Thursday, March 10, 2022

EDEL Golf Releases 24K Dream Limited Edition Putter

Edel Golf is happy to announce the reintroduction of their long awaited limited edition putter drops.  The first introduction is a 15 piece drop called the 24K Dream.

Machined in house in Liberty Hill, TX, this drop is an absolute beauty featuring a 24K gold plated grill in the back cavity of Edel’s popular 642 head shape.

ECCO Golf Unveils Spring/Summer 2022 Collection

ECCO Golf has announced the introduction of their new Spring/Summer 2022 collection featuring the new ECCO GOLF BIOM C4, alongside fresh design elements and colorways of current styles.

The newest development in the ground-breaking BIOM® series, ECCO BIOM® C4, offers unrivalled 360-degree breathability, allowing golfers to stay cool and comfortable throughout their round. This new blend of innovative comfort ensures a finely tuned balance of cushioning, rebound, waterproofing and air-flow.

Wednesday, March 9, 2022

Titleist Vokey SM9 Wedge Review - The Swiss Army Knife of Shotmaking

Titleist and Vokey explored every opportunity to make the new Vokey Design SM9 the best, most complete wedges they've ever designed.

 know this because SM9 has begged me to push any shot imaginable to the limits, and more times than not has rewarded me for doing so.  SM9 wedges are flat out the swiss army knives of shotmaking that will let you hit shots you didn't know you even had.

Tuesday, March 8, 2022

Tour Edge Sets New Mark with 21 Players in Field (27-Percent) Using Tour Edge Clubs at Hoag Classic

This week at the Hoag Classic in Newport Beach, Calif. on the PGA TOUR Champions, Tour Edge continued their impressive growth by posting a new personal best for most players in a regular sized field event.

Propelled by the launch of their new Exotics 722 Series, 21 different players played 63 Tour Edge clubs in play at the event, equaling 27% of the field.

USGA Announces Qualifying Sites on Path to 2022 U.S. Senior Open at Saucon Valley Country Club

The United States Golf Association (USGA) today announced qualifying sites for the 42nd U.S. Senior Open Championship, to be conducted at Saucon Valley Country Club (Old Course), in Bethlehem, Pa., from June 23-26. Saucon Valley will become the first club to host the U.S. Senior Open three times, having previously been the venue in 1992 and 2000.

Conducted over 18 holes, qualifying will be held at 33 sites across the United States between May 2 and June 1. Online entry applications are available now and will continue through Wednesday, April 27, at 5 p.m. EDT (champ-admin.usga.org).

FootJoy Releases New Limited Edition FJ x Buscemi Premiere Series Shoes for The PLAYERS Championship

FootJoy, the #1 Shoe in Golf, has partnered with West Coast street-fashion icon Jon Buscemi on a collection of shoes that introduces a unique and luxurious spin on the Tour-proven Premiere Series, using premium materials and quality craftsmanship with a nod to the Southern Gentleman.

Aptly referred to as "The Player's Shoe," this exciting collaboration will launch at THE PLAYERS Championship this March, when defending champion, Justin Thomas, and several other FJ players debut the FJ X Buscemi shoe in competition.

Friday, March 4, 2022

FootJoy Pro SL 2022 Golf Shoes Review - Subtle Changes Make FJ's Best Spikeless Design Even Better

When you have a golf shoe model (let alone brand overall) worn by more of the world's top players than any other shoe, you don't mess with that.  And last year the 2020 FootJoy Pro SL carried over into 2021 without any changes.

So when FJ announced this year they would be releasing new Pro SL shoes for 2022 it was exciting news, because I knew this would mean a real evolution from the previous model.  And I'm happy to report these new Pro SL's feature subtle changes that make FJ's best spikeless design even better.

Thursday, March 3, 2022

Cole Haan ZEROGRAND Overtake Spikeless Golf Shoes Review - Comfort Style and Versatility Galore

Three new styles from Cole Haan drop today including the ZEROGRAND Overtake spikeless golf shoes.

And ZEROGRAND Overtake feature a host of appealing features that will make them the Cole Haan golf shoes of choice for many.

