Wednesday, January 27, 2021

Srixon ASICS Announces New GEL Course ACE Golf Shoes

SRIXON®/ASICS® a worldwide leader in golf equipment design and manufacturing, is proud to introduce a new golf footwear model in partnership with ASICS North America – the GEL-Course ACETM.

“The Srixon/ASICS partnership has been tremendous for both our brands,” said Mike Powell, President of Sales and Marketing at Srixon/Cleveland Golf/XXIO. “ASICS is a huge global sports brand and widely recognized as the leader in performance footwear. We’re excited to launch the new GEL-Course ACETM. This shoe will provide the legendary performance of ASICS running shoes and the waterproof protection you need when conditions on the course aren’t perfect.”

ASICS golf shoes are built with inspiration from ASICS legendary running shoes and deliver comfort and flexibility, while providing outstanding traction and stability.

The GEL-Course ACETM provides a waterproof, spikeless golf shoe that will help you walk the course in style. Featuring ASICS Gel, FlyteFoam and comfort padding on the ankle, the GEL-Course ACE shoes were inspired by ASICS running shoes and provide more comfort on every swing.

Key Technologies:

Lightweight Frame Work and Flexibility: Air mesh provides flexibility during the swing and while walking the golf course. ASICS FlyteFoam® provides lightweight shock absorption and plenty of durability for golf.

Flexible Waterproof Upper: Flexible mesh provides comfort, while the thin PU and waterproof lining keep your feet dry in wet conditions.

Supportive Fit: An air mesh at vamp and the integrated quarter panel provide a supportive fit, while internal molded heel counter secures optimal foot support. Additional ankle padding helps ensure a custom fit that adapts to every move.

Golf Specific Tooling: The FG traction sole pattern places spikes exactly where they need to be for stability and traction while walking the course. Rearfoot GEL cushioning reduces impact and increases shock absorption, while Toe and Lateral rubber wraps help maintain balance throughout the golf swing.

In addition to the release of the new GEL-Course ACE, Srixon/ASICS announces the introduction of four new color options for the GEL-Course GLIDE: Sheet Rock/White and Peacoat/Glacier Grey for Men’s shoes and Black/Rose Gold and Glacier Grey/Pure Silver for Women’s shoes. The GEL-Course GLIDE shoes will now retail for $99.99.

Retail Information and Pricing

Pricing: $149.99

Sizes: Men’s: 7-12, 13; Women’s: 6-10

Colors: Men’s: White/Pure Silver, White/White, Graphite Grey/Graphite Grey

Women’s: White/Pure Silver, Glacier Grey/Pink Cameo

U.S. Retail Launch Date: January 27, 2021

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