PXG has unveiled its all-new Lightning® Metalwoods family, a new generation of PXG drivers, fairway woods, and hybrids engineered through modal analysis, carbon fiber optimization, and advanced mass-distribution strategies.
Designed to produce faster ball speeds, higher moment-of-inertia (MOI), and tighter dispersion, the PXG Lightning line represents the company’s most technically advanced metalwoods platform to date.
To ensure golf and its inherent values continue to inspire future generations, the USGA has directed its latest IDEA (inclusion, diversity, equity, accessibility) grant funding to 29 First Tee chapters nationwide. The USGA has awarded 129 grants to chapters across the country since 2021, totaling over $1 million since the grant program’s inception, all dedicated to supplementing the efforts of First Tee chapters in reaching communities historically underrepresented in golf.
The USGA, in its capacity as a founding partner of First Tee, directs $200,000 annually toward local initiatives aimed at developing the game’s next generation, and mitigating the entry barriers they commonly encounter in golf.
ARETERA Golf, a rising innovator in premium golf–shaft engineering, proudly announces the launch of its newest line of performance woods shafts: the AO2.
Designed from the ground up to deliver unfiltered power, superior stability, and unreal feel, AO2 marks a major advancement for competitive players and dedicated golfers seeking next-level consistency off the tee and from the fairway.
Evnroll, the award-winning putter brand, proudly introduces ORIGIN — a bold new line of 100% precision-milled putters crafted in Carlsbad, California.
In 2016, Guerin Rife, Evnroll’s CEO and Chief Designer, reimagined putter face technology to deliver consistent performance across the entire hitting surface. That breakthrough became SweetFace™ Technology — and changed the way golfers think about roll.