Callaway Golf Releases 2022 Chrome Soft Truvis Shamrock Golf Balls

Chrome Soft is better for everyone, from amateurs to major winners.  Now with Callaway Golf's proprietary new Precision Technology, the Chrome Soft Golf Ball is longer through the bag while providing the signature soft feel that golfers love.

And now it’s also available in Callaway's popular Shamrock Truvis design for greater focus and visibility.

Cole Haan Steps Up its Golf Game with New Shoe Styles for 2022

Cole Haan, the iconic American performance lifestyle brand and retailer, expanded into the performance golf category last year and quickly set a new standard with its innovative golf shoes.

Now, less than a year later, the brand is revamping its popular golf shoe styles, perfectly blending style and performance taking wearer’s from the boardroom to tee in a stylish breeze.

Wednesday, March 2, 2022

Nippon Shaft Introduces New N.S.Pro Modus3 Tour 115 Steel Shafts

In its continuing effort to meet the needs of discriminating golfers, Nippon Shaft announced its new N.S.PRO MODUS³ Tour 115 steel shafts will be available on an installation-only basis from club fitters starting March 15 and will also be available March 30 from club manufacturers and/or for direct purchase from authorized online partners such as The GolfWorks in the USA.

“Nippon Shaft is very excited about the limited availability release of our new N.S.PRO MODUS³ Tour 115 irons shafts,” said Hiro Fukuda, sales and marketing for Nippon Shaft. “We expect the Tour 115 shafts will be ideal for golfers seeking a mid-weight model with Tour-level trajectory and spin performance.”

Club Champion Acquires UK Club Fitter Golf Principles

North America’s top golf club fitter and builder, Club Champion, has acquired Golf Principles, a custom fitter and builder based in the United Kingdom. This new alignment continues Club Champion’s expansion beyond the borders of the United States, further increasing their footprint and consumer access to Tour-level fittings for all golfers worldwide.

“We couldn’t be more excited to welcome Jason [MacNiven] and his team to the family here at Club Champion,” said Adam Levy, CEO of Club Champion. “Their mission to help golfers play their best aligns perfectly with Club Champion and our goals for the future.”

Tuesday, March 1, 2022

Mitsubishi Golf Wins Number 535 at The Honda Classic

Mitsubishi picked up its 535th win on all major Tours since 2004 as Sepp Straka won The Honda Classic at the notoriously difficult PGA National Champion Course.

The Champion Course at PGA National was the third most difficult course on Tour during the 2020-21 season, and Straka left no doubt off the tee with a Kai'li 60 White in his driver.  Straka led the field in Strokes Gained: Off the Tee (1.261) and Driving Accuracy Percentage (84-percent).

USGA Announces Entry Process, Field Composition and Format for 1st U.S. Adaptive Open

The United States Golf Association (USGA) has announced additional details regarding the U.S. Adaptive Open – a new national championship that will showcase the world’s best golfers with disabilities – including information on the entry process, field composition and competition format.

The U.S. Adaptive Open will serve as the association’s 15th national championship, joining such iconic longstanding events as the U.S. Open, U.S. Women’s Open, U.S. Amateur and U.S. Women’s Amateur. Champions of this new event will see their names recorded in the annals of golf history alongside many of the game’s storied figures. It will be held July 18-20 at Pinehurst Resort & Country Club’s Course No. 6.

PGA Champion Jason Day Chooses to Join Bridgestone Golf Tour Team

Bridgestone Golf, the #1 Ball-Fitter in Golf, announced today the signing of major champion Jason Day to its Tour team. Joining the likes of Tiger Woods, Bryson DeChambeau, Fred Couples, Lexi Thompson, and Matt Kuchar, Day brings an incredible resume, which includes a former World #1 ranking, in addition to personality and charisma to the Bridgestone team.

Day first became interested in Bridgestone’s TOUR B XS after seeing Tiger hit some high spinning short game shots that piqued the Australian’s interest. Though he had no relationship with Bridgestone Golf at the time, he later began experimenting with Tiger’s ball and was impressed enough to start playing it on Tour. Eventually though, Day came to the realization that another model fit his game even better.

