Wednesday, March 22, 2023

ECCO Golf Introduces 2023 Line for Spring and Summer Including All-New CLASSIC HYBRID

ECCO Golf knows a good thing when it sees it.  That's why in 2023 they've decided to bring back three of their most popular golf shoe models and simply make them better.

The 2023 Collection will also include one new model - the Classic Hybrid, which offers a timeless look with a modern twist.

The CLASSIC HYBRID offers a luxurious look and feel, with an upper fashioned from premium embossed ECCO leather, a soft leather lining, and a rich leather-covered OrthoLite insole.  The shoe style is actually based on ECCO's most popular classic silhouette the Vitrus.  It also features HYDROMAX water-repellent technology and a welt made with 52 percent recycled leather fibers. 

For grip and comfort in all playing conditions, the CLASSIC HYBRID is set on the award-winning original E-DTS TWIST outsole system, which has enlarged and rotated support bars that improve durability and multi-directional traction.

Adding to the shoe’s innovative comfort properties, ECCO FLUIDFORM Direct Comfort Technology ensures a finely tuned balance of cushioning and rebound that creates an integral and durable bond without the compromises common with stitched and/or glued assemblies.  As such, despite its traditional look, the CLASSIC HYBRID still provides the wearer with a lightweight, flexible feel.

“The unique and exciting designs throughout this collection, whether it’s a brand-new product or an update to one of our all-time favorites, will appeal to a wide range of golfers,” said Jesper Thuen, General Manager, ECCO GOLF USA. “Finding a pair of golf shoes that fits your style is important, but what sets our shoes apart can only be experienced when they are worn.”

When golfers play in ECCO GOLF shoes, they notice a difference in quality, comfort and performance, which is demonstrated by the fact that 90 percent of customers buy a second pair.

Updates to BIOM C4, S-THREE, and BIOM H4

BIOM C4

ECCO GOLF has introduced a women’s option to the latest development in their ground-breaking BIOM series, the BIOM C4. The model offers unrivaled 360-degree breathability, allowing golfers to stay cool and comfortable throughout their round. And it bears mention, ECCO always designs women's shoes specifically to be for women; they are not scaled down versions of the men's shoes.

BIOM C4's innovative comfort properties ensure a finely tuned balance of cushioning, rebound, waterproofing and airflow. For the SS23 collection, the BIOM C4 will be available with both BOA and standard lacing options for men, and in the standard lacing option for women.

 

S-THREE 

The hugely successful S-THREE has undergone a transition as part of the SS23 collection.  S-THREE still has three different zones, medium rigid, rigid, and soft zones done by ECCO's injection process to get walking comfort in the heel, stability in the middle, and flexibility in the front.

Additionally, the S-THREE now features an updated tongue that is thinner, lighter and more fitted to the wearer’s foot. S-THREE will be available in a host of different options for SS23 and features a total of 13 colorways across the men’s and women’s lines.

 

Originally introduced as a men's leather shoe, the GOLF CORE is now offered to men and women with a choice of an ECCO Performance Leather upper or a premium mesh that is breathable, light and great for summer conditions. The SS23 collection includes a total of eight colorways in the GOLF CORE and CORE MESH across both men’s and women’s styles.

Fresh street style collides with state-of-the-art comfort and performance in the GOLF TRAY, which combines an aesthetic sneaker-style sole with an innovative traction system. The versatile product that can be worn comfortably on and off the course comes in four women’s colorways and a white/blue option for men as part of the SS23 collection.

BIOM H4

The BIOM H4 features a reworked upper (notably around the toe area) to produce a sleeker, slimmer, look.  The tongue has been completely redesigned to produce a more ergonomic shape that fits more comfortably to the foot.  And the area around the heel has also been redesigned for greater comfort and a more snug fit.

BIOM H4 are GORE-TEX so they're completely waterproof, and are available in BOA and laces with six brand-new men’s colorways and another six stylish colorways for women.  Like the BIOM C4, BIOM H4 are engineered for natural motion and designed to follow the curves of the human foot (which is why they look more shaped than the S-THREE designs).

 

All ECCO GOLF shoes are crafted at company-owned factories that utilize FLUIDFORM technology to bond the upper and outsole unit, creating a one-piece shoe without the use of glue or stitching. Benefits include flexibility, durability and a lightweight construction.

ECCO GOLF shoes are worn in competition around the world by Henrik Stenson, Thomas Bjørn, Fred Couples, Erik van Rooyen, Doc Redman, Lydia Ko, Nanna Koerstz Madsen, Niklas Nørgaard Møller and Caroline Masson, among others. For further information about ECCO GOLF, please visit golf.ecco.com.

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