydia also claimed 3 LPGA Tour wins in 2022 while using a Garsen grip as well as won The Race to CME Globe, The Rolex Player of the Year, and led the LPGA in scoring average and strokes gained putting. This now totals 63 tour wins for Garsen.

Notah Begay III to Play Wilson Staff Model Golf Ball in PGA Tour Champions 2023 Debut

Wilson Sporting Goods Co. today announced an expanded partnership with Notah Begay III and his youth foundation golf initiative. The multiyear deal includes a golf ball product endorsement and Wilson’s recommitment as the official equipment sponsor of the Notah Begay III Junior Golf Championship.

Begay III made his 2023 PGA TOUR Champions season debut at Tiburon Golf Club in Naples, FL last week at the Chubb Classic, where he played the Wilson Staff Model golf ball and wear the Staff Model golf glove.

Club Champion Arrives in Three New Markets

Club Champion, the globe’s top custom golf club fitter and builder, continued its steady climb into the new year. With three new stores opening in the first quarter of 2023, the company is continuing to bolster its identity as the industry leader.

With studios now open in Destin and Fort Myers, FL; and Westlake, OH, Club Champion is primed to hit over 125 domestic and international locations by the end of the year. There are now fitting studios in 42 U.S. states and partnered locations in Canada, the United Kingdom, and Australia.

World Golf Hall of Fame Announces Finalists for 2024 Induction Class

The World Golf Hall of Fame released the names of 12 finalists who will be considered for induction in 2024. Final selections for the 2024 World Golf Hall of Fame Induction Class will be announced the week of March 6, 2023.

Before gaining consideration, each finalist met the necessary qualifications in his or her respective category by way of on-course accomplishments or significant contributions to the game of golf. The finalists include Padraig Harrington, Tom Weiskopf, Johnny Farrell, Jim Furyk, Dottie Pepper, Sandra Palmer, Beverly Hanson, Cristie Kerr, Peter Dawson, Butch Harmon, Jay Sigel and the seven remaining co-founders of the LPGA: Alice Bauer, Bettye Danoff, Helen Detweiler, Helen Hicks, Opal Hill, Shirley Spork and Sally Sessions.

Sports Illustrated Debuts SI World Golf Rankings

Sports Illustrated (SI) today announced the creation of the SI World Golf Rankings, a new ranking system that includes all major men’s professional tours and data-driven player results. The rankings will be continuously updated at SI.com/golf alongside in-depth stories, breaking news, championship coverage, and analysis from SI Golf.

The SI World Golf Rankings seek to address concerns about the widely utilized world rankings system and offer an alternative that reflects the importance of measuring results from the most immediate 12 months, whereas current world rankings include tournament results as far back as two years ago.

The Path to The Los Angeles Country Club Begins

The United States Golf Association (USGA) has announced that online entry applications will be available beginning on Wednesday, Feb. 22, at 9 a.m. EST, for the 123rd U.S. Open Championship, to be played from June 15-18 on The Los Angeles (Calif.) Country Club’s North Course.

Thousands of golfers will attempt to qualify for the championship through a two-stage process, with a field of 156 players advancing to The Los Angeles Country Club, where one will be crowned U.S. Open champion. Non-exempt players will compete in one of 109 local qualifiers hosted throughout the United States (with one in Canada) between April 17 and May 22.

EA SPORTS PGA TOUR Releases Course Dynamics Deep Dive Trailer

EA SPORTS PGA TOUR has released a visually stunning Courses Reveal trailer providing players a peek into the game’s meticulously crafted courses along with core gameplay features centered around Pure Strike. 

You can find the all-new trailer HERE. The trailer showcases the game’s stunning, realistic visuals along with the state-of-the-art course mapping technology the team employed like photogrammetry scanning, drone technology, and survey-grade GPS.

LA Golf Launches GEN 2 Bel-Air and Malibu Putters with Largest Sweet Spot on the Market

LA GOLF is going to turn heads again this year with new putter models they claim are the most technologically advanced putters ever made.  I gave you a sneak peek of their new GEN 2 putters at the PGA Show.  What I didn't tell you however is these putters are going to be available at a price that's extremely competitive with other premium putters on the market.