Duca del Cosma Advances Italian Golf Shoes Revolution with New S/S 2022 Collection

Luxury golf shoe brand Duca del Cosma has today launched its SS22 collection for men and women with the addition of striking new designs and color options that incorporate the latest footwear innovations and eco-friendly technology.

Featuring 28 premium styles that are designed to be worn both on and off the course, new standout men’s models include the classic brogue-style CHURCHILL and REGENT shoes, the popular ELPASO in a fashionable Black color, plus the sporty TOMCAT in Light Grey.

Thursday, February 24, 2022

Adidas Golf Announces New Limited Edition Dustin Johnson Wayne Gretzky TOUR360 22 Shoes

It’s not very often you get the chance to create something special that celebrates two of the greatest athletes to ever play their respective sports: Wayne Gretzky and Dustin Johnson.  But Adidas Golf has done just that with their limited-edition DJ/GRETZKY TOUR360 22 shoes representing a piece of each in our new premiere flagship model.

While Wayne and Dustin are certainly more family than playing partners these days, golf is the common bond where they can be both, having teamed up in numerous pro-ams together over the past several years.

Wednesday, February 23, 2022

The Path to The Country Club Begins Today

The United States Golf Association (USGA) today announced that online entry applications are available now for the 122nd U.S. Open Championship, to be contested from June 16-19 at The Country Club (Championship Course), in Brookline, Mass.

Thousands of golfers will once again attempt to qualify for the championship through a two-stage process in which eventually 156 players will advance to The Country Club and one will be crowned U.S. Open champion. Non-exempt players will compete in one of 109 local qualifiers hosted throughout the United States (with one in Canada) between April 25 and May 23. Nearly 1,000 players will then compete in final qualifying, scheduled at 11 sites worldwide on May 23 and June 6.

Cleveland Golf Announces Smart Sole 4 Wedge in Black Satin

Cleveland Golf, an industry leader in wedge design and innovation, is proud to announce the release of the Black Satin finish for the Smart Sole 4.

Smart Sole 4 is a straightforward short game system for the everyday player. With three wedges designed to tackle specific short game shots, the Smart Sole 4 Black Satin provides all the tools needed to post better scores. The C model engineered for foolproof chip shots, an S model for easier sand saves, and a G model for additional forgiveness on approach shots into the green.

Visit Carlsbad - The Golfing Gateway to Southern California

Visit Carlsbad, the destination marketing organization for the Pacific Coast town of Carlsbad, California, invites golfers from across the country to experience the area’s top golf resorts, golf courses, and leading hotel properties as the organization further promotes the sunny region as one of America’s top golf destinations.

Carlsbad is home to top golf resort destinations Omni La Costa Resort & Spa and Park Hyatt Aviara, along with The Crossings at Carlsbad.  The oceanfront town showcases world-class golf, luxury resort destinations, world class culture and cuisine, and some of the finest year-round weather anywhere. Golf Digest already recognizes Carlsbad among its “23 best summertime buddies trip golf destinations.”

Marriott Golf Offering Stunning Arizona Resort Golf Packages

Marriott Golf has announced some incredible golf packages in the Scottsdale, Phoenix, and Tucson Arizona areas.

Three stunning resorts, five championship golf courses, and your chance to discover them all.

Vessel and PAYNTR GOLF Launch Limited Edition VLX Stand Bag

PAYNTR GOLF, the industry leader in performance-based golf footwear, today announced a new product in collaboration with luxury goods and premium golf bag manufacturer, Vessel, to bring a market exclusive, limited edition VLX Stand bag to its offerings.

“As PAYNTR GOLF continues to expand our product line, we are thrilled to establish a partnership with Vessel” said Mike Forsey, co-founder and president of PAYNTR GOLF. “There is complete synergy between our brands as we both strive to offer customers products that are proven in performance.”

Wilson Golf Announces New Launch Pad Drivers, Woods, Hybrids, and Irons for 2022

Wilson Sporting Goods Co. today announces a new line of its Launch Pad super game-improvement golf clubs. The cutting-edge, modern look matches the game-changing technology that helps high handicap golfers play better and enjoy the game more.

“Wilson Golf prides itself on our ability to provide the right products for every level of player,” said Tim Clarke, President of Wilson Golf. “From Staff Model to D9 and now the newest Launch Pad range, our products are designed with best-in-class technology to help bring out the best in every individual’s game.”

Tuesday, February 22, 2022

Duca del Cosma Delago Golf Boots Review - Playing Your Best When Temperatures are Down

I have a confession to make.  I wear golf boots.  I like golf boots.  And hands down, the new Duca del Cosma Delago boots are the best golf boots I've ever worn.  You're not merely surviving cold weather golf with Delago, you're conquering it.

Seemingly modeled on the Duca Eldorado golf shoes (and you probably already know how much I love my Eldorados), Delago feature the same soft Italian Nappa leather, high-grip spikeless outsoles, and memory foam insoles with additional cork support in the heel.  And that means Delago are a top-notch combination of comfort and stability.

Bridgestone Golf Announces New 2022 Tour B XS Tiger Woods Edition Balls

Bridgestone Golf, the #1 Ball-Fitter in Golf, introduced today the 2022 TOUR B XS Tiger Woods Edition golf balls. Like the standard TOUR B XS model, the new TW Edition is a result of a close working relationship between Tiger and Bridgestone’s R&D department and provides TOUR-level performance with long distance and high levels of greenside spin.

The new golf balls deliver an exceptional combination of distance and control due to Bridgestone’s breakthrough REACTIV iQ technology, which takes advantage of proprietary impact modifiers in the cover to optimize performance throughout the bag.

PUMA Golf Announces new PROADAPT ALPHACAT Spikeless Shoes

PUMA Golf has introduced its new PROADAPT ALPHACAT, the “Alpha” of all spikeless shoes. A fresh design that combines exceptional performance and hi-tech materials with PUMA’s trademark fashion-forward aesthetic, makes the ALPHACAT the new standard in the premium, spikeless golf shoe category.

Available in two versions for men: standard lace and DISC ($150), as well as a laced model for the women ($120) each in a variety of colorways.

Bernhard Langer Wins Chubb Classic, Outlasts Tim Petrovic for 1-2 Tour Edge Finish

It was another huge weekend for golf club manufacturer Tour Edge, who has been experiencing a meteoric rise on the PGA TOUR Champions over the past few seasons.

Their ageless staff player Bernhard Langer won the PGA TOUR Champion’s Chubb Classic in Naples, Fla. Sunday, setting numerous records in the process.

Thursday, February 17, 2022

Annika Sorenstam Files Entry to Compete in the 77th U.S. Women’s Open Presented by ProMedica

Annika Sorenstam has filed an entry as a fully exempt player for the 77th U.S. Women’s Open Championship Presented by ProMedica, which will be contested June 2-5 at Pine Needles Lodge & Golf Club in Southern Pines, N.C.

The three-time champion has competed in 15 U.S. Women’s Opens, most recently at Interlachen Country Club in 2008. She will return to Pine Needles Lodge & Golf Club, where she successfully defended her 1995 U.S. Women’s Open title with a six-stroke victory in 1996.

The Sea Pines Resort Inn & Club at Harbour Town Earns Ranking as One of Top Hotels in Country

The Sea Pines Resort’s Inn & Club at Harbour Town has been named one of the top 12 hotels in the country for 2022 by U.S. News & World Report, a global authority in rankings and consumer advice.

It is the second consecutive year, and third time in four years, that The Inn & Club at Harbour Town has appeared in the publication’s “Best Hotels” rankings, which recognize properties for providing top-of-the-line amenities and hospitality for travelers. The Sea Pines Resort also was singled out in these prestigious rankings for a Gold badge, symbolic of hotels that scored in the top 10 percent of the overall rankings.

Mizuno Golf OMOI Putters FIRST LOOK - Engineered for Heavyweight Stability and Exceptional Feel

Mizuno, the Japanese equipment manufacturer long renowned for its beautiful, industry-leading forged irons and technically advanced golf clubs, introduces three new M-CRAFT OMOI putters featuring a heavier head for greater stability.