Only one year after entering the putter category, LA GOLF doubled down with improvements in their next generation of carbon putters, the “Bel-Air” and “Malibu” series.

PGA National Resort Welcomes PGA Tour's Honda Classic

PGA National Resort – South Florida’s luxurious, world-class golf, vacation, culinary, events and spa destination – will showcase the stunning results of its fully realized $100 million transformation as it hosts the PGA Tour’s Honda Classic played on its acclaimed Champion Course, Feb. 23 – 26.

As the first stop of the PGA Tour’s “Florida Swing” and host venue since 2007, the dramatic “new” resort property features 99 holes of exceptional golf ranging from four “traditional” 18s (including the mighty Champion Course with its famous Bear Trap) to a duo of bold and innovative new Andy Staples-designed layouts, The Match and The Staple courses.

Bernhard Langer Wins Chubb Classic and Ties All-Time PGA Tour Champions Victory Record

It was an epic weekend for Bernhard Langer and his golf equipment sponsor Tour Edge, who has been experiencing a meteoric rise on the PGA TOUR Champions over the past few seasons.

Their ageless staff player Langer won the PGA TOUR Champion’s Chubb Classic in Naples, Fla. Sunday. Langer’s 17-under par performance led him to win for the 17th straight year on the PGA TOUR Champions, setting a new mark for consecutive years with a victory.

Mizuno Golf Announces Top Fitters for 2022

Mizuno’s Swing DNA system is a firm favorite of professional club-fitters all around the world and in the hands of expert fitters, the technology has helped countless golfers to meet and fine-tune their equipment requirements and improve their golf.

Mizuno’s award-winning Shaft Optimizer 3D uses strain gauges and a built-in Gyro to measure over 40 data points in a player’s swing, gathering data that’s transmitted via Bluetooth to Swing DNA software to digitally recommend the correct equipment for a golfer’s requirements. Mizuno recognizes the importance of teaming this technology with the best fitters.

Fujikura Unveils AXIOM Iron Shafts with VeloCore for 2023: First Impressions

Fujikura, the industry leader in performance golf shafts, is proud to introduce an incredibly innovative and game changing addition to its line of iron shafts: AXIOM.

Designed for ultimate consistency and feel, AXIOM iron shafts will be available through Fujikura’s Charter Dealer network beginning March of 2023.

Tesoro Club to Host Monday Qualifier for 2023 Honda Classic

Tesoro Club’s Arnold Palmer-designed golf course will be the site of the Honda Classic Open Qualifier on February 20th, 2023. The 18-hole stroke play event will bring together 120 of the area’s highest-ranked golfers for the competition, with the low four qualifiers advancing to the 2023 Honda Classic.

The qualifying event is open to the public, with tee times beginning at 7:30 a.m. Players scheduled to compete as of February 10th include Brandon Hagy, runner-up in the 2021 Honda Classic, 2020 SFPGA Champion Tim Cantwell, and Canadian PGA Professional Ben Silverman.   With event registration ending February 17th, spectators can look forward to many more major and championship players being added to the growing lineup.

Golfers are Racing to Max Beach Resort in Daytona Beach

As the attention of the auto racing world turns to the DAYTONA 500, fans and race teams alike will have to outrace golfers to Max Beach Resort, one of Florida’s premier new accommodations properties.

The new oceanfront resort offers one-, two- and three-bedroom condos featuring floor-to-ceiling windows and stunning views of the “World’s Most Famous Beach.” The luxury units offer more than 1,000 square feet of indoor and outdoor living space, perfect for golf groups that relish the communal aspects of a buddy trip.

USGA Announces Qualifying Sites for 123rd U.S. Open at The Los Angeles Country Club

The United States Golf Association (USGA) has announced local and final qualifying sites for the 123rd U.S. Open Championship. The U.S. Open will be contested on The Los Angeles (Calif.) Country Club’s North Course for the first time from June 15-18, 2023.