Forged from premium 1025 carbon steel and CNC milled, using all the successful fundamentals of the original M-Craft models, the OMOI putters feature a heavier head weight to increase MOI for improved stability.

Wednesday, February 16, 2022

Play Where the Pros Play TPC San Antonio Package

Walk in the footsteps of your favorite PGA TOUR stars and test your skills at TPC San Antonio, host of the 100th Anniversary of the Valero Texas Open (March 31 – April 3rd, 2022).

The “Play Where the Pros Play” package features Golf for Two (per night) on one of two championship golf courses: The Oaks and The Canyons.

Tour Edge Develops New Exotics C722 and E722 Irons and C722 Ti-Utility

Tour Edge, the pound for pound industry leader in performance and innovation, introduces their new Exotics 722 Series of golf clubs that are available today for pre-order.

The new Exotics 722 Series includes the revamped C722 Iron and the perfected E722 Iron. And also the new C722 Ti-Utility Iron.

USGA Announces 26 Qualifying Sites for the 2022 U.S. Women’s Open Presented by ProMedica

The United States Golf Association (USGA) today announced the 26 qualifying sites for the 77th U.S. Women’s Open Championship Presented by ProMedica, which will be contested June 2-5 at Pine Needles Lodge & Golf Club in Southern Pines, N.C.

Qualifying will be conducted over 36 holes at locations in 17 U.S. states plus three international sites between April 19-May 16. The championship is open to female professionals and amateurs with a Handicap Index® not exceeding 2.4. Online entry applications open on Wednesday, Feb. 16 and continue through Wednesday, April 6 at 5 p.m. EDT at champs.usga.org.

Tuesday, February 15, 2022

Club Champion Unlocks Exclusive Products with The Vault

Exclusive products from golf’s top brands will soon be available via The Vault, a new e-commerce platform from club fitter, Club Champion. This new space combines Club Champion’s mission for better golf with an exclusivity and style that appeal to the discerning golfer. The intention is to partner with golf’s innovators to offer unique, attractive, and limited-edition items to a wide range of golfers.

“This is just another way to truly customize the game of golf for our customers,” said VP of Marketing, Pat Duncan. “The OEM partners we have lined up for these collaborations are bringing incredible creativity to the table and we’re thrilled to have the freedom to create the products we’ve always wanted to see.”

USGA Announces Qualifying Sites for 122nd U.S. Open Championship at The Country Club

The United States Golf Association (USGA) today announced local and final qualifying sites for the 122nd U.S. Open Championship. The U.S. Open will be contested at The Country Club (Championship Course), in Brookline, Mass., for the fourth time from June 16-19, 2022.

Local qualifying, conducted over 18 holes at 109 sites in 44 U.S. states and Canada, will take place between April 25-May 23. Those players who advance out of local qualifying will join a group of locally exempt players in final qualifying, which will be conducted over 36 holes. The final stage will be held in Japan and Canada as well as nine U.S. sites on May 23 and June 6.

New Balance Golf Introduces Fresh Foam X Defender

New Balance Golf introduces the Fresh Foam X Defender and Fresh Foam X Defender SL to its 2022 Spring Collection.

The Fresh Foam X Defender is built for on-course performance with a waterproof FantomFit® upper, a new Fresh Foam X® midsole, and a TPU outsole. This combination provides golfers with a secure fit, perimeter stability, and comfort in every step.

Monday, February 14, 2022

Four Championship Golf Courses Await as Walt Disney World Resort Turns 50

Walt Disney World Resort, a business founded by Walt Disney in Orlando in April 1971 that features theme parks, hotel lodging, cruises, timeshare, guided tours, travel packages and licensing, is celebrating its first 50 years with “The World’s Most Magical Celebration” – where visitors can celebrate its past, present, and future!

While developing the original Walt Disney World Resort concept, Walt Disney sketched a plan for his vision for EPCOT – an Experimental Prototype Community of Tomorrow. On the first drawing – to the right of the property’s central hub with space devoted to the Magic Kingdom Park, resort hotels, convention facilities, and man-made lakes – Disney identified a large area designated for “golf.”

LA Golf Launches Innovative New Putter with Larger Sweet Spot

LA Golf has announced its first putter, solving the three most common problems typical golfers have: 1. Missing the sweet spot, 2. Inconsistent launch angles, and 3. Wiggle in the head.

The LA Golf Putter is the most technologically advanced putter in decades showcasing an all-carbon head, large diameter anti-vibration shaft, stainless steel hosel, and Descending Loft Face Technology. To add to the excitement of the performance advantages, the putter is already creating buzz with its sexy design.

Thursday, February 10, 2022

Go Deep with Club Champion Super Bowl Giveaway: Driver Fitting and Custom Driver of Your Choice

This is a giant week for sports.  We have the Super Bowl.  We have one of the PGA Tour's most popular events, the Waste Management Phoenix Open.  And this year to make it all absolutely bananas we also have my PGAPappas Go Deep with Club Champion Giveaway.

The Rams and Bengals will be going deep at SoFi Stadium.  The best players in the world will be going deep at The Stadium Course at TPC Scottsdale.  And one of you will be going deep from the tee box this year as I'm hooking someone up with a free driver fitting at Club Champion and custom driver of your choice!

Tuesday, February 8, 2022

Tour Edge Develops New Exotics 722 Series Metals with Ridgeback, RyzerSole, and Diamond Face Technologies

Tour Edge has announced the all-new Exotics 722 Series metalwoods in their biggest Exotics launch in company history.

For the first time in an Exotics lineup, the 722 Series will offer two distinct ranges covering every product category in the series, the E722 and C722. This means there will be two separate drivers, fairways, hybrids, and iron designs. There is also a new Ti-Utility iron being launched on the C side of 722.

PING Golf Announces New i525 Irons

PING Golf has announced their new i525 irons, players distance irons designed to deliver distance gains and improved sound and feel.  Custom fittings are available beginning today, February 8th.

“What’s most satisfying in the i525 iron from an engineering standpoint is how our team has been able to maximize the flexing of the metal-wood-style face structure while creating a pleasing sound and feel,” said John K. Solheim, PING Golf president.

Style Meets Function with New Adidas REBELCROSS Footwear

In the past, it was assumed that golf shoes needed to look a certain way.  Adidas is continuing to challenge that mindset and has introduced REBELCROSS.  It’s yet another silhouette Adidas is adding to their adicross range meant to capture the cross-section between streetwear style and a pin-seeker attitude.

REBELCROSS is Adidas sleek and progressive design that subtly gives golfers the performance they would expect from a golf shoe.  Built on the comfortable YEEZY last, the rubber spikeless outsole features GRIPMORE in the forefoot so golfers get a great combination of wear-anywhere versatility and high-level performance.

Neurospeak Pro Unlocks Zone Like Performance with First of it's Kind Precision Breathing Training Device

Neuropeak Pro, a Precision Breathing, Heart Rate Variability (HRV) and brain performance company that trains elite athletes to enhance performance under pressure, introduced today the first-of-its-kind mobile, real-time precision breathing training device and performance app designed to unlock optimum performance.

Wearable “trackers” are everywhere. Neuropeak Pro’s NTEL BELT is different. It’s a real-time training device designed to align diaphragm-based performance breathing and HRV. Each training session is scored, enabling users to track their performance gains through the App. The wearable Bluetooth device (MSRP $399) is positioned around the torso, while the app and instructional videos guide users through training sessions designed to optimize an individual’s ability to respond to stress and unlock “zone-like” performance potential.

The Home Course Will Host 2023 U.S. Women’s Amateur Four-Ball Championship

The United States Golf Association (USGA) today announced that The Home Course, in DuPont, Wash., will host the 8th U.S. Women’s Amateur Four-Ball Championship. The dates of the championship are May 13-17, 2023.