Local qualifying, conducted over 18 holes at 109 sites in 44 U.S. states and Canada, will take place between April 17-May 22. Those players who advance out of local qualifying will join a group of locally exempt players in final qualifying, which will be conducted over 36 holes. The final stage will be held in England (May 16), Japan (May 22) and Canada (June 5) as well as 10 U.S. sites, one on May 22 and nine on June 5.

Tiger Woods Odds to Win 2023 Majors

Tiger Woods harbors no illusions of becoming the player he once was. But thinking of the player he could be again following another year-long absence – one whose swing is tailored around his physical limitations rather than abilities – is enough to trigger plenty of excitement ahead of the 2023 major schedule.

Whenever Woods tees it up at a major, he’s always a liability for sportsbooks, as oddsmakers must weigh his chances in comparison with the massive public interest.

Adidas Strengthens Performance Range with New ZG23 Golf Shoes and Ultimate365 Tour Apparel

Adidas remains committed to providing athletes the best options available when it comes to performance footwear and apparel for the course.

And the brand has introduced two product ranges across footwear and apparel – ZG23 and Ultimate365 TOUR – that utilize the latest materials and technologies from the 3-Stripes to help golfers everywhere perform their best.

Motocaddy Launches M7 GPS - The First Remote Control Electric Caddy with Touchscreen GPS

Motocaddy, the world’s biggest-selling electric trolley brand, has introduced the game’s first remote-controlled electric caddy with touchscreen GPS that offers golfers the ‘ultimate caddie’ experience by blending responsive control with performance-enhancing features.

The revolutionary M7 GPS – part of the award-winning Motocaddy M-Series range – features a fully integrated, super-fast GPS system with accurate green visuals; front, middle, and back distances; plus hazard information across more than 40,000 pre-loaded courses.

New Women's Collegiate Series Announced

In four short years, the WAPT has filled the need to provide more playing opportunities for women dreaming of playing the LPGA Tour. A number of women who launched their professional careers on the WAPT include LPGA Tour players Matilda Castren, Yealimi Noh, Savannah Vilabia, Kaytlyn Papp, Gabby Then, and Grace Kim.

Now, The WAPT is broadening its scope by launching its new Collegiate Series (www.collegiateseries.golf). This new series is set to begin this summer and will provide collegiate players the opportunity to compete against their peers as well as with the pros.

Callaway Apparel Launches Spring 2023 Collection

Callaway Apparel announces the launch of the men’s and women’s Spring 2023 collections.

The Spring 2023 collections offer a wide range of authentic, innovative and performance driven pieces blending enhanced styling with technically advanced fabrics.

Chubb Classic Presented by SERVPRO Announces World Class 2023 Tournament Field

Entries are closed for the 2023 Chubb Classic presented by SERVPRO, with former World No. 1 and World Golf Hall-of-Famer Fred Couples headlining the tournament’s latest commitments, joining an elite field that includes Hall-of-Famers, major champions and legends of the game. Taking place Feb. 17-19 at Tiburón Golf Club’s Black Course, the Chubb Classic is Naples’ flagship PGA TOUR Champions event, now entering its 36th year.

Joining Couples as final commitments in the field include sponsor exemptions Glen Day, Gary Hallberg, David Johnson, Michael Muehr and Dicky Pride. 2020 European Ryder Cup captain Padraig Harrington and PGA TOUR winner Brad Faxon were announced earlier Friday into the field. The final three spots will be determined on Monday via a Monday Qualifier at The Forest Country Club in Fort Myers. For complete list of the 2023 Chubb Classic field, click Here.

Cleveland Golf Releases Additional RTX-6 ZipCore Wedge Finishes

Cleveland Golf, an industry leader in Wedge design and innovation, has announced new finishes for the RTX 6 ZipCore wedges: Tour Rack and Black Satin. These finishes are scheduled to launch March 1 in North America.

The exclusive RTX 6 ZipCore Tour Rack Wedges offer golfers raw, customizable Wedges identical to the ones used on tour and played by the best players in the world. This unique program allows players to create their Wedge from start to finish just like the professionals.