This will be the second USGA championship to be held at The Home Course, which hosted the 2014 U.S. Women’s Amateur Public Links. The course also served as the stroke-play co-host for the 2010 U.S. Amateur and 2021 U.S. Amateur Four-Ball, each of which was contested at Chambers Bay. The U.S. Women’s Amateur Four-Ball Championship returns to the Pacific Northwest for the first time since the inaugural event was played in 2015 at Bandon Dunes Golf Resort, in Bandon, Ore.

Callaway Golf Renews Women's Golf Day Sponsorship

Callaway Golf has announced a three-year extension as the Official Golf Club Sponsor of Women’s Golf Day (WGD). The equipment manufacturer will support this year’s global initiative and Women’s Golf Day on June 7, 2022.

WGD and Callaway share a vision of empowering, supporting, and engaging with the diverse female golfer community across the world. As the Official Golf Club Sponsor since 2020, Callaway is demonstrating its commitment to elevating the women’s game and recognizing the important role that WGD plays in bringing together women who play or are interested in finding out more about golf.

Reynolds Lake Oconee to Host Top Men and Women Collegiate Golfers

Reynolds Lake Oconee will serve as the epicenter for top collegiate golfers during the next four weeks as it plays host to women’s and men’s intercollegiate golf tournaments, including the 17th annual Linger Longer Invitational (LLI) next month.

Hosted by Mercer University, the Reynolds Lake Oconee Invitational — set for Friday, Feb. 18 to Sunday, Feb. 20 — will attract some of the country’s top women college players. Other highly ranked programs include East Tennessee State, defending champion North Florida, Chattanooga and Wisconsin.

Two Time Major Champion Stacy Lewis Rejoins Mizuno Golf

 Mizuno is delighted to confirm that two-time Major champion and former World Number One Stacy Lewis has rejoined Mizuno and will be playing Mizuno equipment on the 2022 LPGA Tour.

As well as playing Mizuno equipment,  including the new ST-X 220 Driver and JPX921 Forged irons, Lewis will also become a mentor to Mizuno’s younger talent.

Friday, February 4, 2022

Arccos and TaylorMadeGolf Expand Partnership with Launch of Track Better Play Better Program

Arccos – the pioneer of big data and Artificial Intelligence for golf – today announced the expansion of its partnership with TaylorMade Golf, providing new club purchasers with the opportunity to receive a free set of Arccos Caddie Smart Sensors, free shipping and a 45-day trial membership to the award-winning platform by visiting taylormade.arccosgolf.com.

Golf’s first Artificial Intelligence platform, Arccos Caddie automatically tracks your shots while delivering in-round insights and personalized Strokes Gained analytics. The system is highlighted by an A.I.-powered rangefinder, smart club distances and caddie advice for every golf hole on earth. These innovations helped new Arccos Caddie members who played at least 10 rounds lowered their handicap index by an average of 5.78 strokes in 2021.

Thursday, February 3, 2022

Titleist Introduces New TruFeel Golf Ball for 2022

Already the softest golf ball in the Titleist golf ball family, the new TruFeel has been re-designed for more distance than ever before in combination with even softer greenside feel. Now available in golf shops worldwide, Titleist Golf Ball R&D was able to deliver the enhancements by engineering a larger and faster core along with high-performance aerodynamics to deliver longer distance. A thinner, reformulated TruFlex cover provides the improved feel and control for shots around the green.

“The TruFeel golfer is primarily focused on long and soft, but also seeks overall performance,” said Frederick Waddell, Director of Golf Ball Product Management, Titleist. “That is where TruFeel stands out in its category, where the golfer doesn’t have to sacrifice performance and can trust the quality and consistency of Titleist.”

Titleist Introduces New Velocity Golf Ball for 2022

Power breeds confidence and the new Titleist Velocity golf ball is engineered to provide increased speed with high flight for golfers with one main objective – long distance. This is accomplished through a new higher compression core and reformulated cover combination that delivers the longest, best performing Velocity yet.

“This golf ball is fun for our team,” said Frederick Waddell, Director of Golf Ball Product Management, Titleist. “We‘re designing for a golfer looking for distance, and that allows us to be singularly focused on speed and overall distance through the bag. We were able to achieve the performance goals of longer driver and iron distance while maintaining its high flight and greenside playability through new and reformulated core and cover technology.”