Aon Risk Reward Challenge at the Genesis Invitational at Riviera Country Club

The 10th hole at Riviera is one of the most acclaimed short par 4s in all of golf. As more players have decided to go for this green, wind coming from the left has become a valuable defense.

When the wind comes from the left side, players go for the putting surface 12 percent less often. If the wind is coming from the opposite side (right to left), players have decided to go for it 71% of the time, with an up and down from the left side much easier than the bunkers on the right.

Tiger Woods Headlines NBC Sports Live Coverage of Genesis Invitational

Tiger Woods makes his return to PGA TOUR competition at this week’s Genesis Invitational from Riviera Country Club in Pacific Palisades, Calif., headlining live golf tournament coverage this week on GOLF Channel, Peacock and NBC Sports digital platforms.

In addition to Woods, the star-studded field at the Genesis Invitational features 19 of the top 20 players in the Official World Golf Ranking including World No. 1 and last week’s WM Phoenix Open winner Scottie Scheffler, World No. 2 Rory McIlroy, World No. 3 Jon Rahm, and 2021 Genesis champion Max Homa.

Club Champion Grows Beyond the Borders in 2022

The game of golf requires a certain optimism — players keep coming back regardless of the challenges. The golf industry has seen the perseverance of that optimism in recent years and Club Champion, the globe’s top custom club fitter, is proud to report on exceptional growth in 2022. Following international acquisitions in Canada, the United Kingdom, and Australia, Club Champion has further solidified its place atop the club fitting industry.

The company’s thorough fitting process, hand-built clubs, and attention to detail have gained a strong recognition among golfers, leading to over 94,000 fittings in 2022 alone.

World Long Drive Champion Martin Borgmeier Joins PAYNTR Golf

PAYNTR Golf, North America’s fastest growing golf footwear brand, today announced 2022 World Long Drive Champion, Martin Borgmeier, as its newest ambassador ahead of the 2023 World Long Drive season. Borgmeier is currently wearing the Payntr X 002 LE, the brand’s celebrated full grain leather offering with graphite propulsion plate.

“We are thrilled to establish a partnership with Martin and look forward to witnessing his continued success on the World Long Drive circuit this coming year,” said Mike Forsey, Co-founder and President of PAYNTR Golf. “This was a tremendous step forward for PAYNTR Golf to show golfers how our technology will help improve their on-course performance. Martin has proved to be a true student of the game and obsesses over every detail of his craft just like we have in the development of our products.”

Landmark Win for Kanaya at International Series Oman

Japan’s Takumi Kanaya secured a convincing victory in the US$2 million International Series Oman today to record his first professional victory outside of Japan and suggest that the gifted young golfer is coming of age.

The 24-year-old from Hiroshima shot a final round one-under-par 71 to finish on 10 under and beat American Berry Henson (70) and Thailand’s Sadom Kaewkanjana (72) by four strokes.

Kanaya Secures Victory as Al Mouj Golf Thrills in Spectacular Finale at International Series Oman

Japan's Takumi Kanaya held off a strong challenge from Thailand's Sadom Kaewkanjana and American Berry Henson to secure a dominant four-shot victory and claim the International Series Oman 2023 title at Al Mouj Golf, part of an enhanced series on the Asian Tour.

Starting the final day on 9-under-par, one shot clear of Ryo Hisatsune, Kanaya shot a resolute 71 to tame the testing conditions that Oman’s first ever links course has become renowned for across the globe.

PUMA Golf x Arnold Palmer Collection Gives Modern Players the Style of Golf's Best Dressed Icon

Golfers far and wide are familiar with the multi-colored umbrella logo and the world-famous sports icon it represents. Fittingly, on National Umbrella Day, PUMA GOLF is introducing its latest collaboration with Arnold Palmer Enterprises.

Comprised of apparel, footwear, and accessories, all of which were designed by drawing inspiration from Arnold Palmer’s legacy both on and off the course, the newest PUMA Golf x Arnold Palmer Collection embodies the essence of what golf’s greatest style icon would be wearing today.